Last month I wrote a post on the value of measuring engagement vs numbers when selecting an influencer for your company to work with. That post resonated with a lot of you so I wanted to expand on it and talk about the key considerations for your company when working with influencers. Working with influencers and 'sponsored content' is a very popular option for companies these days, and done correctly, it can be a real benefit for your business...
Selected to Who's Who Among American High School Students for my Junior and Senior years in High school, an honor that went to less than 3% of high school students at the time.. Then I went to college and flunked out. But went back and finished undergrad then got my MBA while on the Dean's List.
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