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Marc Joffe
Works at Mass Media Marketing (Canada)/Playfair Online Media (Netherlands)
Attends Dutch Conversation
Lives in Amsterdam, Netherlands
272 followers|239,403 views
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how to travel around Amsterdam, spelen and snor
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it's times like these I wish my Dutch was better.
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Marc Joffe

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For original video with annotations Subscribe at the PlayFair Online Media YouTube Channel: https://youtu.be/XGRvqfqH5j8
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looks like fun and a great way to jam on harmonica.
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so your'e the land registry for the Netherlands. Helpful video in English, thanks for that. Nu leer ik nederlands.
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Marc Joffe

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Nu, leer ik Nederlandse
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People
In his circles
104 people
Have him in circles
272 people
John Stocks's profile photo
Jennifer Scobie's profile photo
saad said's profile photo
Rajeev Kumar's profile photo
Darren Fraser's profile photo
Marc Joffe's profile photo
Vincent Decastro's profile photo
A. M. Saidur Rahaman's profile photo
Ashley Adams's profile photo
Education
  • Dutch Conversation
    present
  • Google
    Google Analytics Certified (GAIQ), 2011 - present
  • University of British Columbia
    Project Management, 2011
  • Sauder School of Business
    Software Engineering
  • University of Windsor
    Political Science
  • Centre For Digital Imaging and Sound
    Digital Media Production
  • Microsoft
    Microsoft Certified Professional (MCP), 2001 - 2001
Basic Information
Gender
Male
Looking for
Networking
Relationship
Married
Other names
Mordecai
Story
Tagline
Vlogger Expat in Amsterdam, endlessly curious about people & their business. I love the challenge of bringing it all together. Active in display advertising, and digital marketing
Introduction

See Marc's 30 sec intro video on youTube: https://youtu.be/IBmS1xPXyDA

Watch Marc's internet marketing consulting playlist on youTube now!: https://www.youtube.com/playlist?list=PLuYat3iWn-PAOuXslIe6gAfzPnmr65Kfn

 
I speak English at the business and negotiation level and am learning Dutch conversation with the aim to passing the inburgering exams.

I look forward to learning more about your business and industry, let me know if I can help.
Bragging rights
Living in 3 countries. yahoo!
Work
Occupation
Online Marketing and Advertising
Skills
display advertising, ad operations, search marketing
Employment
  • Mass Media Marketing (Canada)/Playfair Online Media (Netherlands)
    Founder & Principal, Advertising/ Marketing, 2010 - present
    Online marketing can help your website make money. Done right, your site can generate leads, boost sales and attract customers. We assess your site and use online marketing tools to make you stand out, get people to respond and generate sales. With the right strategy, your website can thrive and your business will grow. • Strategic account management with clients and business owners • Full control of clients marketing spend and Google presence • Driving organic Google traffic growth • Consistently achieving 1,2,3rd place in Google search results • Bringing 10 years search engine optimization experience to clients marketing • Business development at networking events and roundtables.
  • BlueFin Media - Netherlands
    Ad Operations Manager, 2011 - 2015
    Key display advertising operations team member involved in the growth of Bluefin Media. From 2011, pivotal in the successful migration and setup of new online properties and building on existing ad partnerships and plugging in inventory to fill new RTB marketplace demand. • Working with global teams, major entertainment brands, major agencies and traffic partners • Substantial monthly ad traffic and revenue earned from US, UK, EU and CAN inventory • Supporting global sales and executive teams on pitches, enterprise level ad buys • Crunching “big data” & billions of impressions with Google Analytics • Global reach across five geos to North American and UK/EU audiences
  • Standard Marketing - Canada
    VP Marketing, Search Engine Optimization, Local Search Marketing,, 2010 - 2011
    A key team leader in driving organic Google traffic and improvement of clients' business performance using SEO, paid search marketing, and social media marketing. • Daily strategic account management of over 30 monthly clients • Full control of clients marketing spend and Google presence • Managing clients’ with $10,000/monthly SEO and $50K paid search budgets • Consistently achieving 1,2,3rd place in Google search results • Bringing 10 years search engine optimization experience to clients marketing
  • Faceparty.com - United Kingdom
    Advertising Operations Manager, Online Advertising, Social Media Marketing, 2007 - 2008
    Faceparty is a UK-based social networking site allowing users to create online profiles and interact with each other using forums and messaging facilities similar to email. Faceparty.com is the UK's 4th largest social media website (Hitwise Jan 2008). Optimization of revenue and implementation of national advertising campaigns on #1 UK online community. Consulting with London sales team, reporting to Head of Sales ensuring best practices and ensuring traffic department efficiency, reviewing metrics and revenue realization for the UK's largest online party community. • Managed high-volume UK/EU ad campaigns of 100-million page views & 950,000 unique users per month
  • Stockgroup Media - CA
    Advertising Traffic Manager, Online Advertising, Ad Trafficker, 2006 - 2007
    Optimization of revenue and implementation of media buy flights on #1 Canadian financial services network stockhouse.com (ComScore). Consulting with sales team and reporting directly to VP of Monetization, ensuring best practices and ensuring traffic department efficiency, reviewing metrics and revenue realization for Canada’s largest community of financial investors. • Managing high-volume ad campaigns of 80-million page views & 750,000 unique users per month
  • Spotted Dog Media - Canada
    Online Marketing Manager, Media Buyer, Affiliate Manager, Search Engine Marketing, 2004 - 2006
    Researching, sourcing and evaluating fresh new gambling affiliate partners; negotiating partner advertising rates, terms and conditions. Managed over 35 online gambling client campaigns on a monthly basis. • Wrapping over $1-million in online gambling player deposits • Breaking records in new player acquisition for UK traffic Sportsbook • Specialist in Bingo, Casino, Poker and Sportsbook traffic • Assembled global affiliate network of high value player traffic
  • Virtually Canadian Inc- Canada
    Project Manager, Search Engine Optimization, Search Engine Marketing, 2001 - 2004
    Provided businesses with SEO tools to effectively communicate with search engines, in order to position their brands online. Provided strategic leadership, experience and guidance for the development and improvement of business processes with information technology tools. Analysis of user requirements, procedures and problems to increase team efficiency. • Early Adopter of SEO mastering evolving techniques and technology
  • Promark Software - Canada
    Online Marketing Manager, Team Leader, Search Engine Optimization, 2000 - 2000
    Implemented SEO tactics and content for social networking website. Advised CEO, VP, and investors, on site progress and online marketing potential. Daily analysis and resolution of customer support issues. Effectively communicated technical concepts to non technical users. Developed excellent interpersonal and teamwork skills.
  • Las Vegas Casino Inc - Canada
    Senior Web Developer, Search Engine Optimization, Online Gambling, 1999 - 1999
    Coordinated the production, design and implementation of more than 100 global online iGaming portals to bring new poker, casino, sports book, bingo players when the online gambling industry was in it's heyday and primarily North American facing.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Amsterdam, Netherlands
Previously
Vancouver, British Columbia - Windsor, Ontario, Canada - London, United Kingdom - Montreal - Malta - Alberta - Mexico - Toronto
Marc Joffe's +1's are the things they like, agree with, or want to recommend.
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For runners this is a great location right across from Vondel Park. The selection of running outfits and gear is good too. They have the shoulder, waist belts and reusable water containers that runners need to keep hydrated. There's even a built in runners track to monitor your stride. The staff are friendly every time I've been in, so recommended.
Public - a week ago
reviewed a week ago
GWK will charge you more for converting or buying Canadian, American or Euros. They are by far the most expensive option for converting your money here in Amsterdam. You will be "robbed" blind as other reviewers have said before me. Take it from a local and go somewhere else. Do your research online first or lose your money here.
Public - a week ago
reviewed a week ago
Every time I roll through Toronto Pearson Airport after a 8 hour long flight from Amsterdam I always stop for a Tuscan chicken sandwich combo, OJ and a chocolate donut.. It tastes good and reminds me of Canada. The service people have always been friendly too. There's an area to sit and people watch, and catching your connecting flight is easy, because Tim’s is centrally located. I would recommend Tim Hortons for the weary traveler.
Public - a week ago
reviewed a week ago
Think of the smaller grocery stores when everyone knew each other - and that is the neighborly feeling and vibe here. You'll find all the basic grocery items and a deli-meat counter too. Always parking right out front, friendly service and clean aisles.
Public - 3 weeks ago
reviewed 3 weeks ago
67 reviews
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A good standard Canadian breakfast with streaky bacon, eggs and a side of pancake. I hadn’t eaten a North American breakfast in 4 years, so it was quite good. The atmosphere is basic wooden tables, papers at the front for reading, and good working class people. Next time in Windsor, I will go back for a good ole Canadian breakfast. They slapped up 1 pancake for me.
Public - a week ago
reviewed a week ago
The Taloola Cafe has a relaxing and friendly atmosphere. You can eat inside or on the patio and there's a selection of local and organic food. The live music is acoustic but you can still have a conversation or read a book.
Public - 2 weeks ago
reviewed 2 weeks ago
Great home cooked breakfast with sausages and bacon. Friendly service and people. The type of place everyone knows each other by name, so very neighborly. They're only open to 2 pm and closed on Mondays.
Public - 3 weeks ago
reviewed 3 weeks ago