+Shama Hyder , our CEO, talks a lot about the importance of a personal brand – and luckily, it doesn’t have to be complicated to create one. In fact, you and your team probably already have the beginnings of one in place: your LinkedIn profiles.

But for the purposes of creating personal brands and marketing your B2B business, you’ll need to do more than just post your resumes there. Here’s the complete MZ guide to making the most of LinkedIn to show off your industry expertise.

#CMO   #LinkedIn   #SocialMedia  
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