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Mark Stonham
582 followers -
Training Sales People and Business Owners to use LinkedIn to Generate Leads and Sales
Training Sales People and Business Owners to use LinkedIn to Generate Leads and Sales

582 followers
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Useful summary of LinkedIn Lead Generation strategies and techniques. #LinkedIn #LeadGen #LeadGeneration

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Linkedin has watered down yet another useful resource - the /topic/ area. I've used tis at the start of training sessions and it usually gets a 'wow' reaction. If you've not seen it try https://www.linkedin.com/topic/sales.
We used to be able to get into it by clicking on the skill of any member. But no longer. Typing the /topic/ url seems the only way in now.
It used to allow us to see which of our connections with that skill were at the companies, universities etc. But no longer.
It used to show which presentations (slideshare) and groups were related to the skill. But no longer.
Has anyone else found /topic/ useful and have a view on implications of these changes?

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If you want to get more out of LinkedIn answer these 10 questions. If you want the Outcome to change this will help you review the way your Activity and Assets are aligned with your #Sales #Process and #Goals. #LinkedIn #SocialSelling #LeadGeneration #LinkedWin 

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Get started with #LinkedIn and #SocialSelling - with this 4 step 4 week plan to #LinkedWin. 

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How many plates are you spinning in today's sales environment? Multi-channel, multi-touch, pipeline priorities, follow-ups and prospecting, the list goes on. A #Sales #CRM I rely on is @Nimble. I've just updated my review, highlighting the way it works so well with #LinkedIn. Find out how easily you can build a prospect list and manage the follow-through. 

Have you noticed 1st connections dropping off? Over the last few days I've come across several people who I'm sure I was connected to who are now 2nd connections. [I have them in a tag in my CRM having exported their details so it's more than a hunch that we were connected]. Have you seen similar? 

"Executive Office" - this is one of the Industry Sectors available in LinkedIn. There's a mix of Directors, PAs and service providers coming up in results. Is this category something you use for yourself or for your clients? And does it have a specific meaning over in the USA? I'm advising Management Consultants and Interim Managers on the sector options and this one seems ambiguous.

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"A Brief History of Scaling LinkedIn". As the new browser gets closer to release - and functions appear to be missing and then to appear - this article offers some explanation and enlightenment.

My lay-person interpretation is that in a Service Oriented Architecture many calls are made to construct/populate pages. Call instructions can be added and removed by LinkedIn so widgets appear based on permissions etc. And Different LinkedIn Servers have mismatches so what one person sees if different to another. And I guess some calls may fail (and look like bugs) so a page refresh may correct the situation.

What's your view +Des Walsh, +Mark Williams +Angus Grady +Viveka von Rosen

"For example, any Profile page request fetches much more beyond just profile data including photos, connections, groups, subscription info, following info, long form blog posts, connection degrees from our graph, recommendations, etc. This call graph can be difficult to manage and was only getting more and more unruly.

https://engineering.linkedin.com/architecture/brief-history-scaling-linkedin

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