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Lowell Brown
Works at Social Influence Academy
Attended York University
Lives in Toronto
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Lowell Brown

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Check out my latest blog post: 
5 Reasons Why Buying Facebook Fans Is A Bad Idea http://goingsocial.ca/5-reasons-why-buying-facebook-fans-i…/
When starting social media marketing initiatives, many business owners focus on ROI (Return on Investment). That’s a good thing, but sometimes hard for many to do accurately.
It’s easy to focus on the obvious metrics: growth of fans, followers, likes, shares, recommendations, views, comments etc. Many people seem hung up on overall numbers and lose sight of the overall point of social media marketing. Where many fail is that they don’t focus on the right numbers.
Here’s the big bold statement I want you to remember. Social media marketing is NOT a popularity contest.
Read more...
http://goingsocial.ca/5-reasons-why-buying-facebook-fans-i…/
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Lowell Brown

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Check out my latest Social Media Marketing blog post from +Going Social - Social Media Marketing | Toronto 

Instagram Adds The Ability To Edit Posts…And More

Instagram fans, I’ve got some great news for you. This week Instagram released two new features for its iOS and Android applications.

The first change is a pretty big one and one that many users have been craving for a long time. How many times have you made a post only to notice there is a spelling error or worse, your mobile device did one of those crazy auto-corrects on text and you end up posting a word, or words, you didn’t intend to? It’s likely happened to you. And what do you have to do to fix it?

Read more:
http://www.goingsocial.ca/instagram-adds-the-ability-to-edit-posts-and-more/
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Lowell Brown

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nice song
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Lowell Brown

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Social Marketing Reminder of the Month: 

Check all social accounts regularly for new features or layout changes made by each platform.

I've reviewed countless Facebook Pages, Twitter profiles and Google+ accounts & YouTube channels where people do not have a cover photo setup or where they have used their logo as a profile picture but the image is cut off. 

Make a good first impression with your fans and followers and leverage the promotional space you have available.

Find more tips at: https://www.facebook.com/goingsocial
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Lowell Brown

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We have created this infographic to inform about the peak times to use your social media effectively to gain a wider audience for each post on your social media profiles. #infograph   #socialmedia   #facebook   #twitter   #googleplus  
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Lowell Brown

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Ask The Expert – How To Use Hashtags And @Mentions

A client of mine, Fulcher Model & Talent Agency recently posed a question to me about how to use a hashtag (#) vs. using mentions (@) on Twitter.

Specifically their question was:

I know about hashtags and “@” mentions, but when, for example our actors book a commercial or other work and want to talk/brag about it, is it better that they say...

Read my full blog post at: 
http://www.goingsocial.ca/ask-the-expert-how-to-use-hashtags-and-mentions/
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Lowell Brown

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Check out my interview on #CanadaAM this morning: let me know what you think about the market for buying social media likes and followers. My take, it's bad for business. http://canadaam.ctvnews.ca/video?clipId=292888&playlistId=1.1689819&binId=1.811572&playlistPageNum=1
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Excellent job! You're so calm & well spoken. A natural!! 
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Lowell Brown

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If you're up early tomorrow tune in to Canada AM at 7:40am. I'm being interviewed to discuss the market for buying social media likes & followers and why it's bad for business.
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Looking for Front-end Web developers to join the Insight Design team. If you are or know a freelancer who is passionate about what they do, hard working and ready to work on a wide variety of projects for some awesome clients, please msg me.
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Attention business owners, entrepreneurs and marketers. I'm running my next Social Media Marketing Seminar next Tuesday, January 21st in Toronto. We have two great Social Marketing Experts and two great presentations "Powering Pinterest and Leveraging LinkedIn for Business Success" 
 
Register for our live workshop on Tuesday, Jan 21 @ 9:30AM (located at the ING Direct Cafe, downtown Toronto) and learn from pros: 8 power pinning tips to help you drive web traffic and increase leads, and how to position yourself effectively as an expert on LinkedIn. You will leave you with actionable and easy insights to take your Social Marketing to the next level. To sign up, go to http://socialinfluenceacademy.com/workshops-seminars/.
Social Influence conducts regular Social Media Marketing training Workshops & Seminars to help business owners improve social influence and understanding of social media.
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Gimme a movie recommendation: Wolverine or 2 guns. And go...
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This is insane. Cool But insane.
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People
In his circles
172 people
Have him in circles
82 people
Patrick Leak's profile photo
Eddy Isenberg's profile photo
Andy Walker's profile photo
Derek Veenhof's profile photo
Adrian Marceau's profile photo
Jeff Waldman's profile photo
devon clarke's profile photo
Mark Brodsky's profile photo
Femi Eyitayo's profile photo
Education
  • York University
    BA, Phsychology, 1996 - 2000
  • Centenial College
    Corporate Communications, 1996 - 2000
Basic Information
Gender
Male
Story
Tagline
CEO of a Toronto Web Design & Digital Marketing Company : Social Media Marketing Specialist & Trainer GoingSocial.ca | @lowellbrown on twitter
Introduction
  • Web Design & Marketing Specialist  : Social Media Marketing, Community Management  & Social Media Training : Entrepreneur :
Bragging rights
Married, Father of 2 boys, love tech gadgets and all things Mac/Apple. Serial Entrepreneur - Love web technologies.
Work
Occupation
Web Site Design, Development & Online Marketing :: Social Media Marketing
Employment
  • Social Influence Academy
    Founder & CEO, 2011 - present
  • Going Social
    CEO & Social Media Advisor, 2011 - present
  • insight Design & Communications Inc.
    CEO & Creative Director, 2000 - present
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Currently
Toronto
Very friendly and knowledgable staff.
Public - 4 months ago
reviewed 4 months ago
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