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2 terrific #MarTech talks on the rise of AI in marketing! Courtesy of Chief Marketing Technologist.
One of the hottest topics in marketing technology today is the rise of artificial intelligence (AI), machine learning, and cognitive computing in marketing. If you’re wondering about the difference between those three terms, well, my feeble attempt at delineating them is this: machine learning is a subset of AI (which broadly applies to computers doing …
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