Digital Marketer, SEO, SEM, Online Ads & Web Analytics
A passionate Digital Marketer with an appetite for technology. Currently working Google marketing Google Cloud Platform as Digital Marketing Manager. Previously at Salesforce.com in the APAC Online Team managing SEO, SEM and Inbound Marketing. He has held roles with Microsoft, Fairfax Media and Citect (a Schnieder Electric company) where he has experience in: Search Engine Optimisation, Search Marketing, Web Analytics implementations using Webtrends, Adobe Site Catalyst (formerly Omniture), Google Analytics.
He has also used other tools such as Hitwise, Comscore. Nielsen Market Intelligence (for Online Competitive Intelligence). A huge fan of Salesforce.com CRM.
He is passionate about Social Media and was involved in rolling out Radian6 at Microsoft.
Public Speaker: CeBit Sydney May 2013 - "7 Secrets to Search Marketing Success". SMX Sydney April 2013 "SEM+CRM=ROI Heaven". SES Shanghai - Day 2 Keynote (April 2012). Academic Accolades: Winner of the UNSW University Medal for Bachelor of Industrial Design (Class of 1998). I graduated with Honors Class 1. Fell Scholarship Winner at Philip Baxter College 1997, Australian Student Prize Winner 1993, 1st place in NSW for Industrial Technology Design, HSC 1993.