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Loves Data
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Just released: Two additional speakers for the 2015 Analytics Conference are coming straight from Google US!

Joining +Jim Sterne Co-founder and President of the +Digital Analytics Association (DAA), plus international industry speakers, we have:

+Krista Seiden, Google Analytics Advocate, presenting 'Building a culture of optimisation'

• Mike Kwong, Senior Staff Software Engineer, presenting 'Understanding mobile analytics'

Get in quick, tickets for the Sydney and Melbourne conference are selling fast: lovesdata.com/conference/book-now

You can also join the Google+ event and invite guests: http://lovesdata.co/ZNoSF
This year’s Analytics Conference has already lined up to be a cracker and now, we’re really excited to announce two additional speakers from Google US.
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The 2015 Analytics Conference is presented by Google Partners, Loves Data. It's the perfect opportunity to learn the latest techniques and trends in analytics – a must-attend event if you’re involved in any aspect of web strategy, design, development, marketing, analysis or reporting.

This year we bring you the godfather of digital analytics, Jim Sterne, who will present the keynote. Joining Jim will be: 

Simo Ahava, Google Developer Expert, 'Avoid the curse of plug-and-play analytics' 
Krista Seiden, Google Analytics Advocate, Google, 'Building a culture of optimisation'
Shana Allen, Twitter Australia, 'Measuring performance with Twitter Analytics'
Benjamin Mangold, Loves Data, 'Your Career in Digital Analytics' 
Mike Kwong, Senior Staff Software Engineer, Google, 'Understanding mobile analytics'
Chris Samila, Optimizely, 'Getting started with B2B personalisation' 
Lea Pica, Team Demystified, 'Get their attention: present results to get results' 
Tim Wilson, Web Analytics Demystified, 'Digging for buried analytics treasures' 
Carey Wilkins, Evolytics, 'Applying analytics frameworks to your organisation' 
Chris Chapo, Enjoy, 'Data science and design: a tale of two tribes'
Jodie Sangster, ADMA, 'Address from IAPA'

SYDNEY
Masterclass: 1.30 pm – 5 pm, 8 September 2015
Conference: 9 am – 5 pm, 9 September 2015
Australian National Maritime Museum
2 Murray Street, Sydney NSW 2000

MELBOURNE
Masterclass: 1.30 pm – 5 pm, 10 September 2015
Conference: 9 am – 5 pm, 11 September 2015
Melbourne Convention and Exhibition Centre
1 Convention Centre Place, South Wharf VIC 300

See you at the conference!
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What have you missed in online marketing this week? Catch up in less than two minutes.

A quick summary of this week's biggest moments:

* +Amazon.com is now the world's largest retailer
* Own an iPhone, iPad or Apple Watch? Apple filed an advertising patent this week 
* New Chrome extension 'Dmail' allows you to set expiry dates on emails so they self-destruct

There's more! Check out our blog post for other news stories and find out about upcoming events.
Didn’t have time last week to read all the tech marketing news? Not to worry, we’ve got the goods to get you up-to-date. Here’s your two-minute catch-up.
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It's hard work getting your 'blue steel' perfect. Check out our behind the scenes video from last week's #MadMen  photo shoot in the new office. In case you missed it, we've moved offices to North Sydney! 
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Bing for your buck: Free webinar on advertising with Bing Ads. Join us online to learn more about getting the most out of your search ads. 1 – 2 pm AEST, 31 July. Register now!
Add Bing Ads to your search mix for better ROI. Are you currently using paid advertising? Have you thought about diversifying your search portfolio? This free webinar will cover the benefits of including Bing Ads in your search campaigns (and how easy it is to switch on!)
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What have you missed in online marketing this week? A quick summary of this week's biggest moments: 

* Google's stock levels surged about 16% on Friday (more than $65b)
* Amazon's Prime Day hailed a success 
* New features in Google Shopping
* There's more! Check out our blog post for other news stories and find out about upcoming events
Didn’t have time last week to read all the tech marketing news? Not to worry, we’ve got the goods to get you up to date. Here’s your two-minute catch-up.
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We're launching a new Loves Data Resource – White Papers!

To kick things off, we've made available for download a white paper on conversion testing. Snap up this free resource to find out more about A/B testing, what testing actually means, the four fails of testing and the best testing tools to use.

#LovesDataResources #Conversions
Is your website converting as well as it could be and providing the best possible user experience? If you know the answer to this question, then gold star to your team!
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What’s an easy, quick and free way to get your business to appear at the top of Google search results? Google My Business!

Don’t let this clever tool become a missed opportunity for your brand. Join Google Partners, Loves Data, in a free After Hours meetup in the #Sydney CBD to improve your online searchability.

Register now: http://www.lovesdata.com/events/ah-google-my-business/
Join us in August as we go over the basics of Google My Business to improve the discoverability of your brand across all of Google’s platforms including Search, Maps and Google+. In this session, we’ll cover setting up your brand on Google My Business and tips on delivering the most important information at the right time.
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Are you currently using paid advertising? Have you thought about diversifying your search portfolio? This webinar will cover the benefits of including Bing Ads in your search campaigns (and how easy it is to switch on!).

We’ll focus on how simple it is to get started with a Bing Ads campaign, if you’re already running a Google AdWords campaign. We’ll also cover:

- Who uses Bing and why you should be advertising to them
- Getting started with Bing Ads
- Campaign management and best practice tips

Presented by our Search Specialists at Loves Data, this is an event not to be missed if you’re involved in any aspect of search advertising, or are interested in starting out.
This Hangout On Air is hosted by Loves Data. The live video broadcast will begin soon.
Q&A
Preview
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Add Bing Ads to your search mix for better ROI
Today, July 30, 9:00 PM
Hangouts On Air - Broadcast for free

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We love #YouTube and we spend hours on it – every. single. day. It's no surprise that 70% of marketers claim that video produces more conversions than any other content type. So marketers, what's the perfect length for an engaging video? Will it be short and sweet, or long and lengthy? There are pros and cons of both but we'll help you work out the best fit for your brand. Read this week's blog post for tips, best practices and examples. http://www.lovesdata.com/blog/2015/video-length/
Video killed the radio star. We all know how popular video marketing is, but what's the perfect length for your marketing campaigns? Find out more!
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Get back to basics: +Google Analytics Goals

Measuring how well your website is converting is essential for completing your business objectives. They only take a few minutes to set up and provide many great insights.
Setting up goals in Google Analytics is a great way to make sure you know how your users are converting. Plus, it only takes a few minutes! Here's how.
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Introducing the Mad Men & Ladies of 181 Miller St, North Sydney.

Have you heard? We've moved offices. We're still the same and our services haven't changed, but we're now in a bigger space closer to the CBD. The new space has a 60s look and feel so we put on our best blue steel and snapped this shot à la #MadMen style.  
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Contact Information
Map of the business location
3/181 Miller St North Sydney NSW 2060 Australia
3/181 Miller StreetAUNew South WalesNorth Sydney2060
+61 2 9922 8111lovesdata.com
Advertising AgencyToday 9:00 am – 5:30 pm
Monday 9:00 am – 5:30 pmTuesday 9:00 am – 5:30 pmWednesday 9:00 am – 5:30 pmThursday 9:00 am – 5:30 pmFriday 9:00 am – 5:30 pmSaturday ClosedSunday Closed
Loves Data are Google Certified Partners specialising in Google AdWords, Google Analytics, SEO (search engine optimisation), conversion optimisation, SEM (search engine marketing), social media and digital analytics.

Loves Data provides integrated online marketing solutions and training, consulting and management support services to some of Australia’s leading brands.

Follow us on Google+ for the latest digital analytics news, insights and updates!
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"...Highly recommended to achieve certifications in Adwords 101, 201 & 301."
"...assistance with Google Analytics (the whole thing needed to be set up."
"Looking forward to Google Adwords 201 training!"
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Have them in circles
1,978 people
Kim Barker's profile photo
Love Chery's profile photo
david williams's profile photo
Alex Dragan's profile photo
Josedavila Queiroz's profile photo
David Remmerswaal's profile photo
Neil Wilson's profile photo
Qyra qasandra mht/malaysia/tranding's profile photo
Kari Faber's profile photo
All reviews
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EllaBB Cook
10 months ago
Great training, excellent trainers and fab facilities at UQ Business School in Brisbane CBD. Highly recommended to achieve certifications in Adwords 101, 201 & 301. Looking forward to more training!
Yesha Shah
11 months ago
Thank you! For all the informative training #PartnerAcademy! Most of the topics are covered in very easy to understand approach! Its always a pleasure to be back here! Looking forward to Google Adwords 201 training!
Johann de Boer's profile photo
Johann de Boer
a year ago
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Meredith Baxter
a year ago
Working in such a small team, we sought the help of Loves Data to build our Adwords component of our campaigns and also assistance with Google Analytics (the whole thing needed to be set up). Loves Data have been such a great company to work with as they are innovative and provide data-driven recommendations that consider the entirety of our marketing goals. Our marketing campaigns are targeted and high performing plus the reporting post campaign has been excellent so that we can report to management very easily and effectively. I just booked my tickets to the next conference too, see you there Loves Data!
• • •
Sam Nichols
a year ago
Horrible rude staff. We had to chase them for a whole month before finally getting a hold of someone who said their trainers refuse to work with us without even giving the tinniest notion as to why. We were happy to pay the $10,000 fee for one day of on site training and I find it absolutely appalling the way we were treated considering the amount of money we were going to spend with them. Cannot believe businesses like this can actually function