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McDermott Media
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Most of what we offer you can get for free. Check out this great video by +David Kutcher on improving your blog's website design.
 
A little +Helpouts session can go a long way!

Yesterday I hosted a Hangout on Air with +Kelly Zdrowak discussing her blog/website Healthy Living Relevations: http://www.healthylivingrevelations.com and how she improved it after our session to make it a more-improved blog, small business website, and customer capture tool for her Helpouts: https://helpouts.google.com/+KellyZdrowak

One 30-minute session inspired her to overhaul her website, by herself, and transform it!

Interested in doing the same with your website or blog? Sign up for a session! http://helpouts.google.com/+DavidKutcher
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Rey Ley's profile photoakita rabsatt's profile photo
 
hi McDermott how are you nice to see your video looks good. I will never forget the day you friended me and ur still here. thanks. nice to see you. bye. oh by the way im going to the gybo week are you? so excited on the 27th. I haave reason to believe you had something to do with that. thank you so much god bless you honey. bye  love kita.
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Confused about hangout notifications? Here's how to keep them under control...
 
How to use Hangouts, and the valuable part - How to Snooze them for Sleep.. now that makes sense ..
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Rey Ley's profile photoJesús Wong's profile photo
 
Muy oportuno. Gracias
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+Dan Soto shares an all-too-important lesson.
 
Bloggers beware

That picture you found on Google Images may be copyrighted and you can be financially liable with absolutely no recourse.

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Current Fair Use image copyright laws say that you’re financially liable for posting copyrighted images, even if: 
• You did it by accident 
• You immediately take down the picture after receiving a DMCA takedown notice 
• The picture is resized 
• If the picture is licensed to your Web developer (Getty Images requires that you get your own license, thank you very much) 
• You link back to the photo source and cite the photographer’s name 
• Your site isn’t commercial and you make no money from your blogs 
• You have a disclaimer on the site 
• The pic is embedded instead of saved on your server 
• You found it on the Internet 
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We're So Vain!

Well, it's finally here. +McDermott Media has made it on the map. You can find us easily on Google+ by visiting http://www.google.com/+McDermottMedia

#VanityURL  
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Be careful with Wordpress Plugins

Here's a great tip from +Heather Solos from +FeedBlitz on what might happen if you aren't careful with the CMS plugins you chose to use...

#Wordpress  
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McDermott Media was in a video call. #hangoutsonair
Exploring the New Google+
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In their circles
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Have them in circles
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You control how the world sees you.

Take a lesson from +Copperfox Marketing on being humble and how they were rewarded yesterday:
 
I couldn't sleep, and had to write down some of my thoughts on yesterday. Special thanks to +Mark Traphagen +David Amerland and +Peter G McDermott and G+ today. This has been a great microcosm for crisis relations and apologizing on the Internet, in general. #publicrelations  
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Copperfox Marketing's profile photoRobert Warren's profile photo
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+Robert Warren I don't think that's corny at all. I'm grateful that so many are reading this. Thanks for the comment!
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Here's a great question via +David Amerland...

#SEO   #SEM   #BrandIdentity  
 
The other day I was asked to add a couple characters to the end of my Google+ vanity URL because I have a common first and last name combination. I wanted to choose something easy to verbally communicate that adequately expressed what I do. I typed the letters SEO. Chelsea-Adams-SEO. It was available. 

Six months ago I would have clicked submit and checked the “yes I understand this cannot be changed later” box without a second thought. Chelsea-Adams-SEO is easy to verbally communicate, it’s memorable, and it makes it very clear what I do. I am an SEO.

After dwelling on the permanence of the URL and its association with my identity for some time I went with Chelsea-Adams-Writes instead.
 
I will always be a writer, and there’s no debate about whether the word “writes” and all of its connotations will someday be rendered obsolete.
 
Which brings us to present day where I don’t feel like I am the only one having an SEO identity crisis. 

A lot has changed in the last 90-days, not to mention the last year. Today people are speaking queries; Google is delivering answers instead of blue links; wearable technology is making a traditional 10-link SERP page feel antiquated; 100% of keyword data is (not provided); and +Eric Enge says we shouldn’t worry about putting keyword phrases in the titles of our blog posts (http://selnd.com/KFHhXn).

It’s getting real out there. 

In fact, if we had a green-to-red Homeland Security Advisory System to gauge the level of identity crisis the SEO industry is feeling, I think we’d easily be in the orange zone about now. (As with the actual Advisory System, whether the threats are real or just propaganda is neither here nor there.)

So, are SEO and the tools and tactics once used for optimization going away? Should we close the Keyword Planner and start looking for new jobs?  Was I right to avoid associating myself directly with the narrow acronym? 

At the end of the day I’m glad I chose a more broad way to describe myself, but I don’t think SEO as a monetizable marketing asset will actually go away. 

Maybe SEO will become a sub-faction of a larger all-encompassing “Web Presence Optimization"  industry (http://bit.ly/1htZkgU), but as long as people are still using search engines to guide their research and purchasing decisions I don’t see the act of optimizing content so that it can be discovered and delivered by search engines going anywhere.
 
It’s undeniable that people use technology – and technology uses people – in ways that are progressively changing all the time (knowledge graph, anyone?), but I see SEO in the big picture staying pretty consistent – optimizers should be focused on creating websites and pieces of content that are functional in the eyes of search spiders and effective in the eyes of humans. 

We don’t need to scrap the SEO acronym; what we really need is a new way to wrap our minds around what it means to “do SEO” in 2014, how the industry has changed in the last 10 years, and how we can evolve our strategies without losing the baby when we toss the bath water.

Thoughts? 
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"Decide that you want it more than you are afraid of it." #megamoxie
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McDermott Media was in a video call. #hangoutsonair
How to Report Feedback in Google+
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Introduction
As an independent consultant, I am available to help you and your business or organization through one-on-one private coaching, training and account management. To find out how I can help your company grow its audience, engage its customers and discover new customers through social media and content creation, simply get in touch.
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Nashville, TN USA