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Mark Traphagen
139,026 followers -
Social Media Marketing | Content Marketing | Personal Brand Authority
Social Media Marketing | Content Marketing | Personal Brand Authority

139,026 followers
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Does Google Sniff Out New Web Pages from Google Analytics?

Because Google has access to any data in Google Analytics, some suspect that they might use it to discover and index new pages on the web. We set up a careful trap to catch them at it...if they do!
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Mr. Peebles doesn’t get the importance of serving up quality for his customers. Watch and see what happens to his business! Quality matters, so Google is using machine learning to better understand what humans consider quality at the scale of the Internet.

In this episode of our popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge explains why that matters for the content on your site, and gives you actionable steps that could dramatically improve your SEO performance.
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Why All Great Content Has These 3 Marks in Common [VIDEO]

Will Eric be able to guess under which of the three cups Mark has hidden the ball? More importantly for you as a content marketer, why does Mark believe the most effective content can be characterized by just three marks?

In this episode of our popular Here’s Why digital marketing video series, Mark explains his three marks of high quality content, so that you can begin to create content that reflects well on your brand and brings you customers.
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No, Social Media Is NOT a Direct Search Ranking Factor

...and here's why, in this video from our popular Here's Why series.
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Semantic Search and SEO: The Definitive Guide

What is semantic search and how has it changed SEO forever? Here's everything you need to know!
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Should You Try to Hack Organic Reach on Social Media?

As social networks throttle your organic reach for business posts, it's tempting to engage in various hacks to try to fool them into showing your posts more. Our Here's Why video explains why that may not always be a good idea, and what you should do instead.
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Why SEO Is NOT a DIY Project!
Here's Why Video

In this video we explain why many people underestimate what it takes to accomplish substantial SEO objectives. Learn best practices to do more effective SEO.
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Pagination Canonicalization: A Technical Guide

Our +John Dietrich has written a complete technical guide to getting pagination right for SEO. If you use pagination to display things like products in a category, this is critical information!

Get it FREE (no download required) at
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Can SEO Really Be Simplified to Just Two Ranking Factors?

Even though SEO is complex, there are really only two things that need to have most of your priority to succeed.

Find out what they are in our #HeresWhyMonday video!
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Why Schema Markup for SEO Should Not Be Ignored

In order to understand the world around us, and to communicate our understanding to others, we apply schema. That is, we assign things to general classifications, such as animal, vegetable, or mineral.

In this episode of our Here’s Why Digital Marketing video series, we invite Stone Temple’s Senior Director of Technical SEO, Mats Tolander, to explain how schema markup helps our SEO by helping search engines to better understand what’s on our pages.
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