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Maximilian Hitzler
185 followers -
Freude am Leben, Kreativität und Spaß bei der Arbeit im Online Marketing
Freude am Leben, Kreativität und Spaß bei der Arbeit im Online Marketing

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... 2/3 der Produkte in einem Online-Shop werden 1-2 Wochen nicht verfügbar sein, was tun? (vielleicht hilft es auch anderen, wenn ich meine Emails so beantworte :-))

Ich wuerde ... solche groesseren, temporaren Veraenderungen moeglichst vermeiden :-). In dieser Zeit werden sicher einige der Seiten aus dem Index fallen, und muessen nachher neu indexiert werden, selbst wenn man "503" verwendet. Wenn der Rest der Website sich wenig veraendert, kann man die Crawl-Rate zurueckstellen, so dass moeglichst wenige dieser Seiten in dieser Zeit gecrawlt werden (das bedeutet allerdings auch, dass der Rest der Website wenig gecrawlt wird). 

Wenn alles wieder vorhanden ist, kann man die Crawl-Rate wieder auf "automatisch" stellen, und die wichtigsten dieser Seiten dann mit "Fetch as Google" und "Submit to Index" wieder zur Indexierung bereitstellen. 

Wenn es sich nur um ein paar Tage handeln wuerde, dann waere ein "503" eine gute Loesung. 

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Zen Gärten und Mini Zen Gärten
Hab da was drüber geschrieben Foto ist von der Seite mini-zen-garten.de Ich hatte die Tage ein tolles Auftragsthema .. Zen Gärten und Mini Zen Gärten ... war schön zu schreiben. Dem Thema Zen Buddhismus bin ich mal als späte Schülerin über ein Referat im Ph...

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Servus miteinander,

da ich dieses Jahr leider nicht auf die #Campixx kann, verlosen wir mein Ticket. Bei Interesse einfach unter diesem Beitrag einen Kommentar hinterlassen: https://www.facebook.com/12Social/posts/928281293868837

Viel Erfolg!

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Servus miteinander,

da ich dieses Jahr leider nicht auf die Campixx kann, verlosen wir mein Ticket :)

Bei Interesse einfach unter diesem Beitrag einen Kommentar hinterlassen: https://www.facebook.com/12Social/posts/928281293868837

Viel Erfolg!

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Frohes Wochenende miteinander und davor nochmal was zum Schmunzeln :P #keepitgangster  

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@Redaktion check this out +Susanne Dickhardt
I’ve been involved since we first started testing authorship markup and displaying it in search results. We've gotten lots of useful feedback from all kinds of webmasters and users, and we've tweaked, updated, and honed recognition and displaying of authorship information. Unfortunately, we've also observed that this information isn’t as useful to our users as we’d hoped, and can even distract from those results. With this in mind, we've made the difficult decision to stop showing authorship in search results. 

(If you’re curious -- in our tests, removing authorship generally does not seem to reduce traffic to sites. Nor does it increase clicks on ads. We make these kinds of changes to improve our users’ experience.)

On a personal note, it's been fun and interesting travelling the road of authorship with all of you. There have been weird quirks, bugs, some spam to fight, but the most rewarding thing has been (and will continue to be) interacting with webmasters themselves. We realize authorship wasn't always easy to implement, and we greatly appreciate the effort you put into continually improving your sites for your users.  Thank you!

Going forward, we're strongly committed to continuing and expanding our support of structured markup (such as schema.org). This markup helps all search engines better understand the content and context of pages on the web, and we'll continue to use it to show rich snippets in search results.

It’s also worth mentioning that Search users will still see Google+ posts from friends and pages when they’re relevant to the query — both in the main results, and on the right-hand side. Today’s authorship change doesn’t impact these social features.

As always, we’ll keep expanding and improving the set of free tools we provide to make it easier for you to optimize your sites. Thank you again, and please keep the feedback coming.

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10 Outstanding milstones of Google, by +Amit Singhal 

Thumbs up, keep on with changing the web ;)
It feels like just yesterday my wife, two kids and I packed all our belongings, sold our house in New Jersey, and made the long trip to California. It was almost 14 years ago, and I was on my way to join Google’s Search team. 

One of the more memorable moments during the years that followed was the company’s IPO, where Larry and Sergey introduced their vision to the world. I can’t believe that was 10 years ago tomorrow. Their founders’ letter [http://goo.gl/t7Ylc7] highlighted Google’s long-term focus:  

“Our business environment changes rapidly and needs long term investment. We will not hesitate to place major bets on promising new opportunities.”

Since 2004, Google has of course made a range of big bets: YouTube, Android, Chrome, Google Maps….and recently, many of the amazing long-term projects Google[x] is pursuing.

But the heart of Google is still search. And in the decade since our IPO, Google has made big bets on a range of hugely important areas in search that make today’s Google so much better than the 2004 version (see our homepage from back then below). Larry has described the perfect search engine as understanding exactly what you mean and giving you back exactly what you want. We’ve made a lot of progress on delivering you the right answers, faster. But we know that we have a long way to go -- it’s just the beginning.

I thought it might be fun to share the 10 biggest Google search milestones since 2004 that really stand out in my mind:

1. Autocomplete: We built a way for Google to predict the most likely useful words and phrases as you type, and even load search results instantly—so you can quickly get to that perfect recipe for “silky gingered zucchini soup” (even if you can’t remember the dish’s whole name). Typing out a whole phrase feels archaic.

2. Translations: Google Translate was barely a beta product ten years ago. Today people use it in 80 languages to do over a billion translations a day. Just tell Google to “translate 10 years into German” and see this magic in action.

3. Directions and traffic: Search used to be just about webpages, but our amazing Maps team made it possible to search the real world too. Now you can ask, “How far is it to Santa Cruz?” and with one tap you can open walking, biking, public transit, or driving directions—with the fastest route so you avoid traffic.

4. Universal search: Sometimes the best answer isn’t just text—if you’re asking about JFK’s “Moon Speech,” you probably want to watch John F. Kennedy deliver his famous speech. We’ve made that possible, blending different types of results so you get the most relevant info, no matter the format.

5. Mobile and new screens: No matter what device or platform you may be on, whether it’s a tablet or a smartphone (or even a watch!), you need information and answers. So we’ve adapted Search to all these new devices. This includes redesigning our mobile products to help those who weren’t born with the fastest typing thumbs! 

6. Voice search: Gone are the days of typing queries as clunky keywords—you can now ask questions by voice in the Google Search app. Instead of typing [weather chicago], just say “Ok Google, will I need an umbrella tomorrow?” We’ve invested years of research into speech recognition and natural language understanding, and voice search works in 38 languages today.

7. Actions: With the Google Search app you can quickly text, email or call someone without digging and typing. Just say: “Ok Google, send an email to Jason: do you guys want to go to the beach with us for a picnic this Saturday?” You can even set sophisticated reminders like “Remind me to pick up coffee filters next time I’m at Target,” and Google will buzz your phone when you get to any Target.

8. The Knowledge Graph: The world is made of real things, not just text strings. So we built the Knowledge Graph to show how things are connected—ask “How tall do you have to be to ride the Cyclone?” or “Who’s in the cast of Guardians of the Galaxy?”, and then click to explore across the web. 

9. Info just for you: If you’ve got a flight reservation saved in your Gmail, you can ask the Google Search app, “What gate does my flight leave from?” and get the answer directly. You can also ask about shipments ("Where's my package?") or for appointments (“When do I have yoga?”). All this is private of course, visible just to you. 

10. Answers before you have to ask: If you have the Google Search app on your phone, you'll get automatic help with everyday tasks. Google can automatically show you your plane, bus, and train reservations right when you need them; warnings when traffic is bad to your next appointment; reminders of bills coming due; a best guess at the last spot you parked; and much more.

And all that is just a sample of the work we’ve done since 2004. We made more than 890 improvements to Google Search last year alone, and we’re cranking away at new features and the next generation of big bets all the time. We've come a long way in 10 years -- on Google and so many other general and specialized search apps, it's now so much better than just the 10 blue links of years past. In 2024, the Google of 2014 will seem ancient, and the Google of 2004 prehistoric. 
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Ob wir den reellen Traffic unserer Seiten ohne Bots überhaupt wissen wollen!? :D #googleanalytics  
Introducing Bot and Spider Filtering

Many of you have shared with us that it’s hard to identify the real traffic that comes to your pages. That’s why I’m pleased to announce that we’re adding bot and spider filtering. 

You can simply select a new checkbox option which would be included in the view level of the management user interface. This option would be labeled "Exclude traffic from known bots and spiders". Selecting this option will exclude all hits that come from bots and spiders on the IAB know bots and spiders list. The backend will exclude hits matching the User Agents named in the list as though they were subject to a profile filter. This will allow you to identify the real number of visitors that are coming to your site. 

Nestlé has been testing it and has found great benefit:  

“The Bot filter solution is essential for getting deeper insights. View level availability let us stay fully aligned with Best Practices provided to all site owners. Very easy to use, understand and communicate across thousands of Google Analytics users.”
-  Katarzyna Malik, Nestlé Google Analytics Specialist

Happy Analyzing!

Posted by Matthew Anderson, Google Analytics Team
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Als ich das sah musste ich weinen, aber bei bild 4 ging mir das Herz auf! #sagesheftig
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