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Mark Blevis
Works at Full Duplex
Attended Algonquin College
Lives in Ottawa, ON
1,102 followers|29,522 views
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Mark Blevis

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Minister Bal Gosal is active and engaged on Twitter. He's among the MPs with the highest online reply rates. And as with most MPs, effective communications and engagement is a team sport.
Sports Minister, Bal Gosal, on his auspicious beginnings on Twitter, opportunities and opportunities lost on engaging content, and the power of Facebook.
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Mark Blevis

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In this digital public affairs analysis, I suggest that "Basically, Porter's approach is to promote a solution to a problem the passenger may have no idea exists."
I remember the exact moment I decided Porter Airlines was going to lose their campaign for a runway extension at Billy Bishop airport.
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Mark Blevis

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HBR, Ragan, Nieman Journalism Lab, Canadian Press and TED provide some food for thought for digital public affairs folks.
Some links from the last week that will be of interest to digital public affairs folks.
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Remember the 2003 northeast power outage? The Toronto ice storm? The last time your phone or Internet provider went down for 20 minute and cut off your ability to send a text or email, or make a phone call?
How do you communicate when the Internet is down and your smartphone is out of power?
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Will the digital age ultimately chip away at the way political leaders manage fiefdoms in their cabinet and caucus?
Online credibility and influence is built on followings in niche interests. Changing a cabinet or shadow cabinet position could become counter-productive.
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Mark Blevis

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Quality of video style probably has an impact on how well your message is received and how many people it's likely to reach.
 
What lesson can we learn about the video production styles of the PMO and FordNation?
Creating videos just because you can isn't sufficient to reach an audience, much less achieve some form of measurable success.
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There are a few solid opportunities for MP Joyce Murray to improve her online information and engagement.
Today's digital makeover shows digital strategy, online property maintenance and the human connecting elements are often overlooked by MPs.
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Would you join me and share your thoughts on my post?
Maybe Jim Flaherty can teach us something about ourselves, our elected representatives and the opportunities to find common ground while we’re still alive.
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The latest edition of the digital public affairs podcast features NDP MP Françoise Boivin.
NDP MP Françoise Boivin on social dynamics and the advantage of Facebook “friends” Fan Page "likes."
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Digital makeover number 37 reveals that MPs have their tactics and "in-the-moment" efforts down pat. They just need to pay more attention to the "why." And the details.
Today's digital makeover reveals MPs are generally quite good at what they do online. It's just that they apparently don't put a stake in the long game.
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People
In his circles
492 people
Have him in circles
1,102 people
Thong Phan's profile photo
Andy Doan's profile photo
Work
Occupation
Digital Public Affairs and Communications
Employment
  • Full Duplex
    Digital Public Affairs, 2011 - present
  • Fleishman-Hillard
    Digital Public Affairs, 2009 - 2011
  • Third Storey Inc.
    Director, Digital Engagement and Relationships, 2006 - 2009
  • Canadian Coast Guard, Department of Fisheries and Oceans
    Information Security Architect, 2005 - 2009
  • Bell Security Solutions, BCE Emergis
    Information Security Architect, 2001 - 2005
  • Calian
    Information Security Specialist, 1999 - 2001
  • TimeStep
    Network Security Architect, 1997 - 1999
  • iSTAR
    Technical Prime, iNTRANETS, 1995 - 1997
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Ottawa, ON
Previously
Ottawa, ON - Thornhill, ON
Links
Other profiles
Contributor to
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Introduction
I'm a digital public affairs strategist and communications consultant.

Follow my analysis of the role of digital in public affairs, politics and advocacy campaigns, and subscribe to my digital public affairs newsletter at MarkBlevis.com.
Bragging rights
Andrea, Lucy and Bayla, and the amazing PAB conference
Education
  • Algonquin College
  • Ryerson University
  • Nepean High School
Basic Information
Gender
Male
Mark Blevis's +1's are the things they like, agree with, or want to recommend.
Did TweetTheResults really make a difference? - Mark Blevis
markblevis.com

Two years ago, online Canadians were abuzz about TweetTheResults, a movement to discredit section 329 of the Canada Elections Act.

Google Analytics Advanced Segments you can use - Mark Blevis
markblevis.com

Google Analytics Advanced Segments allow you to organize and view traffic by specific criteria. Here are a few I use that you can add to you

Conversation with MP Marc Garneau (podcast) - Mark Blevis
markblevis.com

Liberal MP Marc Garneau on social media in election and leadership campaigns, Twitter as a tool of intelligence and Chris Hadfield's tweets

Lesson from Dove: the Real Beauty of share-able debate - Mark Blevis
markblevis.com

Dove's Real Beauty campaign isn't about selling soap. It's about being at the centre of a debate and parody ads. They're not offended. They

Understand the strengths and challenges of your social media toolkit
markblevis.com

To reach stakeholders and observers, you need to build a social media toolkit. This table helps identify strengths and weaknesses of some po

Digital Makeover: Rathika Sitsabaiesan
markblevis.com

This week's digital makeover features an MP who is among the most digitally savvy yet still has an "achilles heel."

Canadian Budget issues being discussed online (part 2)
markblevis.com

The following list identifies the budget issues most discussed online and identified with either #eap13 or #bdgt13 as of 5:15pmET today.

Summary of IdleNoMore traffic for Feb 17-23
markblevis.com

The shrinking IdleNoMore conversation has helped bring the movement's issues into greater view when public interest has reached an all-time

Help me pick the next Conservative MP to get a digital makeover
markblevis.com

So... which Conservative MP should be the next subject of a digital makeover?

Commander Hadfield is cool, smart and Canadian!
markblevis.com

Commander Hadfield's breathtaking photos, videos, reflections, live chats and music have energized and inspired a far reaching conversation.

‘We will dance together,’ Ellen promises Hélène Campbell
www.ottawacitizen.com

Hélène Campbell’s one-woman crusade to raise organ-donor awareness hit another high note Thursday when she made an unexpected appearance on

CBC News - Interactive: CBC Logos
www.cbc.ca

CBC's logo has been an ever evolving and sometimes controversial corporate stamp. Stylized maps framed by lightning bolts, a colourful butt

Old services meet new media: a tweeting cabbie's growing business
arstechnica.com

Sure, there are mobile apps for services like Taxi Magic and Uber that can send a ride to you without you having to pick up the phone. But w

Official 2012 Honda CR-V Game Day Commercial - "Matthew's Day Off" Exten...
www.youtube.com

To celebrate the launch of the all-new 2012 CR-V, Honda brought Ferris Bueller's Day Off back in a big game commercial. We cast Matthew Brod

Southern Ontario gets first bout of winter - Toronto - CBC News
www.cbc.ca

Environment Canada is calling for freezing rain for much of southern Ontario as the region gets its first real encounter with winter weather

Politics is not without its theatre
markblevis.com

Two very high-profile Twitter exits by MPs this past year validate each other.

Driver's ed needs chapter on cyclists - Ottawa - CBC News
www.cbc.ca

Ottawa cycling safety advocates say they would like to see more education for both cyclists and drivers on how to share the road.

Why Margaret Thatcher swiped Ronald Reagan's doodles at an Ottawa summit
www.theglobeandmail.com

These doodles were made by then U.S. president Ronald Reagan at the Group of Seven summit in Ottawa in 1981. Then British prime minister Mar

Raitt’s Three Principles for labour relations only run one way
www.theglobeandmail.com

This government intervenes to end work stoppages at private companies, citing disruption to the economy – but only when labour has leverage

PAB2012. Exactly. - PAB Conference
www.podcastersacrossborders.com

Canada’s first large-scale conference of new media and social media creators happens again in Ottawa, Canada