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Mark French
Works at Crest Capital
Attended Auburn University
Lives in Atlanta
71 followers|10,783 views


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Equipment | Vehicle | Software Financing
  • Crest Capital
    President, present
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Mark French serves as President of Crest Capital.
Founded in 1989, Crest Capital provides businesses with financing for Equipment, Vehicles, and Software in the U.S. and Canada.
  • Auburn University
    Bachelor of Science in Business Administration
  • Beta Alpha Psi
    National Accounting Honors Society
  • Passed CPA Exam
    May 1991
Mark French's +1's are the things they like, agree with, or want to recommend.
Financing Objection #1 – It’s Too Complicated | The Lease Guy

Let’s continue on this series of why some companies shy away from offering equipment financing. Today’s topic will be the misconception that

Don’t Be Afraid to Offer Financing | The Lease Guy

One aspect of the equipment financing industry is equipment sellers (manufacturers, distributors, used equipment dealers, etc.) offering fin

It’s Not Used – It’s Preowned | The Lease Guy

My last post on used equipment financing spurred a recent memory. Mrs. Fletch and I were shopping for a vehicle awhile back, and we were und

Why Financing Used Equipment Matters | The Lease Guy

Let’s discuss financing used equipment today. Because it’s a topic that doesn’t get nearly as much press as it should. Do you know why it do

Why Trailer Financing Matters | The Lease Guy

Financing trailers is a big part of what an equipment financing company does, so they warrant discussion in my “why financing matters”

The Section 179 Time Machine | The Lease Guy

Despite the title, this isn’t a science fiction story. It’s based in reality, and is aimed at business owners and managers who are putting o

Equipment Financing 2015 – Hot or Not (Part 2 – Not) | The Lease Guy

Here we go with part two of my periodic “what’s hot and not hot” in equipment financing (for the record, Mrs. Fletch says I’m still in the h

Why Sign Financing Matters | The Lease Guy

Financing signs (or financing signage, for those who want to get official sounding), is one of the more common aspects of equipment financin

Why Software Financing Makes Sense | The Lease Guy

In this blog, I talk a lot about equipment financing and leasing, Section 179, how they relate, and a myriad of other topics. But it occurs

Equipment Financing 2015 – Hot or Not (Part 1 – Hot) | The Lease Guy

Every year, I like to take a look at what’s hot (and not) in equipment financing. I like this because it presents a big-picture look at indu

Equipment Financing and Section 179 – the Profit Equation | The Lease Guy

This is a topic I have previously touched on, but it’s worth repeating at least once a year, because every time I mention it to businesspeop

When Is it Time to Replace Equipment? | The Lease Guy

This is an age-old question in business, and there really are no hard and fast answers. The decision to replace (or upgrade) equipment can h

Section 179 Roller Coaster Blues | The Lease Guy

Ok, I know I just posted on Section 179 a few weeks ago, but it's worth talking about again. Because even though I'm a little kid at heart a

Fletch Predictions for 2015 | The Lease Guy

Ok, we’re a few weeks into 2015, which means it’s time for Fletch Predicts!! I've been doing this for a few years now, and have had an uncan

Section 179 for 2015 | The Lease Guy

Happy New Year, everyone! Whew, that was some end to 2014, wasn't it? But before we take a look at Section 179 for 2015, let’s recap 2014 a

Holiday Poem | The Lease Guy

Let’s do a little poem for the holidays… Twas a night in December In an office on a hill Where the executives all gathered With their accoun

Holiday Poem | The Lease Guy

Let’s do a little poem for the holidays… Twas a night in December In an office on a hill Where the executives all gathered With their accoun

Section 179 is back!! | The Lease Guy

Real quick post today, but I have big news. Section 179 is back!! Yes, it’s later in the year, but it finally happened. Our leaders in Washi

Equipment Leases – The FMV Lease | The Lease Guy

As readers know, I’ve done several posts on equipment leasing and different types of leases. And that continues today with the FMV lease. Th

Equipment Leases – The 10% PUT Lease | The Lease Guy

See, even Fletch gets a bit confused when all of these lease types are jumbled together. I say this because my last lease post was about the