It's not necessarily the rules and procedures that concern me, but it's how hard the regulators will come down on the first few companies to make an example out of.
One interesting thing about the FFEIC Social Media Guidance is that they require all mortgage companies to have a written plan in place that is monitored and measured, regardless if that company chooses to have any exposure online or not.
All of those loan originators who wanted to jump into mortgage / social media marketing full-time may now find an opportunity since every mortgage company is recommended (required) to have a designated tech savvy social media person in charge of all online activities.
Bonus - If you were born in 1977 and are planning on starting a business or launching a new project this year, you may have double the good fortune coming your way.
- University of Nevada, RenoDelta Xi - Sigma Nu, 1997 - 2000
- University of Nevada, Las VegasMarketing, 2000 - 2002
Nationally recognized in the mortgage industry as an authority in Digital Marketing for loan originators, Mark Madsen is a Las Vegas based Mortgage and Real Estate Professional with a career that began as a lender in 1999.
Primarily focusing on programs that promote homeownership and community reinvestment, Mark has been publishing articles online about home ownership education since 2006. His network of high traffic industry sites continue to generate over 90% of the new purchase and investor business for his team of real estate agents.
Mark is also the co-founder of the grass-roots Mortgage Revolution conference, which helped raise over $50,000 for charity in 2010.
Mortgage Networking: The Official Google+ Mortgage Group
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