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Mark Taylor
Works at Babcock International Group
Attended Portland comprehensive
Lives in langold worksop notts england
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Mark Taylor

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Check out my dogs beautiful manicure... My wife's nuts hehe 😜 
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Don't think they'll miss one sshhh 😯
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Absolutely. Kids get too much chocolate at Easter.
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+Post Ads Will Change Google Forever
Original Source:

Google+ has officially rolled out +Post Ads to all Pages and Profiles with over 1000 Followers ( +Post Ads are a new Google display ad format, which is really nothing more than a re-purposed Google+ post

 In Facebook terminology, a +Post Ad is a Promoted Post, but with one key difference: +Post Ads don’t get promoted on the Google+ social network, instead they appear as Google Display Network ads. The Google Display Ad Network is the largest display ad provider on the internet reaching over two million websites, followed by Facebook which previously led the category.

This move could mark a major turning point in the balance of the social media playing field in a few important ways that strongly favor Google.

The Onboarding Problem

+Post Ads may help Google+ overcome the problem of inactive profiles (people who signed up for a Google account but don’t use the Google+ social network itself, leaving their social accounts essentially abandoned). As long as you browse websites or read blogs, you will now potentially be shown a fully interactive Google+ Post sooner or later, and if you are one of the more than half billion active account users across Google properties, it will be easy to engage with these ads. Twitter has the same inactive account problem (even more so) but has no such mechanism to reach their users wherever they are on the web.

Eyeballs and Calls-To-Action

All else being equal, ads with more exposure (i.e. more eyeballs), and which are designed to make it as easy (preferably impulsive) to take action perform better. Even if someone isn’t using Google+ right now, a certain number out of every targeted audience that sees the ad is likely to do so if only that one time. Multiply this by a large enough audience, with a well crafted ad that calls the user to action, and you’ve got reach to rival Facebook, with a social element to engage the user directly in the ad.

The challenge here is that people are on Facebook to engage socially, whereas casual web browsers may not be, so it remains to be seen how well this idea scales. Facebook has the opposite problem: people aren't on Facebook to buy stuff, read news, or any of those things Google outperforms them for.

Even if +Post Ads don’t ultimately match Promoted Posts for engagement, they may become a preferred social advertising medium on the web because they’re literally the only game in town. You simply can’t embed a Facebook Status Update or an interactive Tweet in a Google Display Ad.

The Search Wildcard

The power of a Google+ Follower who uses Personalized Search (which is on by default for logged-in users) is potentially nothing less than the theoretical ability to dominate that user’s Search results in perpetuity ( Scale this by millions and millions of users and any SEO worth their salt will be forced to think about baseball to calm their libido.

Google+ may become the new standard of Google Search Engine Optimization, and unless Google tweaks the algorithms down-the-line to make a social Follower less valuable for Search, the race right now is to the quick and dead. Those who get in early will reap the greatest benefits for the longest time.

Integration between Google+ and Google Search, already deep enough to mistake them for conjoined twins, will almost certainly accelerate geometrically until it has become the internet equivalent of a force of nature. Only an utter failure of the project seems likely to prevent this. That or a sudden cataclysmic implosion of the Google brand.

It Solves The Ad-Free Problem

Being Ad-Free is a selling point for Google+. This is an odd departure for a company that prides itself on being able to monetize almost any consumer internet product successfully. Certainly on-site social ads can be and are a rich source of revenue for some companies, yet Google+ dares not do it, since it isn’t what their users want. They may also feel that current approaches to social advertising are not good enough to meet their standards yet.

The problem with this, however, is that a significant investment of talent and resources goes towards maintaining Google’s advertising platforms and monetized properties like Search, Gmail, and YouTube. Google hires tens of thousands of the brightest minds, but many of them are involved in maintaining the core business. Not everyone is building driverless cars and wifi balloons. Social may be Google’s Next Big Thing, but will have to prove it to earn the same allocation of resources.

The Google+ team could easily claim +Post Ads as a victory for social advertising and gain the additional investments of talent and resources this brings with it, perhaps even setting the stage for a true “Big Push” that ties all the components of Google and Google+ together and drives their users deeper and more tightly into the ecosystem.

What’s At Stake

+Post Ads are a Hail Mary pass. They will either collapse spectacularly, possibly taking Google+ with them, or arise triumphant, coming to redefine the next generation of Google as a whole. Either way, +Post Ads will change Google forever. Assuming they can tie the value of Google+ to their entire brand, while delivering a satisfying experience for end users that engages and retains them, there is nothing that can stop them now but a failure to execute (which is always a possibility).

Google+ may never “kill” Facebook or Twitter, or even Foursquare for that matter, but it also doesn’t need to as long as it contributes significantly to the value of the company, brand, and ecosystem, and +Post Ads are a critical test of that goal.

#pluspostads   #gamechanger  
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These will be very interesting indeed. 
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Hello moto
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You get a Moto X/G? 
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Neo vs. Sub Zero .... Fight!
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I wish we had those in the U.S.A. ;)
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In his circles
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Mark Taylor

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Via +Christopher Gaul
An Easter snake? Why the f@ck not lol
May the Easter snake bring you many treats.
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If I were a big cat with nothing to do day in and day out and I saw this awesome scene, I'd probably be "transfixed" as well. 
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I actually have a craving to buy one of the official flip cases this week for it. The teal blue, it's so tempting. 
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Mark Taylor

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I have planned on running the equivalent of a half marathon before the end of my 21 day challenge. Today i went on maps to plan the route. Here is the map, it is very daunting (it is there and back).
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I see
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In his circles
598 people
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Senior railway engineer
I can completely wipe my memory by drinking copious amounts of alcohol
  • Babcock International Group
    senior engineer, 2012 - present
  • Amey Colas
    Appointed person, 2012 - 2012
  • Volker rail
    Section engineer, 2002 - 2012
  • skyblue
    Coss, 2001 - 2002
  • HW Martin
    tree surgeon, 2000 - 2001
  • Blyth plant
    Tree surgeon, 1998 - 2000
  • Volkerrail
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
langold worksop notts england
Manchester england - Whitby england - Harworth england
Contributor to
Our lives are not our own. From womb to tomb, we are bound to others. Past and present. And by each crime and every kindness, we birth our future.
You can find me filed under, Android,COD,Railways,Family
  • Portland comprehensive
  • Basford hall college
    civil engineering
  • portland comprehensive
Basic Information
September 19, 1977
Mark Taylor's +1's are the things they like, agree with, or want to recommend.
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Ambient Backscatter

Stopped here for a few weeks for work during the Nottingham station blockade. Very surprised a hotel of this size did not do 24 hour room service, food was middle of the road and the staff were a bit hot and cold, some really nice some a bit offish, seemed to be some sort of dole contingent stopping there not sure if some sort of government placing of homeless for temporary accommodation? If i was paying i wouldn't stop there. PS no parking except round the corner £7 a day......the premier inn across the road has free parking, on a better note the rooms are large
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Public - 8 months ago
reviewed 8 months ago
Me and the wife stopped here for a works night out, very nice hotel and very nice staff, was pleasantly surprised when late check out was at no extra cost
Public - 8 months ago
reviewed 8 months ago
Not the best but not the worst, the falaffles were tasty but the dancing chimps were extremely arrogant.
Public - 8 months ago
reviewed 8 months ago
Nice hotel very nice staff, perfect location
Quality: Very goodFacilities: Very goodService: Very good
Public - 10 months ago
reviewed 10 months ago
11 reviews
Improving all the time, lottery funding is going some way to returning it to its former glory
Public - 8 months ago
reviewed 8 months ago
Premises have changed many hands over the years, not the best but cheap
Public - 9 months ago
reviewed 9 months ago
Another local business that has improved recently
Public - 11 months ago
reviewed 11 months ago