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Michael Aagaard
Works at ContentVerve.com
Attended Copenhagen Business School
Lives in København V
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Michael Aagaard

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How to Optimize Your Web Forms for Maximum Conversion. On Thursday I'll be doing a webinar for usertesting.com all about form optimization. Check it out and I guarantee you'll learn a new trick or two that you can use to optimize your own forms ;-) 
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Michael Aagaard

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Beautiful! Completely Unexplainable Stock Photos. My favorite one is "Woman hopelessly addicted to snorting doughnuts." 
Well, except for right now. Huge thanks to Awkward Stock Photos and r/wtfstockphotos for a lot of these.
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André Morys's profile photoDaniel Andernach's profile photo
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2014 was another busy speaker year for me. I hit stages in Canada, The US, Germany, England, Holland, Estonia, Sweden and Denmark.

Here are a handful of "Kodak Moments" from some of the awesome events I spoke at in '14: 
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Qualitative research is awesome - unfortunately it's also seriously underrated.

My most successful CRO projects and hypotheses have been based on insight from quantitative research. In this post on ConversionXL.com, a number of optimizers (including yours truly) give you the insight scoop on how to do insightful qualitative research:  
When marketers think of using data to come up with test hypotheses, they typically think of digital analytics. Quantifiable data. But qualitative research
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I'm extremely excited about speaking at ConversionXL Live in Austin! My good friend +Peep Laja is putting together one hell of an event. If you're going to attend one CRO event in the United States in 2015 - make it this one you won't regret it!
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I had a blast being on Marketing Fight Club with +John Ekman! The assignment for this episode was to write a sales pitch for the product Dropcam. Check out the show and see us go head-to-head in an all out, epic marketing battle! 
John Ekman (conversionista.se) and Michael Aagaard (contentverve.com) go head-to-head in this episode to craft the best sales pitch for Dropcam. This is the original pitch provided by Dropcam. Did the lads do a better job? "Dropcam is the super simple way to check in on your home from a
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The conversion marketing space is filled with buzzwords and best practices. Test your knowledge with The Conversion Marketing Glossary and quiz.
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+Craig Sullivan and I have teamed up and we're going to offer 3 exclusive CRO Website Reviews in January 2015. 

We'll do in-depth, data-driven conversion research, pinpoint your conversion killers and provide you with a detailed roadmap for how to optimize your conversion rates and increase revenue via your website in 2015. 

Get all the details here: http://lp.contentverve.com/website-review/
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Frank Hellerup Madsen's profile photoDorte Møller Madsen's profile photoMichael Aagaard's profile photo
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+Dorte Møller Madsen 1000 tak Dorte! Det sætter jeg stor pris på :) 
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Finally here! The recording of Live Landing Page Smack Down from CTA Conf '14!!!

+Unbounce Call-To-Action Conference was one of my favorite CRO events this year. I had so much fun doing the live landing page smackdown with +Peep Laja +Oli Gardner and +Joanna Wiebe. Brutally honest, insightful and entertaining live optimization - don't miss it!!! 
You've never seen landing pages critiqued like this. This was the big session, the grande finale if you will, that closed Call To Action Conference with a serious bang. There were podiums, prizes, buzzers, brutal honesty, foul language, and gallons of blood spilled.
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Unbounce's profile photoLinette Halck's profile photo
 
Wahoo! Such a great time...can't wait for 2015 #CTAConf  ! ^Hayley
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+Aartjan van Erkel did an awesome with me this weekend at Conversion Hotel in Holland this weekend.

Aartjan is a super experienced marketer and copywriter and he asked some very, very interesting questions. If you're into conversion copywriting, check it out (it's in English even though Aartjan's blog is in Dutch): 
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Afgelopen weekend was Michael Aagaard in Nederland. Hij is een van de bekendste internationale experts als het gaat over online copywriting. Naar eigen zeggen is hij verslaafd aan A/B-testen en je...
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Ole Gregersen's profile photoMichael Aagaard's profile photo
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Ja han er 100% vågen og stiller super gode spørgsmål! Helt klart et af de bedste interview, jeg har været med til. 
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Michael Aagaard

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Are your landing pages optimized for mobile users? Here are six mobile-responsive landing page optimization tips from CRO experts.
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Me on stage at Conversion Jam #4 in Stockholm. Next week I'll be speaking at Conversion Conference London, and the week after it's time for Conversion Conference Berlin. 
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Jules Stuifbergen's profile photoAndré Morys's profile photoMichael Aagaard's profile photo
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Thanks +André Morys - cool detail that the bucket looks like it's pouring on my head ;-) 
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Story
Tagline
"I don't care much for Best Practice - I care about conversions. That's why I test."
Introduction
Test Junkie, Copywriting Fanatic, LPO Geek, Content Evangelist. The man behind ContentVerve.com and Online-Tekstforfatter.dk. If you need to get ahold of me, shoot me an email: michael@contentverve.com
Education
  • Copenhagen Business School
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Gender
Male