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Lori Lewis
Works at Jacobs Media
Lives in Detroit MI
2,433 followers|141,214 views
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Lori Lewis

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Social is so much more than telling people to listen to your station or buy a song. 
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Social, for radio, is not about telling everyone when to listen. It's about never missing an opportunity to be good to people.
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That's a good plan!
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Stepping up and owning moments socially can have a bottom-line effect. 
If you spend time on any social platform -- especially during live events -- you know the great snark that plays out in real time. There was plenty of it during the Grammys, like poking fun at Rihanna's dress. You'll see her big puffy pink dress in the front row here: And the hilarity kept going even the next morning with Prince and one of his Grammy's facial expressions: There are really funny people in the social space, having a good tim...
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Best part of being Chair is giving you access to some of the best names in the biz!
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It's a new day - new workflows required.
With nearly every school in and around metro Detroit closing last week due to sub-zero wind chills, there was one school that declined to call it a "snow day." That school happened to be West Bloomfield High School, where my daughter attends. It was a lesson learned in how this much younger generation wants their information. Students sat around and waited all night on Twitter to look for their school closing tweet -- but as the hours went b...
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Lori Lewis

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How does your station really make people feel?
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Great to hear from you, +Erwie D. Good to know you still listen to the music. I will stream it on Spotify from time to time. I miss that station. It was a great time. :) 
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Lori Lewis

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Social is a critical part of a brand today and it goes beyond Facebook.
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This is truly going to be a grand industry event!
Registration for the 40th CONCLAVE LEARNING CONFERENCE, to be held JULY 16th-17th, in MINNEAPOLIS is now open. To highlight that fact, CONCLAVE Chair, JACOBS MEDIA’s LORI LEWIS, has created the first annual, Speed Mentoring Breakfast. “Access to radio’s greatest thinkers is the best gift we can give attendees for supporting CONCLAVE," she said. "And that is just what they are going to get.” Making this year's CONCLAVE special is, among othe...
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Lori Lewis

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Understanding what it takes to build and sustain an active social fan base is critical as the space grows and becomes an even bigger part of people's lives. Self-involved, mediocre social communication is as brand erosive as a bad break. Over time, the audience becomes fatigued and unmoved -- creating passive fans. And there is no value in a passive social fan base. But also, attempting to activate fans by telling them to tweet incessantly ...
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In her circles
1,277 people
Have her in circles
2,433 people
Khalfani King's profile photo
Akingbogun Wilson's profile photo
Julie Gates's profile photo
Mark Phillip McGhee's profile photo
horain princes's profile photo
NADINE HOLLEY's profile photo
Manfred Bach's profile photo
AN DU's profile photo
Bryan Steckler's profile photo
Work
Occupation
Dir./Digital and Social Media Strategies
Employment
  • Jacobs Media
    Dir. of Digital and Social Strategies, present
Basic Information
Gender
Female
Story
Tagline
Radio, Digital, Social Media, Jacobs Media, AllAccess.com
Introduction
Merging traditional media with social media and digital tools.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Detroit MI
Previously
Green Bay, WI - Baltimore, MD - Tampa, FL - Mobile, AL - Las Vegas, NV
Service consultant, Michael Mitchell, made my day. Funny, courteous and professional. Thank you!
Public - 10 months ago
reviewed 10 months ago
1 review
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