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Matthew Roberts
141 followers -
I make, design, animate and produce things. Dad, Husband, Dog-lover. Sometimes lecturer.
I make, design, animate and produce things. Dad, Husband, Dog-lover. Sometimes lecturer.

141 followers
About
Matthew's posts

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superb
epic Cinema commercial for British Airways.

This floats my boat in a major way

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Awesome animation, great story. ACE 

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1. We live in a complex world.

Why make a How To film? Well, to explain things of course. Complex ideas, new technologies, and specialist concepts often need that extra explanation, especially for a mainstream audience. 

Film is a very accessible medium and a perfect How To vehicle as you can show, rather than merely tell. It’s like holding your audience’s hand as you guide them through new ideas – though without sweaty palms coming into contact.

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A great read

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New portfolio site from the excellent Proud Creative
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