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Market it Write
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Part 2 - What you need to think about before you dive into a newsletter marketing campaign to make it a great situation for everyone.
 http://marketitwrite.com/blog/2015/01/using-newsletters-to-meet-your-business-goals/

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http://marketitwrite.com/blog/2014/09/lunch-and-learn-1-how-newsletters-can-help-your-business/ The first installment discusses why you really should have a newsletter - whether it's printed or online.

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Do you ever find yourself trying to digest a swarm of information from email and the web, then end up falling through endless wormholes of ideas, forums and downloads? So do your customers. http://marketitwrite.com/blog/2014/06/throw-your-customers-a-life-preserver/

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