The scary part to me is that the world's biggest advertising company that have spent millions developing a free operating system that currently sits in billions of peoples pockets could potentially sell ads on these Eddystone devices to the highest bidder if they chose too, I mean this is how Google Search works and they could get a higher price on these because they can directly target consumers based on their location.
The way I understand it is that the Eddystone beacon automatically connects to your phone then your phone connects to Googles cloud to see what information the beacon has stored in there for you. This could potentially be an advert that McDonald's or Coca Cola have paid Google for and there isn't much you can do about that.
Am I just over thinking this?
I have long looked at my location data on the desktop and wondered why it couldn't be put to better use and this has exceeded my expectations.
It makes me wonder and what's possible in regards to sharing location data with family in a future updates.
It goes on to point out that "your shared location may include information about where you are, where you've just been, what you're doing (like driving or walking), and places you define (such as home, work, and destinations)".
For people you trust, this is probably desirable. In fact, most of us probably want to convey this information when we're just about to leave work and meet up with a group. On the other hand, some of these details feel a little like invasive if you're using location sharing to meet up with somebody you don't know very well. That's probably where the temporary windows of time will play their role.
We are all carrying computers in our pockets and how do they help us actually knowing what people are currently doing without disturbing them? All that power and they first question I ask when I ring a family member is ''what are you up to?'' I'm looking forward to this.
I miss it when I have to use Outlook 2010 at work, would snooze so many emails :-)
_''Starting today, Snooze in Inbox is getting a bit more convenient—when you snooze an email that has dates and times (like event confirmations or shipping notifications), you’ll get a one-tap option to snooze to exactly the right time, like the day of your concert or the morning your package will arrive.''_
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