Marshall's colleague at , , published a nice companion piece yesterday, where he reports on "2013 referral data for a selection of 52 magazine and content sites, all well-known brands from major publishers":
How Much Search and Social Media Traffic Do Publishers Get?
You'll be unsurprised that search is a primary traffic driver in Adam's data too.
#searchmetrics #publishing #news
- Define Media GroupFounder and CEO, Define Media Group Inc., 2005 - present
- The New York Times CompanyChief Search Strategist, 2005 - 2011
- About.comChief Search Strategist in charge of SEO, 1999 - 2011
Marshall Simmonds is the Founder of Define Media Group, the enterprise SEO company specializing in enterprise search marketing and strategic audience development.
He’s been involved in search since 1997, was the Chief Search Strategist for About.com from 1999-2011 and spent 2005-2010 overseeing all search strategy initiatives for the New York Times Company portfolio. Define Media Group started in 2005 and officially broke off from the NYTCo in January of 2011. Define works with many of the most influential brands and networks in the world.
- Portland State University
[Event] Recap – Big Wins for Big Sites | SEER Interactive
Event Drawing by SEER Interactive COO, Larry. On November 13th, we held our Big Wins for Big Sites event at the Search Church. Speakers incl
Seitz: The 30 Rock Finale Dared Us Not to Cry, and Knew We’d Fail
Rank this send-off up there with Cheers and The Mary Tyler Moore Show.
Topic Pages: A Cautionary Tale - Define Media Group
Back around 2007 or so, topics pages were a slam dunk. They were a tried-and-true strategy for capturing category-level search traffic for o
SEOmoz Memenounces $18 Million in Series B Funding | SEOmoz
SEOmoz $18mm round announcement -- meme press release.
Marshall Simmonds on the Opening of the NYTimes' Archived Conte...
Last week, the New York Times opened up their 13 million document archive and dropped their Times Select program (which allowed access in ex
New York Times’ Marshall Simmonds: Poster Child Of SEO Success
Marshall Simmonds of the New York Times is, to me, the SEO of the hour right now. For an industry often mischaracterized as doing nothing bu