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Join us tomorrow for a free webcast on how to recover from common digital marketing mistakes -- hosted by our sister site, Digital Marketing Depot:
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Planning to join us for SocialPro next month? Book your ticket now to lock in $200 in savings!
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Writing a request for proposal can be a daunting task. But David Booth has some guidelines for your digital data & analytics RFP process to help you get what's best for you and your organization:
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How do you turn traffic into converting customers? Stoney deGeyter outlines how you can improve your visitors' experience both before and after they arrive on your site:
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How do you accurately determine your social ad spend ROI? Andrew Osmak discusses the benefits of using call tracking to measure your success:
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Bids for Yahoo are expected to come in (or came in) at less than the $4 to $8 billion anticipated by many analysts:
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For the first time, Adobe is supporting virtual reality media in its Marketing Cloud, initially in Primetime and Analytics:
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Missed last week's episode of Marketing Land Live? Relive the magic here:
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How do you improve your open and click rates? Michael Litt explains why personalization and video are a winning combination for your email marketing strategy:
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Download your own copy of Bing Ads' new eBook, Realizing Your Definition of Success. [Sponsored]
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There is now data to confirm that Donald Trump’s is the smallest. Smallest email list size, that is.
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Disney-based VR startup Littlstar has developed a way to measure where people are looking while immersed in a VR experience or watching a 360-degree video... and it's mapping those viewing patterns so that content creators and brands can track what is and isn’t grabbing people’s attentions:
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Social media, martech, online advertising, mobile marketing & more.
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Brought to you by the producers of Search Engine LandSearch Marketing Expo, and MarTech ConferenceMarketing Land provides daily news coverage and regular columns about online marketing, including social media, e-mail marketing, marketing technology, analytics, and much more. We’ll be seeking new authors for a variety of original columns, so feel free to get in touch with us if you’re interested. 
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