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Matterhorn Business Solutions Inc.
5 followers -
Calgary's Search Engine Optimization Leader
Calgary's Search Engine Optimization Leader

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We know of companies in #Calgary who pay over $4000 a month but get little more than a couple tweets and Facebook posts a day. #Calgary business owners are often surprised that our social media #Marketing fees start as low as $750 a month. Call us to discuss your goals and objectives, after we know what you need we can give you a quote that we know you will be able to work with. http://ow.ly/2zpU30koxlU
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Here is a list of services we can do for your social media #Marketing: Social Media #Marketing Plan/Strategy Development, setting up Social Media accounts (including verification, account design, branding, & initial content), social community building/management, content development, social media campaign design and management, employee advocacy, Social Media advertising and advertising/promotion campaign management, website integration with your Social Media channels. http://ow.ly/7UG330koxlT
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There a many social media #Marketing tactics; ironically, the "good ones" are unknown to most people. Performing the standard top Social Media tactics will get you to a base-level with your competition. Of course, if right now you have no social media presence then getting to that base-level will be an improvement. If you want the social media secrets applied to your business then call us. When it comes to social media #Marketing services in #Calgary, few companies can help you like we can. http://ow.ly/SvcS30koxlS
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We have been providing Social Media #Marketing services since 2007. One of our first jobs was as the administrator of #Marketing 2.0; in 2007 this Facebook group was the world's largest social media space for marketers. With over 20,000 marketers from around the world, this Facebook page was first major forum on #Marketing opportunities in social media. This work was managed by David Howse. Today, we manage social media #Marketing for multiple business in #Calgary. David also teaches Social Media #Marketing at Mount Royal University. http://ow.ly/y8U430koxlR
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Writing for websites is not necessarily just about writing for your audience. If you want your website to have great #SEO then you also need to write for Google. Balancing the needs of your audience and Google's requirements for high page ranking is something that takes a lot of skill. For example, if you Googled "Calgary press release writer" this page will come up in the top 10 on Google. The page also reads very well, you made it this far haven't you? Whether or not someone picks up the phone and calls us because of this page will determine whether or not we balanced our readers needs and that of Google. http://ow.ly/JXGb30koxlQ
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Over the years, we've had dozens of news items aired and published for not just our big clients but for individual clients too. We've placed over 20 news items for Bill Borger and his company Borger Group of Companies, for Century Downs Racetrack and Casino, and countless other pieces. We've gotten our clients interviews with The #Calgary Herald, the #Calgary Sun, CTV, CBC, Global TV, The Globe and Mail, and many more. http://ow.ly/IsnW30koxlP
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Putting a proper PR strategy behind your objective will increase your chances of success. Having a good relationship with journalists will only help your chances. Understanding that journalists have both tight and multiple deadlines will change the way you approach them. http://ow.ly/X9Uf30koxlN
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Let us write your press release. If your current idea for a press release is just an ad, let us rewrite it for you. We can help you find a real story and put that in front of the right journalists. http://ow.ly/79Tk30koxlL
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Matterhorn's in-house PR expert, David Howse says, "in my conversations with #Calgary media publishers and journalists, I have been told the most common item in a journalists email inbox is a product or event pitch that has little to no value to the public as a news item, 'we just delete those'." http://ow.ly/zfj930koxlK
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Let’s start with the basics. Copywriting is for advertising; content writing is for websites, brochures, and other #Marketing collateral; press releases are for news agencies and publishers. Many #Calgary business owners struggle with getting the media’s attention. The first issue many people have in public relations is how to write a press release. Often, business owners mistake the different roles of advertising and PR. It is not uncommon to be asked to write a press release for a business but be given a draft that is basically advertising copy. http://ow.ly/XFw530koxlJ
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