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Advancing Digital Transformation in Museums
Advancing Digital Transformation in Museums

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Join the MCN Digital Imaging special Interest Group (SIG) for an update on a photogrammetry project presented at MCN 2015. Professors at the University of Minnesota and University of Wisconsin have developed software tools to enhance workflow efficiency and rendering quality of photogrammetric models created with AgiSoft PhotoScan. Photographers at the Minneapolis Institute of Art have been applying these tools to document a collection of ancient Chinese bronze vessels in preparation for a major traveling exhibition. Following brief presentations by the participants, we will discuss the process, various challenges and plans for the future. We will also be joined by Carla Schroer of Cultural Heritage Imaging.

There will be opportunity to ask questions and share ideas following the presentation.

- Professor Gary Meyer, Department of Computer Science at UMN
- Professor Seth Berrier, University of Wisconsin, Stout
- Michael, Tetzlaff, PhD candidate at UMN
- Charles Walbridge, Lead Collections Photographer, Mia
- Carla Schroer, Cultural Heritage Imaging

1. Demonstration of UMN Unstructured Light Field Viewer
2. Demonstrations of UW/Stout AgiSoft WorkFlow Tool
3. Museum Case Study in Photogrammetry: Mia Chinese Bronze Project
4. Questions and Discussion

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Kelly Carpenter, Digital Assets Manager at the Albright-Knox Art Gallery, will chat with the MCN Small Museum SIG about her experiences implementing and working with a digital assets management program. She’ll discuss what a DAM system is (and what it isn’t), what you should think about when choosing a DAM system for your organization, and the important steps you should take before implementing your chosen DAM system. She’ll also answer any questions you have about your DAM project.

Kelly Carpenter, Digital Assets Manager
Raised in Northern NY, but currently living in Buffalo, NY, Kelly Carpenter has worked at the Albright-Knox Art Gallery for the last six and half years. Kelly started working in the IT Department in November 2009 as the museum’s Information Coordinator, and moved into the Curatorial Department in October 2010 as the museum’s first Digital Media Manager. Since 2012, she is the Digital Assets Manager and manages the museum’s Digital Assets Collection estimated at over 250,000 born-digital and analog materials and the digital asset management system. Kelly also is an active content provider for the museum’s social media and web-based platforms, including Instagram, Historypin, Tiki-Toki, Twitter and Facebook. Before working at the Albright-Knox, Kelly received a Bachelor’s and Master’s Degree in Art History and a Master’s Degree in Museum Studies and worked at several non-profit cultural institutions, ranging from historical societies, libraries, and various types of museums.

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Join our MCN Media Production and Branding Special Interest Group (SIG) for the second Brand Masters Hangout Session. And this time with the award winning Rejane Dal Bello.

The people who run museums, over the past years, are beginning to get used to the word "brand" – it's now seen as an essential tool for leadership. But behind the scenes, some of us remain suspicious. For many, brand is a dark force bringing control, conformity, corporatism and crassness. It's the B word and we need to talk about that.

Rejane Dal Bello is an graphic designer with a great range of iconic design case studies. Originally from Brazil she began her career working for renowned branding & design over the world, Studio Dumbar (Netherlands) and Wolff Olins (UK). Her design studio, based in London, creates branding projects for national and international clients focusing on the corporate, cultural and nonprofit sectors.

Hosted by Luis Marcelo Mendes, journalist and independent consultant to cultural organizations, currently living in Rio de Janeiro, Brazil. His work focuses on communications projects; design and branding management; digital media; publishing and exhibitions. Co-Chair of the MCN’s Media Production and Branding Special Interest Group with Anna Chiaretta Lavatelli.

Live from London. Friday 22nd July at 6pm (London - BST - UTC+1) / 2pm (Rio - BRT - UTC-3) / 1pm ET (EDT - UTC-4) / 12pm (Chicago - CDT - UTC-5) / 10am (PDT - UTC-7).

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Join our MCN Media Production and Branding Special Interest Group (SIG) for a new Brand Masters Hangout Session with Cecilia Martin.

You deal with your museum brand everyday. But do you really feel like you’re communicating? This series of open talks will help you go beyond the surface and bridge the gap between museum professionals and communications experts. Get the chance to ask the key issues anyone should know about branding in the culture sector and why this is going to be a huge topic for museums from now on.

Cecilia Martin is a cultural strategist specialized in museums and cultural organizations. Brand Strategist at Lava Design, co founder and curator at LavaLab. Developed brand strategies and identity programmes for a wide variety of clients including the Philadelphia Museum of Art, Garage Museum of Contemporary Culture, Guggenheim UBS MAP Global Art Initiative, King’s College Cultural Institute, ArtFund, V&A, La Caixa Foundation, Spanish Television RTVE, A*DESK, Netherland´s Museums Association and Netherland´s National Museum of World Cultures.

Hosted by Luis Marcelo Mendes, journalist and independent consultant to cultural organizations, currently living in Rio de Janeiro, Brazil. His work focuses on communications projects; design and branding management; digital media; publishing and exhibitions. Co-Chair of the MCN’s Media Production and Branding Special Interest Group with Anna Chiaretta Lavatelli.

Live from Amsterdam. Friday 17th June at 5:30pm (GMT+2) / 12:30pm Rio / 11:30am ET / 8:30am PT.

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Join us for our next google Hangout on Air - Tuesday 7th June at 12pm EST. Led by MCN Data & Insights SIG chair Elena Villaespesa Cantalapiedr, this sessions will cover how to build and implement your own Dashboard. The session will provide practical information from the three speakers listed below, see you on the 7th!

Jeffrey Inscho - He built his first website in the late-90s and has been working on the web ever since. A museopunk and cultural hacktivist based in Pittsburgh, PA, USA, Jeffrey leads the Innovation Studio, a research, design and development laboratory at Carnegie Museums of Pittsburgh. Mildly obsessed with the collision of culture and technology, Jeffrey has spent the last decade helping cultural heritage institutions adapt and thrive in the digital age. Jeffrey tweets @jinscho and would rather be forgotten than remembered for giving in. He will be talking about the Digital Metrics Dashboard he is implementing at Carnegie Museums of Pittsburg.
Angie Judge - CEO of @Dexibit, providing data driven insights for cultural institutions. From a 10 year career with multinationals HP and Amdocs in telecommunications technology, transformation and innovation, Angie founded Dexibit, working with museums in harnessing the power of big data and analytics. Angie is Chair of Digital Academy, Coauthor for the Digital Framework initiative and a founding member of the musedata community. She will be discussing the following questions based on her experience building dashboards for cultural institutions: What makes a good dashboard? What goes onto a dashboard? How do we get here?
Joris Pekel - He builds and maintains relations with Europeana data providers and works to deliver tangible value back to them. Open data advocate and OpenGLAM working group coordinator. He will talking about the Europeana dashboard

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Hosted by MCN Data & Insights SIG co-chair, Elena Villaespesa, this hangout is an introduction to Google Analytics. Brian Alpert, Web Analyst at the Smithsonian will join Elena and show you how to get a handle on this important analytical tool.
Topics covered: 
Introduction to digital analytics 
Navigating Google Analytics reports 
Setting goals and targets 
Google Analytics features
Custom reports 
Event tracking
Views and filters 
Resources & tools 

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Submit your proposal for ‪#‎MCN2015‬! This year's theme is "The Invisible Architectures of Connected Museums: Making Meaning with People, Collections, and Information." Are you working to expand the museum experience through the marrying of the physical and the digital, the back office and the visitor, the screen and the vitrine? We want to hear from you. Share how you are advancing digital transformation in the cultural sector.

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Have you thought about adding a video recording booth to your galleries? Over the past ten years, booths have become popular for encouraging visitors to record their own responses to museum experiences and have taken a variety of forms in museum galleries across the country.

This one-hour workshop will explore a few different styles of video recording booths and their application to the gallery experience. Styles explored will include: permanent installations in the gallery, special exhibition stations, and traveling project recording components. We will discuss the pros and cons of implementation choices, some emerging trends including social media integration, and tips on how to employ a booth for your upcoming project, with lots of time for Q&A. Participants that would benefit from this workshop include those who work in education, interpretation or social media, or museums interested in community outreach and storytelling.

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It's here! The #MCN2014 Conference Program is now available at It's searchable. It's responsive. It's full of workshops and sessions you won't want to miss, and you can save them to your very own conference planner.
Register today and join us in Dallas, TX, November 19-22.
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