I've always thought of Google Trends as the "database of intentions." And if you want to stretch your brain, it is so much fun to just type in some terms and tap into humanity's thinking.
I was curious if people were looking for God or Chocolate more online. This thought came to me from reading an article about the secularization of the world (it is at different evolutionary stages around the world, but it is a strong trend).
People still look for God more than Chocolate. Except in December (so ironic!). Surprising, I would have thought it would be February.
If people were looking for God, I wondered which one they were looking for.
Now here is a big surprise, turns our more for Krishna than Jesus Christ or Mohammed. Even accounting for all the Indians, like me, this is surprising. One, not all of us look for Krishna as we are blessed with many, many, many Gods in India. Second, we are not a "you have to get converted to our religion to be saved" type. (Hinduism is more of a philosophy of how to live your live, less a religion. This is not to imply anything about any other religion, they are all unique and wonderful.)
I would have expected Jesus Christ, Mohammed and Krishna to be in that order. Hence you noticed I typed them in that way.
Also Mohammed queries beat Jesus Christ queries, that is surprising (and what happened in 2006 for that spike!).
Of course the world as a whole looks different than each country.
For the US, http://goo.gl/nMIQW7, chocolate beats god much more consistently, : ), the queries for Jesus Christ top the others, though not by that much (surprisingly), and Krishna queries (omg!) still have a trend higher than Mohammed queries.
So what's the point of all this?
1. It is always great to stretch your brain every once in a while with completely irrelevant to your job stuff. Just think for a few minutes about that this data is showing, what its flaws are etc. Good exercise.
2. Always be open to the possibility that you might be wrong.
3. It is always scary to plug into what humanity thinks. Proof: http://goo.gl/WG0jms
The image below is this query from Google Trends: http://goo.gl/YXAzrf
#databaseofintentions #god #chocolate #happyholidays
- Head of Travel & Tourism, present
- London School of EconomicsActuarial Science
- Raffles Junior College
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