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Matthew Diehl
Works at Charles River Interactive
Attended Bentley University
Lives in Waltham, MA
721 followers|25,591 views
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Matthew Diehl

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Is Sampled Data Sent from #GoogleAnalytics Goals to #AdWords?

I got an interesting question from someone on Twitter today and wanted to share the answer: 

@justincutroni If data we get from Analytics is a sample. What happens when we import conver. from Analytics to Adwords? Sample Conversions?

Google Analytics sends UNSAMPLED conversion data to Google AdWords. The sampling only happens in the user interface in order to generate a report faster.

Hope that helps.

#measure   #marketing   #analytics  
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Matthew Diehl

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Are the speed improvements worth messing up every webmaster's data?
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Matthew Diehl

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Just created a page for my SEO, link building and analytics blog.
Search Engine Optimization, Link Building and Analytics Blog
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Matthew Diehl

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Question for anyone on G+ this AM: Is there a way to take the Share ability with me when I leave G+? A Chrome extension or FF add-on yet?
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Tyler Nichols's profile photoMatthew Diehl's profile photo
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Thanks Ty. If you come across anything let me know.
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Have him in circles
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Matthew Diehl

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Just tuning in to listen to the show.
 
Live now: #asot Madrid
A hangout impression: http://www.flickr.com/photos/astateoftrance/8474539178/
(and see the screen on the background of the livestream below)
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Matthew Diehl

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Great post and screenshots on valuable Knowledge Graph results
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Matthew Diehl

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GA forum climbing the ranks of places I like to hangout... is that too nerdy?
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Yup. But I do the same ;)
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Matthew Diehl

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This will be very interesting to see what happens...
Rand Fishkin originally shared:
 
Hey gang - would love your help with another Google+ test. This time, to see whether Google+ shares and +1s alone can push an already ranked site/page higher in the search results.

For a target, I chose http://www.urbanrider.co.uk/shop/info_1_192.html which currently ranks #16 in the US Google results for the phrase "vintage scooter helmets." Please do share the link below and +1 it, but DO NOT link, tweet, FB share, LinkedIn share, etc. We're hoping to try earning just Google+ metrics and watching if the rank rises for that phrase.

Thanks for the help! We learned a ton from the prior tests and hope to learn from this one, too :-)
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Matthew Diehl

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Yeah this worked out great for sooo many other companies! Haha!
Mike Acton originally shared:
 
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People
Have him in circles
721 people
Gianluca Fiorelli's profile photo
Matt Durgin's profile photo
Work
Occupation
Manager, Analytics & Organic Search Strategy
Employment
  • Charles River Interactive
    Manager, Analytics & Organic Search Strategy, 2012 - present
  • Charles River Interactive
    Senior Organic Search Strategist, 2009 - 2012
  • MembersFirst
    Search Engine Marketing Specialist, 2008 - 2009
  • Links Golf Travel
    Webmaster, 2006 - 2008
  • MediTech
    Development Programmer, 2005 - 2006
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Waltham, MA
Previously
Spencerport, NY - Albany, NY
Story
Tagline
Analytics - Organic Search - Data Driven Strategy
Introduction

Search Engine Optimization and Marketing professional since early 2006. Seen SEO from both sides as an in-house pro just starting out and now as a consultant at one of the top SEO agencies in Boston.

Feel free to reach out and ask me anything about SEO, link building or analytics. 

I also like to spend some time programming in PHP.

Education
  • Bentley University
    Information Technology, 2005 - 2008
  • University at Albany
    Information Science, 2001 - 2005
Basic Information
Gender
Male
Other names
Matt Diehl