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Melinda Samson
4,197 followers -
Google Premier Partner. AdWords. Analytics. Absolutely!
Google Premier Partner. AdWords. Analytics. Absolutely!

4,197 followers
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We've just sent out our newest batch of Google goodness via the ClickTips eNewsetter. Check it out at the link.

Sign up to get your regular fix at http://eepurl.com/dkALo

#AdWords #Analytics #Google
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Do you have Manage Users access to your Google Analytics?

If not then you don't have complete control over your Google Analytics account ie you can't control, who does, and doesn't, have access, and what access level they have.

This can cause issues, particularly if you're no longer working with the person who set up your account, and someone new needs access to your account (such as a Google AdWords manager!).

Read our article to find out how to get the access your need

>> https://clickwinningcontent.com.au/google-analytics-mistakes/

#GoogleAnalytics #Marketing #WebsiteTips
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Another Google Analytics mistake that we see regularly is that the Google Analytics code is added twice.

When this happens the Bounce Rate will be super low ie 5% or less. And while there are legitimate reasons why it might be this low, such as you have tracking set up for 'mouse wiggles' or other engagement, way too often (sorry!) this low Bounce Rate is due to an error, and not because your website is super awesome.

Read more at
>> https://clickwinningcontent.com.au/google-analytics-mistakes/

#GoogleAnalytics #BusinessTips #WebsiteMarketing
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One of Google Analytics mistakes that I see most frequently is that the code isn't added to the new site when a website is updated.

When this happens you'll have missing data and, importantly, you won't be able to see if your organic traffic, bounce rate, time on site and other important stats improved following the migration. And one of the reasons you migrated to the new site was probably to see the stats improve!

Read our blog post to find out how to avoid other common Google Analytics mistakes
>> https://clickwinningcontent.com.au/google-analytics-mistakes/

#GoogleAnalytics #BusinessTips
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You may have Google Analytics set up but if it isn't tracking correctly then it isn't adding any value to your business.

Read our article to find out how to test if your Google Analytics is tracking correctly.

And feel free to leave a comment if you have any questions.

#GoogleAnalytics #websites #BusinessTips

>> https://clickwinningcontent.com.au/google-analytics-mistakes/
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TIP - Before agreeing to work with a digital marketing service provider, make sure you ask the right questions!

https://clickwinningcontent.com.au/5-questions-web-service-providers/
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Are you considering running an AdWords Campaign? Or you're running your own campaigns but not getting the results you hoped for? Click through to discover key things you need to consider BEFORE running an AdWords campaign.

>> https://www.linkedin.com/pulse/key-considerations-before-you-run-adwords-campaign-melinda-samson/
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AdWords Tip – Use a mix of different types of campaigns including Search, Remarketing, Display and YouTube. And Shopping if you have an eCommerce website.
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Even as I wrote the headline of this article, the answer seemed really obvious. Read more in our article at the link.

Good ads.

Bad website.

What good could ever come of it?

But the answer is complex because there are varying degrees of a “bad” website and the level of “badness” can be relative to the quality of the other websites in your market.

#websites #AdWords #PPC
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Thinking about taking a DIY approach to your AdWords campaign? Before you do, read on...
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