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Marc Binkley
Works at Sleeping Barber
Attends University of Guelph
Lives in Calgary, Alberta
198 followers|24,269 views
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Marc Binkley

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great insight +Darren Rowse 
 
Was just cleaning my whiteboard and found this little reminder
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Marc Binkley

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Thanks for sharing these sources +Nollind Whachell ...keep them coming:)
 
The Cultural DNA of a Social Organization

I've mentioned this before to some people but thought it might be valuable to relay this more openly to everyone. If you want to understand the cultural DNA of a social organization, just read any article relating to W.L. Gore & Associates. Actually not just any but many because collectively they give you a more comprehensive layered look from multiple perspectives.

Here are a handful of articles that stand out for me.

W.L. Gore: Lessons from a Management Revolutionary
http://blogs.wsj.com/management/2010/03/18/wl-gore-lessons-from-a-management-revolutionary/

W.L. Gore: Lessons from a Management Revolutionary, Part 2
http://blogs.wsj.com/management/2010/04/02/wl-gore-lessons-from-a-management-revolutionary-part-2/

W.L. Gore
http://www.director.co.uk/MAGAZINE/2010/2_Feb/WLGore_63_06.html

Innovation Democracy: W.L. Gore's Original Management Model
http://www.managementexchange.com/story/innovation-democracy-wl-gores-original-management-model

The Fabric of Creativity
http://www.fastcompany.com/51733/fabric-creativity

What's interesting about this organization is that while no one can command you how to contribute (especially leaders), the people within the organization seem self-driven to understand themselves (i.e. their strengths, talent, and passion), so that they can contribute in greater and greater ways to the organization and society in turn.
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Actually thanks go to you for finding that first article 8 months ago! :)
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thanks +Jeremy Miller for the great interview and terrific insights:)
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Thanks +Vince Fowler for the great interview on #leadership   and what it takes to lead. 
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awesome
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Marc Binkley

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What an amazing Story!
Artificial limbs made by 3-D printing are changing the lives of amputees in Sudan.
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Great line +James Surowiecki while questioning the role of brands in today's marketplace

"For much of the twentieth century, consumer markets were stable. Today, they are tumultuous, and you’re only as good as your last product."
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For myself, I see it like this. Brands were something that you constructed and communicated about yourself to market your identity. The problem in the past is that the facade always didn't match the interior. But due to the way things worked in the past, companies could get away with being unauthentic.

Today, this isn't the case. So much information is flowing now that people can often easily see past the facade, see if a company is authentic or not, and share this will others. Thus the brand, facade, and boundaries of organizations are disappearing and people are seeing you for what you really are, your deeper culture and characteristics.

Because of this you really have to decide what kind of person and organization you want to be and live it through your actions, rather than just preaching it through your words.
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+Vince Fowler thank you:) more tweets tomorrow
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In his circles
186 people
Have him in circles
198 people
John Kellden's profile photo
Jacoub Bondre's profile photo
Work
Occupation
Social Media Brand Strategist, Trainer, Speaker
Skills
Strategy, Ideation, Speaking, Training, Teaching
Employment
  • Sleeping Barber
    Social Media Brand Strategy, 2012 - present
    I'm the founder of Sleeping Barber. We help companies differentiate themselves from competition by training them to use social media for communication, innovation and employee engagement.
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Currently
Calgary, Alberta
Story
Tagline
Creating Remarkable Customer Experiences That Grow Your Business
Introduction
Social Media Brand Strategist + Trainer + Speaker | Designer of BraGS Brand Growth System | The White Matter Connecting Silos| Mantra: Passion Counts
Education
  • University of Guelph
    Biological Science, 1993 - present
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Male
Marc Binkley's +1's are the things they like, agree with, or want to recommend.
Wow, Twitter's Audience For Oscars Nearly Matched ABC's
www.forbes.com

In the last few years, awards shows have taken on a tail-wagging-the-dog aspect, with presenters endlessly exhorting viewers at home to twee

James Surowiecki: The End of Brand Loyalty
www.newyorker.com

It’s a truism that a company’s brand is its “most important asset.” But brands have never been more fragile. The reason is simple: consumers

Sport Chek - sports equipment, sporting goods, sports apparel, footwear ...
www.sportchek.ca

Sport Chek is Canada's largest retailer of sports equipment, sporting goods, sports apparel, footwear. Shop SportChek.ca for all your sports

Introducing Helpouts: Help when you need it over live video
googleblog.blogspot.com

What if getting help for a computer glitch, a leaky pipe, or a homework problem was as easy as clicking a button? What if you could connect

The Secret to Innovation: Think Like a Kid
www.linkedin.com

Young kids don't worry about being creative, they just are.“I’m not a creative person.” I hear that all the time from clients when they firs

You Suck At PowerPoint!
www.slideshare.net

It's not the software, it's you.

The Branded Entertainment Landscape - Research Reports - Industry Resear...
www.cmf-fmc.ca

Funding Programs · Overview · Program Guidelines · How to Apply for CMF Funding · Submitting an Application · Convergent Stream · Developmen

Listly List - 63 Social Media Analytics & Optimization Resources
list.ly

Listly List - 63 Social Media Analytics & Optimization Resources - Social Media Management Software for Business | Sprout Social, Klout for

3 steps to build a great brand | Calgary Herald
blogs.calgaryherald.com

A brand is not a logo, jingle, pantone colors, font type or tagline. A brand is the gut feeling a customer has about your company.

Hack-Proof Your Company's Social Media
blogs.hbr.org

The lesson that Burger King, Jeep, and HMV had to learn the hard way.

How to change the way businesses relate to people - Fortune Management
management.fortune.cnn.com

Most organizations operate according to industrial-era practices that were designed to maximize standardization and top-down authority. All

Best Social Media Metrics: Conversation, Amplification, Applause, Econom...
www.kaushik.net

4 incredible social media metrics help crystallize effectiveness of your SM efforts: Conversation, Amplification, Applause & Economic Value.

Facebook is Doomed
www.linkedin.com

When India's Economic Times asked me to compare Google with Facebook, the comparison struck me as odd. Google is exploring uncharted territo

QUBE - Online Virtual Workshop: Focus on the Future | Sleeping Barber
sleepingbarber.com

QUBE is an virtual business school to help your your company work smarter in a fast changing world. Free online workshop Sept 19, 2013. Regi

Don’t feed the dinosaurs | Harold Jarche
www.jarche.com

This cartoon, from Hugh MacLeod, sums up much of my work over the past few years: dinosaur001.jpg. My focus on open source software & busine

The Sleeping Barbershop - Marketing Personas with Ernest Barbaric | Slee...
sleepingbarber.com

In this video interview, Ernest Barbaric and I talk about the problem with target demographics and how marketing personas can better your bu

Three ways to use social media to stimulate innovation | Sleeping Barber
sleepingbarber.com

Click here to read about the three ways (sustaining, efficiency and empowering) social media can help your company stimulate innovation.

The School of Hard Knocks: Can We Teach Entrepreneurship?
www.huffingtonpost.com

In the same way that we place a scalpel in the hands of first-year medical students, we must ask entrepreneurial students to literally get t

The Sleeping Barbershop: Social Business with Phil Gerbyshak | Sleeping ...
sleepingbarber.com

Phil Gerbyshak is a leading expert who explains how social media is changing your workplace to a social business and explains what you can d

Dying for innovation at the coat factory | Sleeping Barber
sleepingbarber.com

Maria needs your help. What advice would you offer to a front line employee stuck in a rut at a coat factory and dying for innovation?