Profile

Cover photo
Loren Weisman
Works at Leveraging Smart Inc
Attended Berklee College of Music
Lives in Treasure Coast, Florida
2,199 followers|903,682 views
AboutPostsPhotosYouTubeReviews

Stream

Loren Weisman

Shared publicly  - 
 
Making expensive videos isnt always the best choice.
 
Did That Video Convert For You?

That amazing expensive #video you put up isn't going to help if your foundational marketing isn't in place. 

Stop wasting money on expensive video production that doesn't convert to sales and focus on marketing to convert. 

10 optimized videos from your #iPhone can be worlds more effective that a super video that costed a fortune. 

#LeveragingSmart by thinking before the spending.

*************************************************** 
Leveraging Smart is a #Business & #Entertainment #Advisory Group assisting with products, #projects & plans for established businesses & start up #ventures. From #inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. 

For more information about Leveraging Smart, #advising and #consulting packages, hourly consulting, speaking dates, partnership options, our #book, our #realitytvshow, and our 800 pound Gorilla, 
email questions to ask@leveragingsmart.com 
or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
View original post
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Lolly Lolly Lolly, get your music biz book here...

Launch date 6-29-15 - Available everywhere today. 

Music Business For Dummies is your companion on your journey to the music career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning.

Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. 

For more info about the new music industry book, visit: 
http://musicbusinessfordummies.com/ 

Purchase the Paperback or eBook through: 
http://dummies.com/buy/9781119049654

Series: For Dummies
Paperback: 432 pages
Publisher: For Dummies; 1 edition (June 29, 2015)
Language: English
ISBN-10: 1119049652
ISBN-13: 978-1119049654
Product Dimensions: 7.4 x 0.8 x 9.3 inches
Shipping Weight: 1.2 pounds

Music Business for Dummies by Loren Weisman

Start your music career off right with this fun guide to the music industry

Music Business For Dummies explains the ins and outs of the music industry for artists and business people just starting out. You'll learn how file-sharing, streaming, and iTunes have transformed the industry, and how to navigate your way through the new distribution models to capitalize on your work. It all begins with the right team, and this practical guide explains who you need to have on your side as you begin to grow and get more exposure.

Coverage includes rehearsing, performing, recording, publishing, copyrights, royalties, and much more, giving you the information you need to start your career off smart.

Music industry success has never been easy to achieve, and recent transformations and disruptions to the business side have made the whole idea even more daunting than before. This guide gives you a roadmap around the land mines, and provides expert advice for starting out on the right foot.

Find the right players, agents, and business managers

Make more money from your work with smart distribution

Build your brand and get people talking about you

Get gigs, go on tour, and keep on growing

If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. Music Business

For Dummies is your companion on your journey to the music career you want.

#musicbbusinessfordummies   #lorenweisman   #fordummies   #booklaunch   #verobeach   #grindandgrape  
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Music Business for Dummies Launch Party

Monday, June 29th, 2015, 7PM Vero Beach, Florida. 

#GrindandGrape  in Vero Beach, Florida. 

Music Business For Dummies is your companion on your journey to the music #career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. 

For more info about the new music industry book, visit: 
http://musicbusinessfordummies.com/ 
Purchase the Paperback or eBook through: 
http://dummies.com/buy/9781119049654
***************
#fordummies   #musicbusinessfordummies   #lorenweisman   #verobeach   #indianrivercounty   #florida   #Treasurecoast   #musicians   #booklaunch   #bookrelease   #booksigning  
Music Business Dummies Author, Books, Cupcakes & Donations. A fun little book launch party in Vero Beach, Indian River County on Monday, June 29th, 2015
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Make sure you read it, understand it and clarify it, before you sign it. 

#leveragingsmart   #musicbusinessfordummies   #contracts  
 
If you sign on the dotted line, you are responsible for all the lines above those dots. 

Not having a professional review that contract, pleading ignorance, claiming you misunderstood and that it is unfair is not valid in a court of law. 

You are bound by legal agreements. Get with a legal professional to make sure you are in agreement and have an understanding of what you are signing.
*************************************************** 
Leveraging Smart is a #Business & #Entertainment #Advisory Group assisting with products, #projects & plans for established businesses & start up #ventures. From #inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. 

For more information about Leveraging Smart, #advising and #consulting packages, hourly consulting, speaking dates, partnership options, our #book, our #realitytvshow, and our 800 pound Gorilla, 
email questions to ask@leveragingsmart.com 
or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
***************************************************** 
#laywers #law #agreements #contracts #neogitations #paralegals #compromise #legal #LeveragingSmart #stevemoreau #lorenweisman #800poundgorilla #truth #musicbusinessfordummies #tips #tools
View original post
2
Add a comment...

Loren Weisman

Shared publicly  - 
 
If you are ready to say it, be ready to sign your name to it. 
In most cases, your anonymity is only showcasing weakness and a lack to stand up for what you stand for.  Whether you are praising or criticizing, show… - Leveraging Smart - Google+
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Hold your horses and wait till the race starts before jumping the gun and running out of the gate. 

Or going through the toll booth?

As excited as you are to put out a song, an album, a new product or share an event, get those basics taken care of. From branding to marketing, promotion to advertising as well as having plenty of content and information in place first. 

Your strongest engagement and conversions come from a presence that is shared about you, your business or your product on a regular basis with continuity. 

Be Patient. Get your ducks in a row, prepare the plan and execute when you are ready.  

The marketing starting before the releasing ,results in the highest visibility and most profits for the longest period.    
***************************************************
Business #Advisor, #Speaker & #Author Loren Weisman organizes, optimizes and implements individualized branding, marketing and content plans for start up and established businesses. Loren is the Author of The Artists Guide to Success in the Music Business and Music Business for Dummies being released in Summer, 2015. More about Leveraging Smart, the #tvshow, consulting, coaching and speaking at lorenweisman.com or artistsguide.net/
***************************************************
Music Business For Dummies is your companion on your journey to the music career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. 

For more info about the new music industry book, visit: 
http://musicbusinessfordummies.com/ 
Purchase the Paperback or eBook through: 
http://dummies.com/buy/9781119049654
***************************************************** 
#marketing #branding #promoting #racing #turnpike #tollbooth #dummiesguy #forDummies #LeveragingSmart #stevemoreau #lorenweisman #800poundgorilla #truth #musicbusinessfordummies #artistsguidetosuccessinthemusicbusiness #expert #advice #tips #tools
*************************************************** 
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Leveraging Smart with Live Performance Royalties

Are you filing your set lists?

LW
 
Get paid after you play

Kurt from SSA Music Publishing discusses how bands can make money through live performance royalties by reporting their set lists to ASCAP, BMI or SESAC if they are in the United States. 

If you have all your material correctly copyrighted and published, regardless of whether you are playing a small coffee shop or a large theatre, as long as that venue carries the legally required licenses to allow for music, you can file the set list you played, along with the venues information and get paid for those live shows. 

LS
----------------------------
Leveraging Smart is a Business & Entertainment Advisory Group assisting with products, projects & plans for established businesses & start up ventures. From inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. We apply what you know, help you with what you don’t and build the best plan together for the most conversions. Leveraging Smart’s motto: You’re smarter than you think. Make it work for you. 

For more information about Leveraging Smart, advising and consulting packages, hourly consulting, speaking dates, partnership options, our book, our reality tv show, and our 800 pound Gorilla, email questions to ask@leveragingsmart.com or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
----------------------------
Leveraging Smart with Live Performance Royalties and SSA Music 

#leveragingsmart   #ssamusicpublishing   #stevemoreau   #lorenweisman   #liveperformanceroyalties  
View original post
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Cupcakes, Books and Sugar oh my!
 
You can have your cake and eat it too…or cupcakes. 

Your marketing and promotion is not just about highlighting the product or service you are selling.

Apply numerous branding options from t-shirts to cups, towels to coasters, and even bobble heads to cupcakes. 

A different item used in a different way to promote your main service or product helps you stand out. 
 
#LeveragingSmart by Adding Promotional Variety.
*************************************************** 
Leveraging Smart is a #Business & #Entertainment #Advisory Group assisting with products, #projects & plans for established businesses & start up #ventures. From #inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. 

For more information about Leveraging Smart, #advising and #consulting packages, hourly consulting, speaking dates, partnership options, our #book, our #realitytvshow, and our 800 pound Gorilla, 
email questions to ask@leveragingsmart.com 
or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
***************************************************** 
#promotionalitems #branding #swag #licensing #booklaunch #cake #OCC #variety #funny #tasty #treats #stevemoreau #lorenweisman #800poundgorilla #truth #musicbusinessfordummies #tips #tools
View original post
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Even when its the best of times, market like you are in the worst of them. 
 
Market like you have competition, even if you don’t.

Promote like you aren’t making sales even if you are.

Advertise like you are new, even when you are established.

Or keep pushing hard with your branding, marketing, promotion and advertising during the times that are the best. 

In turn, it will reinforce the good times and keep the consistency going for the long term. 

Constant, consistent, engaging content and marketing will keep your sales that much more constant and consistent as you continue to grow. 
*************************************************** 
Leveraging Smart is a #Business & #Entertainment #Advisory Group assisting with products, #projects & plans for established businesses & start up #ventures. From #inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. 

For more information about Leveraging Smart, #advising and #consulting packages, hourly consulting, speaking dates, partnership options, our #book, our #realitytvshow, and our 800 pound Gorilla, 
email questions to ask@leveragingsmart.com 
or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
***************************************************** 
#Promote #market #advertise #branding Competition, #consistency #verobeach #dummiesguy #forDummies #LeveragingSmart #stevemoreau #lorenweisman #800poundgorilla #truth #musicbusinessfordummies 
View original post
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Before pouncing on the share button

Make sure what you are sharing is actually true. 

#Leveragingsmart   #musicbusinessfordummies  #musicbusinesscat
 
Stop racing to report it. 

Before you share it, comment on it and claim it to be a fact. 

Back it up with due diligence, double checking and verification. 

Too many are sharing too much, too often, that is too far from the truth.

In turn, it makes them too questionable and looking pretty foolish. 

Look to legitimate sources before claiming to be another source of information that isn’t true. 

*************************************************** 
Leveraging Smart is a #Business & #Entertainment #Advisory #Group assisting with #products, #projects & #plans for established businesses & start up #ventures. From #inspection to #alteration, #application to #implementation and #execution to #preservation, Leveraging Smart #individualizes and #personalizes every single approach for every single client. 

For more information about Leveraging Smart, #advising and #consulting packages, hourly consulting, speaking dates, #partnership options, our #book, our #realitytvshow, and our 800 pound Gorilla, 
email questions to ask@leveragingsmart.com 
or visit us online at: 
http://leveragingsmart.com/
https://facebook.com/leveragingsmart/
https://twitter.com/leveragingsmart/
***************************************************** 
#reporting #sharing #liking #claiming #dummiesguy #forDummies #LeveragingSmart #stevemoreau #lorenweisman #800poundgorilla #truth #musicbusinessfordummies #expert #advice #tips #tools
View original post
1
Add a comment...

Loren Weisman

Shared publicly  - 
 
Music Business for Dummies Book Release Party

Press release for the book release and the introduction to Leveraging Smart in Vero Beach. 

#send2press   #musicbusinessfordummies   #leveragingsmart   #grindandgrape  
1
Add a comment...
People
In his circles
4,934 people
Have him in circles
2,199 people
Jim Salvito's profile photo
Deon Estus's profile photo
Musical Exchanges's profile photo
Shannon Lee's profile photo
Ed Verner's profile photo
Luthier Snowpeace's profile photo
Bluegrass & Beyond's profile photo
Monstafluff Music's profile photo
luca tiari's profile photo
Work
Occupation
Managing Partner and Co Founder of Leveraging Smart.
Skills
Consulting, Speaking, , Coaching, Marketing, Promotions, Educating, Writing, Social media, Being blunt and honest
Employment
  • Leveraging Smart Inc
    Managing Partner and Co Founder, 2015 - present
    Leveraging Smart is a Business & Entertainment Advisory Group assisting with products, projects & plans for established businesses & start up ventures. From inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. We apply what you know, help you with what you don’t and build the best plan together for the most conversions. Leveraging Smart’s motto: You’re smarter than you think. Make it work for you. For more information about Leveraging Smart, advising and consulting packages, hourly consulting, speaking dates, partnership options, our book, our reality tv show, and our 800 pound Gorilla, email questions to ask@leveragingsmart.com or visit us online at:  http://leveragingsmart.com/ https://facebook.com/leveragingsmart/ https://twitter.com/leveragingsmart/
  • Record Labels - Various
    Music Producer in the Music Industry, 1999 - 2012
  • Recording Studios - NYC, Orlando, LA, Montreal, Boston, Seoul, Richmond, Miami, Etc
    Session Drummer in the Music Business, 1993 - 2009
  • Touring and Sub Drummer
    Touring and Substitute drummer for the music biz, 1993 - 2009
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Treasure Coast, Florida
Previously
Los Angeles, California - Seattle, Washington - Amherst, Massachusetts - Las Vegas, Nevada - Boston, Massaschusetts - New York City, New York - West Palm Beach, Florida - Seoul, South Korea - Northampton, Massachusetts
Story
Tagline
Advisor, Speaker & Author
Introduction

Business Advisor, Speaker & Author Loren Weisman organizes, optimizes and implements individualized branding, marketing and content plans for start up and established businesses. Weisman is an executive producer and co-creator of Leveraging Smart, a new reality business TV show airing in 2016.

Loren has worked on hundreds of albums as a drummer, music producer and production consultant. He also maintains TV productions credits for three major networks as well as serving as a media consultant for many businesses in and out of the arts and entertainment fields. 

Weisman has stayed up to date with the constant changes in both the music and television industries over the past two decades as well as keeping up with the pulse and motion of content creation, marketing, promotion and social media in today’s world.

For more on Business Advisor Loren Weisman's advising packages marketing plans, speaking & hourly consulting and the new television show, visit: 

http://lorenweisman.com/

https://twitter.com/lorenweisman/
https://youtube.com/lorenweisman/
https://facebook.com/LorenWeisman/
https://instagram.com/lorenweisman/
https://linkedin.com/in/lorenweisman/
https://plus.google.com/+LorenWeisman1/
————------------
Music Business For Dummies 

Music Business For Dummies is your companion on your journey to the music career you want. If music is your calling, you need to plan your career in a way that sets you up for success from the very beginning. Put the right people in place, get the most out of your investments, and learn how to work the crowd both virtually and in person. 

For more info about the new music industry book, visit: 

http://musicbusinessfordummies.com/ 

Purchase the Paperback or eBook through: 

http://dummies.com/buy/9781119049654

-----------------------

Leveraging Smart is a Business & Entertainment Advisory Group assisting with products, projects & plans for established businesses & start up ventures. From inspection to alteration, application to implementation and execution to preservation, Leveraging Smart individualizes and personalizes every single approach for every single client. We apply what you know, help you with what you don’t and build the best plan together for the most conversions. Leveraging Smart’s motto: You’re smarter than you think. Make it work for you. For more information about Leveraging Smart, advising and consulting packages, hourly consulting, speaking dates, partnership options, our book, our reality tv show, and our 800 pound Gorilla, email questions to ask@leveragingsmart.com or visit us online at: 

http://leveragingsmart.com/

https://facebook.com/leveragingsmart/

https://twitter.com/leveragingsmart/

————-------------
Artists Guide
————-------------
The Artist’s Guide to Success in the Music Business, 2nd Edition,(TAG2nd) is a detailed analysis of the subjects that all musicians should understand and apply in order to pursue a successful and sustainable career in music today. This Music Industry Book delivers The 'Who, What, When, Where, Why & How of the Steps That Musicians & Bands Have to Take to Succeed in Music. 

The Music Business book is available in the physical and digital formats of Paperback, eBook, Audio book and Download Card. TAG2nd can be purchased for digital download or audio download in the formats of Nook, Kindle, PDF, Mobi, ePub, MP3, and CD. Amazon, Barnes and Noble, Indie Bound, Half Price Books, Books-A-Million, iTunes, Kobo, Dropcards, Audible & many other physical and digital stores in over 50 countries, carry and sell the book. It is also available directly through the Artists Guide Website.

For more information about the music biz book, visit: http://artistsguide.net/

Bragging rights
Survived the changes in the music business, lived through the music business going digital, shifted with the entertainment world as it went to social media and still have all ten fingers and toes.
Education
  • Berklee College of Music
Basic Information
Gender
Male
Other names
Common Mispellings - Lorin, Lauren, Lorne, Loran, Lorun, Wiseman, Weissman, Weizman, Weismann, Wisemann, Wisemin
Completely disappointed with the service, the professionalism, the prices and the food. Two days earlier, we reserved on open table, only to get a call four hours later stating our time was no longer available. Upon visiting to see about availability, a very nice woman was able to get us a table for Friday night. She was professional and on top of it, but the rest of the experience was nothing short of horrible. Going upstairs to the bar to wait for our table, we began to sit down at the bar, where the bartender barked at us that the seat was taken and then ignored us for five minutes. I understand about seats being taken, but the reaction was rude, uncalled for and insulting. In going back down stairs, we were sat very nicely at a table outside for drinks. The woman at the front even lit the heater and got us a couple drinks and our table a little early. That was the highlight of the night. After that the service was incredibly slow and it was at point where the room was far from capacity. The burratta dish was bland and liquidish and the steak was less than average. The prices no where near matched the quality and I am very confused as to all the high marks. We were advised that it was a hit or miss place and it was with no doubt a miss. The atmosphere is very nice, the wine selection is broad and solid, but the experience as a whole was not worth the time or the expense. We really wanted to have a great experience and a great dinner, but it did not happen.
• • •
Public - 4 months ago
reviewed 4 months ago
Fresh shrimp, tasty scallops, excellent clams and delicious mussels on top of a bed of creamy risotto with this terrific cream sauce. Top notch taste and a great sized serving. The Dulce de Leche bread pudding is so good, its just wrong! Great staff, fun atmosphere and a good time all around.
Public - 7 months ago
reviewed 7 months ago
By far the coolest name for a pit stop type store. Very clean bathrooms, nice people working there, but most of all, just gotta love the name.
Public - 8 months ago
reviewed 8 months ago
On the book tour, we were half way out on Long Island and had a Boston date the next day. The Cross Sound Ferry saved us a great deal of time and traffic hassles, by shooting directly over to New London. Basic Ferry service, but helps you avoid NYC traffic all together if you need to be up in New England.
Public - 8 months ago
reviewed 8 months ago
139 reviews
Map
Map
Map
This is a great down and dirty Irish pub. Much more than just the student hang out some think it is. Good menu, great drinks and a great feel. Harpo made this place the right way and everytime I can get back, I stop in.
Public - 8 months ago
reviewed 8 months ago
It was amazing to see it first hand and walk around Dealy Plaza. The displays are well put together and bring back a piece of history, but it also is very one sided and doesnt take in to consideration the aspects of the controversy surrounding the reports. The photos are amazing, the view from the seventh floor is incredible and strange all at once, but again, the information seems very tempered to the single gunman theory and lacks the consideration of all the different reports.
• • •
Public - 8 months ago
reviewed 8 months ago
Great displays and great information about the history of rock and roll. Just dont get wound up in who deserves what or where this person should be placed or how that person isnt mentioned. The displays are well put together and its a great experience if you enjoy it for what is there and not try to complain about what...in your opinion...is missing.
Public - 8 months ago
reviewed 8 months ago