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Matt Skallerud
Works at Pink Banana Media
Attended University of Southern California
Lives in New York, NY
1,155 followers|1,390,312 views
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Matt Skallerud

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Ace Hotel Presents Cake - a Party During Southern Decadence 2016
August 31 - Sept 5, 2016 During Southern Decadence, our venue Three Keys will be in full swing with CAKE : five nights of free decadent programming including performances by Rica Shay , Delish , DJ Rusty Lazer , Neon Burgundy , Ashley Teamer  with DJ Natty ...
August 31 - Sept 5, 2016 During Southern Decadence, our venue Three Keys will be in full swing with CAKE: five nights of free decadent programming including performances by Rica Shay, Delish, DJ Rusty Lazer, Neon Burgundy, As...
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Matt Skallerud

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LGBT Spending Power for 2015 Estimated at $917 Billion
The combined buying power of the U.S. lesbian, gay, bisexual and transgender (LGBT) adult population for 2015 is estimated at $917 billion, according to a new analysis by Witeck Communications. Releasing the finding, Bob Witeck said, “Buying power – also kn...
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Matt Skallerud

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Adding the Social Element to LGBT Destinations, Tourism & Hospitality Worldwide
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Outreach to At-Risk LGBT Groups: HIV and STD Prevention and Anti-Tobacco Campaigns
You'd have to be living under a rock to have missed these ads if you were living or visiting New York City recently and perusing your social media feeds.  Between geo-targeted Facebook ads and geo-targeted banner ads on LGBT websites and mobile apps, these ...
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New York City To Host 2019 International IGLTA Global Convention
NYC Also Home to WorldPride 2019, in Conjunction with 50th Anniversary of Historic Stonewall Uprising NYC & Company, New York City’s official destination marketing organization, and the International Gay & Lesbian Travel Association (IGLTA) today announced ...
NYC Also Home to WorldPride 2019, in Conjunction with 50th Anniversary of Historic Stonewall Uprising NYC & Company, New York City’s official destination marketing organization, and the International Gay & Lesbian Travel As...
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Introducing Armani Versace, both from a business angle and, following the links below, from his own personal story of coming out as an African-American in Georgia. TV Personality , LGBT Public figure , Journalist , Actor , M...
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Webinar: Cutting-Edge Social Networking for Destinations in the LGBT Marketplace
For the first time, new tools on social media networks allow destination marketers to target the LGBT traveler expressing an interest in THEIR DESTINATION. We’ll show you how you are able to micro-target your specific traveler demographic using programmatic...
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Matt Skallerud

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Outreach to At-Risk LGBT Groups: HIV and STD Prevention and Anti-Tobacco Campaigns
You'd have to be living under a rock to have missed these ads if you were living or visiting New York City recently and perusing your social media feeds.  Between geo-targeted Facebook ads and geo-targeted banner ads on LGBT websites and mobile apps, these ...
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Matt Skallerud

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Story
Tagline
LGBT Online Marketing professionally... Personally, I love traveling the world and meeting interesting, exciting new people. I learned early on that at the end of the day, who or what I remember has so much less to do with the little things in life, and all about the people I've met who have moved me or changed my life in some small or great way. Associating these people and these events with a time and a place, both physical and in my life, makes for the greatest memories I can ever ask for.
Introduction
I began my career in the gay & lesbian marketplace when I founded GayWired.com in May of 1995. I successfully led GayWired.com into becoming one of the premiere gay websites worldwide, translating that success to LesbiaNation.com and QTMagazine.com (gay travel site). In 2001, I expanded this online reach by launching a company focused on both developing niche-oriented websites for the gay & lesbian community and helping companies large and small reach these gay & lesbian consumers through this expanded network of websites, which included GayMonkey.com, GaySports.com, Navigaytion.com, PrideParenting.com and GayBusinessWorld.com, just to name a few.

Having sold these sites, my focus is now on the latest in advertising and marketing utilizing social networks and tailoring their opportunities to the GLBT community. I start with the basics of banner ads and e-mail, but expand into the more advanced world of blogs, social networking and online video, and how those components can tie into an overall online marketing campaign including banner ads for some of the best performance for my clients.

My goal is to work with companies wishing to increase the efficiency and performance of their online marketing endeavors, using some of the "tried and tested" of the past few years and merging with some of the new, since "new" is where the eyeballs are continually migrating to on a daily basis.
Work
Occupation
LGBT Internet Marketing
Skills
Online Marketing
Employment
  • Pink Banana Media
    LGBT Internet Marketing, 2008 - present
    LGBT online marketing, specializing in social media and Web 2.0 techniques
  • GayWired.com
    President, 1995 - 2008
  • here! TV
    2006 - 2008
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New York, NY
Previously
West Hollywood, CA - Wilmington and San Pedro, CA
Contact Information
Work
Phone
323 963 3653
Email
Address
8149 Santa Monica Blvd. #167, West Hollywood, CA 90046
Matt Skallerud's +1's are the things they like, agree with, or want to recommend.
LGBT Travel Made Social (ILoveGay.LGBT)
www.ilovegay.lgbt

Adding the Social Element to LGBT Destinations, Tourism & Hospitality Worldwide

(GayMonde.com) Gay and Lesbian Travel
www.gaymonde.com

Gay and Lesbian Travel, Vacation, Holidays, Resorts

TradioV by ZTR Media
livestream.com

Watch ZTR Media's TradioV on Livestream.com.

VisitGaySpain.com
www.visitgayspain.com

Social Media Profiles. Find us on Facebook, Find us on Twitter, Find us on Instagram. Visit Gay Spain.

Pink Banana Media
www.pinkbananamedia.com

We help companies large and small target their specific demographic within the LGBT online community, utilizing a strategy that incorporates

LGBT Business & Technology Conferences (LGBTBizTech.com)
www.lgbtbiztech.com

LGBT Business & Technology Events - Bringing together the worlds of advertising, marketing, technology and business related to LGBT Conferen

Gay Resorts Made Social (GayResortBandits.com)
www.gayresortbandits.com

Adding the Social Element to Gay Resorts Worldwide

(GayMonde.com) Gay and Lesbian Travel
www.gaymonde.com

Gay and Lesbian Travel, Vacation, Holidays, Resorts

Stockholm – Awarded Favorite LGBT-Friendly City!
www.gaymonde.com

  Swedes are not famous for bragging, but listen to this! The readers of the leading LGBT Magazine EDGE have voted and Stockholm is the winn

Duane Street Hotel - Home-like Atmosphere in the Middle of NYC Business
www.gaymonde.com

New York City is one of the most amazing places on the planet, but it can also be one of the more overwhelming. There are seemingly an unlim

IMG_0088.JPG
hautephotobooth.photoshelter.com

Haute Photo Booth · Galleries · Search · About · Contact · Lightbox · The Trevor Project NextGen : HOLLYWOODLAND. Image 56 of 163. < Prev ·

'It's the End of Chelsea'
online.wsj.com

On Saturday, the Rawhide bar, which sits at the corner of Eighth Avenue and West 21st Street, will close its doors. It plans to mark the mom

Jenny Block: JCPenney June Book Features Gay Dads
www.lgbtnewmedia.com

JCPenney has put out another gorgeous ad featuring a same-sex couple, this time two dads and their two kids in honor of Father's Day.

LGBT Marketing Conference New York - April 12, 2013
gaybizreport.blogspot.com

Community Marketing and Pink Banana Media's 6th Annual Gay & Lesbian Marketing Conference will be held on April 12, 2013 at the Kimpton Even

Bill Gates And The Business Case For Reversing The Boy Scout Gay Ban - F...
www.forbes.com

Why gay kids are a perfect fit for the Boy Scouts, and why America's business leaders want them there.

OUT IN THE VINEYARD'S GAY WINE WEEKEND 2013 - #OUTINTHEVINEYARD: Gay and...
www.gay2day.com

The largest gay wine event in the world, Gay Wine Weekend, returns with 3 Full Days of LGBT events in Northern California's magnificent Sono

GoPride LGBT Network
www.gopride.com

Daily lifestyle guide: dining, nightlife, travel, businesses, personals, photos, vip access and event photos. Know LGBT. Local news, directo

ChicagoPride.com: Know LGBT Chicago
chicago.gopride.com

Daily lifestyle guide to gay Chicago for dining, nightlife, travel, businesses, personals, photos, vip events and photos

Facebook Works to Incorporate Hashtag
online.wsj.com

Facebook is getting ready to take on a symbol of rival Twitter: the hashtag.

Public - in the last week
reviewed in the last week
Public - 3 weeks ago
reviewed 3 weeks ago
Just had lunch here... the chicken tacos were amazing!
Food: ExcellentDecor: Very GoodService: Very Good
Public - 4 years ago
reviewed 4 years ago
4 reviews
Map
Map
Map
I'm sure the food might be great, but ordering via Seamless for home delivery, not so much. 1-1/2 hours after ordering, and still no food arriving, I called... chatted with someone who confirmed order and said the driver had just left. Now, 3 hours later, still no food. Very poor home delivery service.
Public - 3 months ago
reviewed 3 months ago