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MarTech Conference
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MarTech Conference

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Cynthia Gumbert of CA Technologies shows #MarTech how to sift through the “frankenstack” to acquire & nurture customers.
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Coca Cola has created some very effective global marketing campaigns. Watch Thomas Stubbs describe that process at the recent #MarTech conference. http://bit.ly/1evyc22
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In their circles
51 people
Have them in circles
155 people
CRM Chat's profile photo
Salesformics's profile photo
Dave Rich CFA's profile photo
Susan Finn's profile photo
Luke Bilton's profile photo
Marketing Land's profile photo
Karen DeWeese's profile photo
Habtish Gebremariam's profile photo
Michelle Prevot's profile photo
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MarTech is a conference for the growing community of senior-level, hybrid professionals who are both marketing & tech-savvy.
Introduction
MarTech is a vendor-agnostic forum for understanding the breadth of marketing technologies and how organizations can effectively integrate them into their marketing strategy and operations.

We'll create an inspiring, cross-pollinating environment that transcends the traditional boundaries between marketing and IT and encourages creative collaboration across the organization. MarTech is a conference for the growing community of senior-level, hybrid professionals who are both marketing-savvy and tech-savvy: marketing technologists, creative technologists, growth hackers, data scientists, and digital strategists.

You’ll get:
  • Case studies from marketing technologists at the intersection of marketing and IT.
  • Applications of marketing technology to deliver remarkable customer experiences.
  • Analyst coverage of the evolving marketing technology landscape.
  • Best practices for adopting the right "marketing technology stack."
  • APIs and third-party ecosystems surrounding marketing technology platforms.
  • Growth hacking techniques effective for any marketing program.
  • The latest on emerging marketing technologies that promise new opportunities ahead.
  • Insight into the human side of marketing technology management.
We'll explore a broad range of important marketing technology issues and ideas, while going deep in the content of each presentation. No fluff. No hidden agendas. No sales pitches.