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Mark Tillison
Works at Tillison Consulting
Attended Southdowns College
Lives in Waterlooville, Hampshire
19,397 followers|2,108,959 views
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It'll Come Back

Morning!

Keep on keeping on.

#Inspiration #Monday
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GranGoddessa's profile photoJilanne Holder's profile photoNayakam Murugesan's profile photoDerrick Carneal's profile photo
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I love this saying!
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1952
I am on a train. In 1952, apparently.

#DayOut #Train #TimeMachine
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This is Happening at 3:33
How to Google+

I've been looking forward to this for weeks!

Join live or watch later.

+Donna Beckett and I will be exploring and explaining the value of Google Plus and answering those Google Plus questions you were too afraid to ask.

#GplusTips   #HowToGooglePlus
 
On this week's show, +Mark Tillison is joined by the wonderful +Donna Beckett, the driving force behind the UK Connect Community.

How to Google Plus
We'll be exploring why Google Plus is so important and some tips from our experiences of growing and influencing an audience on Google Plus.

 - Ask your questions in the comments ahead of the show
 - Watch live on Thursday at 3:33
 - Watch later on YouTube

Google Plus for Business
If you can't wait for Thursday;
 - YouTube Videos on How to Use Google+ http://goo.gl/o4gOET  - Google Plus for Business Guide http://goo.gl/5N1KDn
This Hangout On Air is hosted by Tillison Consulting. The live video broadcast will begin soon.
Q&A
Preview
Live
How to Google Plus: T-Time With Tillison
Thu, April 16, 10:33 AM
Hangouts On Air - Broadcast for free

77 comments on original post
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Pauline Spencer's profile photoMark Tillison's profile photoDonna Beckett's profile photoColin Gace's profile photo
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+Pauline Spencer go for it! You'll soon  get into the swing of it :-)
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Monthly social meet up for Surrey businesses. No agenda, no subscription, just a pleasant evening of chat, networking and great food.

Eat until you're full, chat until you're bored.

+Jo McGowan is our kind host and has arranged for us to eat at The Rose Valley in Guildford and we're proud to be supporting local charity, The Rainbow Trust.

About Joanne
Joanne is the brains and determination behind Act One Adventure which provides themed parties for children aged 2-9 years across Surrey, North Hampshire, East Berkshire and West Sussex. Joanne also runs Active, Arty and Outdoor Adventure Sessions for under 5's in Guildford, Godalming and Farnham.

This year, Joanne has also begun offering Social Media training for solopreneurs and small businesses. She lives in Guildford with her husband and 8 year old son and her favourite way to relax is by having a manicure.

About The Rainbow Trust
The Rainbow Trust (http://goo.gl/zYrEYq) provides emotional and practical support for families who have a seriously ill child. Support is provided 24/7 regardless of diagnosis and for as long as it is needed. The charity's vision is for all families who have a child with a life threatening or terminal illness to have access to a Rainbow Trust carer at this time of great need.

About the Food
Joanne has arranged a set menu for us with a range of options for main courses, naans, rice and popadoms. The bargain price of £20 (pay cash on the night with £5 of that going to Shooting Star Chase).

See you there!

Questions? FAQs are here.
http://tillison.co.uk/about/curry-business/
Curry Business Guildford
Wed, May 27, 6:30 PM GMT+1
The Rose Valley

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JMA HR & Legal Ltd's profile photoMark Tillison's profile photo
2 comments
 
+JMA HR & Legal Ltd we're in Camberley next week if you can make that one?
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This is Happening
+Donna Beckett is joining me for a live HOA chatting all things Google+.

I'm sure we could both talk for a week on the subject, the intricacies of the platform and the etiquette, but we'll do our best to keep it focused on How to Google Plus.

Questions?
We'd love to have your questions in the comments and we'll do our best to address them in the show.

How can we help?

#GPlusTips   #GooglePlusTips   #HowToGooglePlus  
 
On this week's show, +Mark Tillison is joined by the wonderful +Donna Beckett, the driving force behind the UK Connect Community.

How to Google Plus
We'll be exploring why Google Plus is so important and some tips from our experiences of growing and influencing an audience on Google Plus.

 - Ask your questions in the comments ahead of the show
 - Watch live on Thursday at 3:33
 - Watch later on YouTube

Google Plus for Business
If you can't wait for Thursday;
 - YouTube Videos on How to Use Google+ http://goo.gl/o4gOET  - Google Plus for Business Guide http://goo.gl/5N1KDn
This Hangout On Air is hosted by Tillison Consulting. The live video broadcast will begin soon.
Q&A
Preview
Live
How to Google Plus: T-Time With Tillison
Thu, April 16, 10:33 AM
Hangouts On Air - Broadcast for free

77 comments on original post
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Jason Culleton's profile photoSutcliffe Accountants Ltd's profile photoJan Kearney's profile photo
3 comments
 
I'm out and about on Thursday, maybe will catch the end.  Will catch up on replay :)
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Mark Tillison

Shared publicly  - 
 
I see low productivity ahead
Much low productivity

Via +Dustin W. Stout

#PacaPong
 
We Live In An Age of Wonder

So this is a thing.

It's called PacaPong.
I found it from an autocorrect that went horribly right.
The internet is a place of wonder.

You can find it here.
http://kingpenguin.itch.io/pacapong

#geek   #videogames   #pacapong   #gif   #gifness  
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Google+ Is Dead Alive And Well
Thank you very much

+Mark Traphagen​ has gone to some great lengths to stick one to the naysayers on Google+. An extremely well researched and presented case.

Unnecessary for me personally (as discussed on our show this week https://youtu.be/1u7GYIDOqbQ), but lots of people ask me is Google+ dead? after reading that trash. This is for you.

Via +Rand Fishkin

#IsGooglePlusDead #GooglePlus
 
A Truly Awful Google+ Hatchet Job on Forbes Exposed

As some of you know, I've made it my policy for some time now not to waste time responding to the "Google+ is dead" articles that sprout up from time to time like weeds on a spring lawn. 

But the recent rash have been so bad, so poorly researched and argued, that I had to end my silence.

My next +Marketing Land column (which should publish next week, I think) deals with the main arguments in recent articles by +Larry Kim and +Travis Wright.

But in this post I'm commenting on a new Forbes post by Steve Denning titled "Five Reasons Why Google+ Died." In a response today +Mike Elgan dealt very well with a number of Denning's reasons, including a very bad misunderstanding of a quote by Elgan that Denning doesn't even correctly attribute. You can read Elgan's post at http://goo.gl/FH6DJ5.

I want to address a statistic quoted in the introduction of Denning's article. He quotes +Scott Galloway as stating that Google+ had a "97% decline in engagement rate, year over year." (The actual figure is 98%, as you'll see later, but that's the most inconsequential of Denning's errors.)

That's a pretty stunning claim. I wanted to see the actual study, where its data came from and its methodology. No context was given around the number.

In response to my comment on the Forbes article asking for that information, Denning referred me to a previous article of his, which linked to another article. That article had an embedded video of a talk by Galloway, in which he states the 98% drop in engagement as evidence that Google+ has failed, showing for a few seconds a bar chart with that stat.

But still no link to or citation of, in the article or video, whatever study this data came from. 

It took me almost an hour to track down the original study from which the "98% drop in engagement" comes, but eventually I found it.

It's at https://www.l2inc.com/research/social-platforms-2014. Turns out that L2 is Scott Galloway's own research company. 

The full report is for "members only." I entered my email address to get the download of the non-members version. It turns out to be only an excerpt, and does not contain the methodology or any details on how the data was obtained.

As far as I can discern, L2 looked at the social profiles of about 300 brands. So first off, this is only a study of brand profiles on social media.The study does not look at regular users at all. Which means to use it as a source to proclaim overall engagement is fallacious. 

When I dig down further in the excerpt, I saw that there was a lot more to the story.

Yes, of the 300 some brands they surveyed, Facebook is killing it. But if you look at the rest of the story, Google+ is doing at least as well as, and sometimes better than., the other secondary social networks. 

The ballyhooed "98% drop in engagement rate" (engagements per follower) occurred, according to the study, from July 2013 to July 2014. While that drop is  the worst among the networks surveyed, all of the networks had drops including Facebook, which dropped 13%. 

If you look at the other stats, you get a broader story. 

In the time period studied (again, July 2013 to July 2014), the surveyed brands increased followers on Google+ by 41% (compared to an increase for Facebook of 38%). Moreover, the absolute number of followers for Google+ was the highest of any network (960K, compared to FB's 781K).

Also, brand engagement per post went up 67% on Google+, while only 26% on Facebook. 

So you see, you can prove whatever you want, it just depends on which stat you choose.

And in this case, those numbers only apply to a very small sample of brand pages, not to all users of the networks, as the Forbes writer assumed.

These days I always want to add to these posts that I come neither to praise Google+ nor to bury it (sorry, Shakespeare!). I'm not going after this as a G+ fanboy, but simply because I hate misinformation.
Google needs to rethink its mission statement and delight its customers
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Agree with you re the supposed "SEO benefits" here +Mark Traphagen The testing we were doing was more around seeing what we could get showing through logged in (Private) results and we just happened to notice that G+ posts seemed to be indexed almost immediately.

While there may be very little in the way of traditional SEO juice here, I still think there's potential in making connections, building relationships and posting content that audience may search for and be interested in. No short cuts for that, which may explain why so many struggle here.
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My girlfriend's a vegetarian. Which pretty much makes me a vegetarian. #NameTheMovie
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Keith “Dutch” Bloemendaal's profile photoSteve Kunzer's profile photoMark Tillison's profile photo
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+Keith Bloemendaal +Steve Kunzer​ you mind if I have some of your tasty beverage to wash this down?
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Email List Targeting in AdWords
Ooooh, yes please!

We talked recently about how Facebook Custom Audiences can be configured (http://goo.gl/KRoFg4) to target members of your email marketing list.

Rumour has it that Google may be planning the same functionality for its ad network too.

Exciting times. Want.

#AdWords   #ppcadvertising   #EmailMarketing  
AdWords Email Targeting might be coming to a Google Account near you soon. Includes email retargeting best practices and other tips.
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Good Morning!
What's happening today?

#Coffee #GoodMorning #Productivity
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I'm well +Mark Tillison. Great to see you in the stream. 
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Mark Tillison

Members' New Blog Posts  - 
 
Are You Ready?

Epic post full of tools and resources for the April 21st update.

Honestly, this shouldn't be a panic. You should have done this year's ago for customer reasons, not Google reasons ;)

Enjoy, #BritPack
 
28 Helpful Tools & Resources to Prepare you for Google’s 21st April Mobile Friendly Update.

#mobilefriendly   #googleupdate  
Don't panic, here are 28 helpful tools and resources to help you prepare for Google's 21st April mobile friendly update.
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Aha Moments
How the world's leading entrepreneurs had their aha! moment.

Via Twttr https://twitter.com/Tillison/status/584331703780515841?s=09

#entrepreneurs #Inspiration #Business
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People
In his circles
1,161 people
Have him in circles
19,397 people
Malik Aftab's profile photo
Social Media Monster's profile photo
Petrus Simanjuntak's profile photo
Muscle, Fitness and Nutrition's profile photo
Parthiban Raja's profile photo
SailChecker's profile photo
gif-king.com's profile photo
Ben Moll's profile photo
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Education
  • Southdowns College
    Business and Finance, 1990 - 1993
Basic Information
Gender
Male
Story
Tagline
MD at leading UK Digital Marketing Agency, Tillison Consulting.
Introduction
I love it here. I've made lots of friends and spoken at conferences on why Google+ is such an important strategy for business success.


Are You New to Google+?
I created some stuff you might find useful.

The Twitter Addict's Guide to Google+ explains the terminology and basics in a way that Twitter users will understand, drawing comparisons and differences between the two.

Google+ for Business is a complete guide which accompanies my talks which will take you through creating an effective profile, using simple techniques to build your brand and engage an audience, right through to using Communities.

Personal Stuff
Would happily survive on vindaloo, jalfrezi and garlic-chilli chicken were it not for my waistline.

Reasonable standard snooker and billiards player and more recently, runner (#RunFatBoyRun)

MD at UK Digital Marketing Agency, Tillison Consulting.

With an amazing team, we help clients generate more sales online using integrated strategies; Pay Per Click, Search Engine Optimisation and Social Media wrapped up in User Experience Consultancy to maximise the potential of every click.
Work
Occupation
Digital Marketing Consultant
Skills
Pay Per Click, SEO, Social Media
Employment
  • Tillison Consulting
    Managing Director, 2007 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Waterlooville, Hampshire
Mark Tillison's +1's are the things they like, agree with, or want to recommend.
Google AdWords Email Targeting
tillison.co.uk

AdWords Email Targeting might be coming to a Google Account near you soon. Includes email retargeting best practices and other tips.

28 Helpful Resources for the 21st April Mobile Friendly Update
tillison.co.uk

Don't panic, here are 28 helpful tools and resources to help you prepare for Google's 21st April mobile friendly update.

Video: Understanding Impression Share
tillison.co.uk

Video: A guide to how people behave online and how you can evaluate this data in Google AdWords. Learn how to use your data garner better re

The Customer Journey to Online Purchase – Think with Google
www.thinkwithgoogle.com

The Customer Journey to Online Purchase: an interactive infographic that explores typical customer behavior to improve marketing programs.

Malware spam: aquaid.co.uk "Card Receipt"
blog.dynamoo.com

This spam claims to be from the legitimate firm AquAid, but it isn't. Instead it comes with a malcious attachment. The email is a forgery, A

Mobile access, connect to Gmail, bulk imports, and more…
blog.highrisehq.com

I hope you’ve been having a great start to the holiday season. We’ve definitely been busy leading up to it. Here are a ton of useful things

Use your title and thumbnail to get discovered - YouTube
www.youtube.com

Your videos themselves contain a story. But, you should think about teasing that story out with your videos' thumbnails, titles, and descrip

Twitter Remarketing: What It Is and How to Use It to Target Audiences
www.marketingprofs.com

Advertising - When Twitter remarketing is used alongside Twitter's already familiar Twitter Ads and Cards, Twitter marketers gain a powerful

Beaver Hot Jalapeno Mustard
www.ocado.com

Beaver Hot Jalapeno Mustard

Free Guide: Google Plus for Business
tillison.co.uk

Google Plus is beneficial for your business in more ways than just brand reach. Sign up for a FREE 'Get Google Plus: A Guide for Business' n

Google Plus Terminology Guide
tillison.co.uk

Google+ is definitely not a network you can afford to miss out on which is why we've written you a simple guide to learning the Google+ term

Growing Your Network Through Google+ Communities
tillison.co.uk

Learn how to grow your network though the use of Google+ communities.

Google Tag Manager official website
www.google.com.vn

Google Tag Manager makes it easy for marketers to add and update website tags -- including analytics, remarketing, and more – with just a fe

Untitled
connect.garmin.com

4.18 mi • 43:24 • 10:23 min/mi • 5.8 mph • 124 ft

New Photos Show 'Bosco Verticale' Vertical Forest Nearing Completion in ...
inhabitat.com

Inhabitat spoke to Boeri Studio this January for an update on construction progress at the Bosco Verticale Vertical Forest in Milan.

This Man Spent 42 Hours Alphabetizing Every Word in Star Wars | Underwir...
www.wired.com

Tom Murphy VII spent at least 42 hours making a video that reorganizes the original Star Wars into alphabetical order? Why? Why not?

The Multi-Channel Funnel
tillison.co.uk

The multi channel funnel report in Google Analytics is designed to show the interaction between your traffic streams with relation to your g

AdWords Success Guide | Tillison Consulting
tillison.co.uk

This free paper explains how, for the same budget, you can get more clicks and more profit from Google AdWords. Other readers' comments: It'

Simple Genius
tillison.co.uk

I found this on the wonderful GapingVoid site. If I could only comment without detracting from its simple genius.

Canva – Amazingly simple graphic design for blogs, presentations, Facebo...
www.canva.com

Canva makes design simple for everyone. Create designs for Web or print: blog graphics, presentations, Facebook covers, flyers, posters, inv

Really friendly staff and perfectly cooked chips. The first time I've had fish from a chippy in 15 years - I wasn't disappointed.
Public - a month ago
reviewed a month ago
Allow plenty of time. We expected to be in the museum for 1-2 hours and we're amazed to discover that we'd been in there 3.5! This is like no museum you've ever been in elsewhere and is emotionally exhausting. I actually reached a point where I couldn't absorb any more information or emotion. You have been warned. Very well presented, very respectful and a celebration of the heroism of New Yorkers on that fateful day. I was also very pleased to see no blame or finger-pointing and a fair, considered explanation of the culprits and an admission of the failures that contributed to this dreadful event. If you're experiencing New York for more than a few days, this is a must-see.
• • •
Public - 4 months ago
reviewed 4 months ago
Oh. My. God. A friend highly recommended the cheesecake and we weren't disappointed. I'd strongly recommend one slice between two though.
Public - 4 months ago
reviewed 4 months ago
Great location within walking distance of Times Square, Central Park, Bloomingdales, Empire State and the Rockefeller Centre amongst others. The Chrysler Building could be viewed from our window too. Staff were friendly and helpful and the room spacious, with the usual trimmings you'd expect; big screen TV with plenty of channels, desk, comfortable chairs and table. Couldn't fault it at all. Thank you.
Public - 4 months ago
reviewed 4 months ago
20 reviews
Map
Map
Map
Bagels in New York were on our bucket list. When we spotted this place for a breakfast trip, we weren't disappointed. Plenty of choice of bagel flavours, sizes and toppings, I worked out somewhere in the region of 1,352 combinations including toasting or not and larger sizes. I couldn't even remember our two options and was amazed at how the staff managed it! Food was great, staff were very friendly and accommodating but only slightly let down by the seating and space. For the budget, no real complaints. Well worth a breakfast visit.
• • •
Public - 4 months ago
reviewed 4 months ago
Amazing. Great service. Food was awesome and the waiting staff attentive without rushing us, despite it being VERY busy during our Friday evening visit. Warning for fellow Brits: don't expect 6 oz, 8 oz etc. steaks. It's just "a steak". There's no weight. They are huge though, so careful on the starter and side dish orders. Whilst it was by far our most expensive meal out, it was worth every dime, but I certainly wouldn't be doing it every night.
Public - 4 months ago
reviewed 4 months ago
A long queue (line) for breakfast suggested popularity and we weren't disappointed. By no means the cheapest breakfast in New York City, but we felt welcome and cared for without being rushed. Great food. Pleasant staff. Well worth a visit on your way to or from Grand Central Terminal which is directly opposite.
Public - 4 months ago
reviewed 4 months ago