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Mark Stonham
Works at Wurlwind Sales & Marketing
Lived in Bristol
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Mark Stonham

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Would you find it valuable to know when a prospect or client opens an email you've just sent them, and if they clicked on a link? What a great trigger for a follow-up phone call that would be. Well, now Nimble CRM has introduced this as yet another great feature for their Social Selling CRM. The ability to set up and send template emails is a timely reminder to review our library of messages that we can call-up, tailor and send.
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Mark Stonham

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Have you discovered "Topics" on LinkedIn? I discovered a hidden interface to LinkedIn resources today, which is very positive and got me thinking.
Topics show People, Posts, Presentations and Groups related to that topic/skill. Try https://www.linkedin.com/topic/socialselling  Now replace the ending and see what you get. Have you seen this before? 
I think it steers us to pick a prime skill and then maximise alignment by creating various content to build and reinforce our position, thereby boosting content marketing, but then some with Game the system.
What do you think of it? Will it change what you do? 
View 143 Socialselling posts, presentations, experts, and more. Get the professional knowledge you need on LinkedIn.
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14 comments
 
An even more interesting link than  https://www.linkedin.com/topic/social-selling is  https://www.linkedin.com/topic/edu/social-selling (or https://www.linkedin.com/topic/company/social-selling which shows the same).
With the extra piece added in the URL ("edu" or "company"), it shows extra info. Namely, it shows the other top skills for people with the given skill and even the numbers of those profiles for each related skill. Take a look.

Of course, the skill name at the end can be changed to anything else; for example: https://www.linkedin.com/topic/edu/knitting
https://www.linkedin.com/topic/edu/linkedin-training, etc.
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Mark Stonham

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It's March 1st - and time to review and set targets for the month, and for the end of the tax year. With an early Easter it's a short working month so there's a lot to get done. I'm looking forward to the Spring weather, which will be my reward.
I'm setting financial goals for billing clients, and also goals for activity (like networking events), and for assets (like content pieces and connections).
I then use Nimble CRM to manage my time, activities and communications.
How do you set goals and track progress?
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Mark Stonham

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Has anyone else detected dubious LinkedIn Message Threads?
I got one of those new spammy "Great Post" messages from someone I consider to be a VIP and thought 'great'. But when I looked at the thread it was in line with previous communications with one of my regular contacts. What could have been a great trigger to get back to the VIP could have been an egg-on-face situation. Anyone seen similar?
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Seems like I'm seeing this from every LinkedIn employee. As if they attended some training and all their communications on the platform required the words 'great' in the opening of a comment.
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Mark Stonham

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I'm now an Accredited Flow Consultant for Wealth Dynamics and Talent Dynamics with the Entrepreneurs Institute. This is a powerful tool and program for Personal Development, Professional Development and Business Development. For me this is a valuable addition to offer clients as part of the LinkedIn Profile Rewrite service and LinkedIn Training I deliver.
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Mark Stonham

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Tackled a major Frog today - tidying my contact database so I can do some location based emailing since we can no longer do so within #LinkedIn . 3000 Contacts from LinkedIn now in Nimble #CRM with a City location against them. Nimble auto-magically discovering information made the job much less challenging. http://www.wurlwind.co.uk/nimble-crm-review-sales-contact-management-for-social-selling/
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Mark Stonham

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Is your Company listed in the LinkedIn Directory? It's a free marketing opportunity so why wouldn't you be there, and make the most of it. When setting up or reviewing your LinkedIn Company Page listing ask yourself "What keywords would people search for if they were researching a problem that we solve?" Include them in the description - along with your phone number and email. More tips and strategies on the following page. Do you have any questions or tips to share about the LinkedIn Company Page?
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Mark Stonham

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Selling to B2B markets? Based around Bristol, UK? Want to Connect Linkedin with Sales? What are you doing on May 13th? http://ow.ly/4n9qb6 #B2B  #Bristol #Sales #Linkedin #LinkedWin
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Mark Stonham

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Does LinkedIn Navigator allow us to segment our contacts effectively?

Maybe I'm missing something but I can't see any equivalent to Facebook and Twitter Lists or Google+ Groups in LinkedIn Navigator. TAG groups seem like the obvious way to achieve this, but they seem pretty ineffective currently.

Why do I wish I could segment my LinkedIn Contacts and Communications?

- so I can decide the relevant audience to share status updates with - so I can control that eg. an update relevant to Bristol UK only goes to them, not my US or worldwide contacts.
- so I can view the status updates from a subset of contacts at a time - customers, prospect, experts etc.
- oh, and for good measure - a view next/previous record button for sequential viewing within a segment would be icing on the cake.

Has anyone found a way to achieve this, and if not, do you think this is a good idea?


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Mark,
 I know :)
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Mark Stonham

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Have you come across LinkedIn profiles without a Summary at the top recently?
I've encountered this 3 times in the last couple of days, but when I scroll down I find the Summary below the Experience section.
Maybe that's a user choice, but somehow I doubt it.
Maybe it's a LinkedIn bug, which I suspect.
My cautionary note - If a profile doesn't start with a summary don't assume they haven't written one. Have you seen this recently?
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Yep I see this sometimes too +Mark Stonham  . I agree with above - user choice.
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Revisiting a #ContentMarketing Campaign I started 4 years ago which ran for 12 months. #FunnelFriday created some great content about the Sales Funnel that still has value today. I've not come across a decent alternative that people with a quota or revenue target can use to identify where to allocate time and resources and gain some predictability about sales and revenue. Have you...?
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Mark Stonham

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Absurd LinkedIn Relevance Filtering: while researching for a client I came across an anomaly in LinkedIn Search. Just 3 results for a specific phrase followed by "Some search results have been filtered to improve relevance". When I look at ALL results there are over 3,000 of them, including a 1st connection and several 2nd connections. By what absurd logic do these 3 count as more relevant than the other 2997+ people? Have you encountered similar? Can anyone explain the logic?
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Thanks for this - must watch out for it. Are they all premium account holders per chance?
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In his circles
1,279 people
Have him in circles
580 people
Barbara Giamanco's profile photo
Gemma Falconer's profile photo
ProTom Fitness's profile photo
Perennial Code's profile photo
LinkedIn Sales Solutions's profile photo
Thats Journal's profile photo
Crm Company's profile photo
Trin Woczak's profile photo
Jeffrey L. Ogden's profile photo
Work
Occupation
LinkedIn Trainer and Social Selling Consultant
Skills
LinkedIn, Social Media, Social Selling, B2B Sales,
Employment
  • Wurlwind Sales & Marketing
    Founder & Business Development Director, 2010 - present
  • Alterian
    2007 - 2009
Basic Information
Gender
Male
Relationship
Married
Story
Tagline
Training Sales People and Business Owners to use LinkedIn to Generate Leads and Sales
Introduction
Delivering LinkedIn training and developing Social Selling strategies to increase sales effectiveness for clients around Bristol, across the UK and beyond. 

I work with Business Owners, Sales Directors and Sales People to improve their personal, team and company approach to B2B Social Media. 

My main sector focus is Technology Businesses, but I also work with professional services such as lawyers, accountants and financial services. 

My main 'technology' focus is LinkedIn, but I also include Twitter and Google+ and then a range of supporting tools including Hootsuite, Nimble CRM, Slideshare, YouTube, Wordpress, Google Analytics, and more. 
Bragging rights
Social Selling Roadmap is the fourth generation of business solutions I'm providing, following AS/400 systems, financial sector solutions and CRM related platforms.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Previously
Bristol - Manchester - Crawley
Mark Stonham's +1's are the things they like, agree with, or want to recommend.
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Great vehicle (VW Transporter), keen price and unlimited mileage were attractive. Online booking, confirmations and reminder emails and Q&A support very good. Friendly and helpful staff at the depot. Note - the depot is not located where the pin on the map is though.
Public - 7 months ago
reviewed 7 months ago
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