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Sonny Ganguly details four key components that will expand your social reach and improve your bottom line:
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Yelp has issued Reputation Warnings on more than 100 listings connected to Movers Alliance (a group Yelp alleges has engaged in some shady tactics regarding customer reviews):
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ChannelAdvisor’s 2015 Online Retail Survey is out, and the findings may light a fire under some last-minute marketers...
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Join us September 10 for a free webcast exploring ways to strengthen customer relations without crossing the personal privacy line (i.e. being a creepy creep):
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The July smartphone numbers are out this afternoon from comScore:
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AOL has purchased mobile ad platform Millennial Media for roughly $240 million:
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As more consumers adopt multiple devices, how do you make the most of digital to drive in-store sales? Adam Weiss explains how you can successfully develop an online-to-offline strategy:
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Pay-to-play native advertising is the up-and-coming way for local businesses to gain traction when it comes to custom content - dig into this fascinating concept with Will Scott:
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After teasing the concept to creatives as Cannes Lions in June, Facebook today started testing a new immersive mobile advertising format - have a look:
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Now you can take all of your favorite Marketing Land news on-the-go (even offline) with our new app!
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The newly launched stand-alone Street View app for Android and iOS lets users search for or browse locations and then explore those places using Street View photography:
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"Despite what you hear, more and more folks are completing their holiday shopping by October, so be sure you’re prepared to appeal to the early buyers." Yep. October. As in... next month. Holy guacamole.
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Social media, martech, online advertising, mobile marketing & more.
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Brought to you by the producers of Search Engine LandSearch Marketing Expo, and MarTech ConferenceMarketing Land provides daily news coverage and regular columns about online marketing, including social media, e-mail marketing, marketing technology, analytics, and much more. We’ll be seeking new authors for a variety of original columns, so feel free to get in touch with us if you’re interested. 
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