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Local Splash
161 followers -
Local search engine optimization (SEO) service provider- Make a SPLASH in local search results!
Local search engine optimization (SEO) service provider- Make a SPLASH in local search results!

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Managing over 100k business listings has created some pretty odd usernames.  Generally the login username is the businesses phone number or based upon their business name, but sometimes that isn't available, so something else is automatically assigned.  This can lead to some pretty non-intuitive, non-memorable usernames.

Did you know that you can change a clients username?  By sending a request * Member with a message like change username to samIam to make a modification.  It will get done automatically by the system and the business will be able to immediately login with the new username.

#DidYouKnow   #ListingManagement   #Manager  
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2015-03-18
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What would you do if you walked into your office and found 700 balloons packed wall to wall? Well that's exactly what was waiting for our Director of Product Operations, Debra Northart, on her birthday this morning! #HappyBirthday  Debra!
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Happy birthday to our Founder and CTO, David Rodecker!!

Here's to all the years of successful leadership, innovation, and teamwork he has provided to all of us here at Local Splash.
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Many of us arrogantly consider the YellowPages book to be a relic of the past, however this year that could be considered a reality.   The YellowPages print giant  +YP ( +YP Advertising ) reports that it's revenues in digital are finally surpassing that of print advertising. 

Taken from their article http://url.localsplash.com/IYPGrowth --
The company formerly known as Yellow Pages has worked hard in recent years to transfer its historical strength – helping consumers find local businesses via large printed books – into a business that’s now booking more than $1 billion in digital revenue.

“Five years ago, 18% of our revenue was digital, and in 2014 it was 44%. Next year it will be over half,” YP Chief Revenue Officer David Lebow said.

“Print is very much in a managed decline,” Lebow said. “Fewer people use the print book, and revenue follows audience. When you have 80 million users a month, ad dollars are going to follow.”

When people search [on YP], 77% of people who search go and contact an advertiser right afterward, and 66% make a purchase after search.

Web presence is actually a hard thing for people to do: a mobile-optimized website, video of their store or location, having up-to-date phone numbers and store hours.

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Over 60% of the Apps never get downloaded.

Adwords for App Promotion is a compelling way to promote Apps to mobile users using Google, Google Play, YouTube and even in wireless apps content network. +Google Ads +Google Play 

http://blog.adstage.io/wp-content/uploads/2014/04/adwords-mobile-app-engagement-closeup.jpg
On Thursday, 10/9 at 11:00am PT, Belinda Langner, Lawrence Kim and Nicky Rettke, product managers for Mobile Search, Display and YouTube advertising will lead a webinar that shows how AdWords can be used to promote your app. For this Google Partners HOA, Antony Ho, Product Marketing Manager for mobile ads will also be joining to cover some best practices on your app promotion campaigns. Check out this one-page overview of all the ways to promote your app with AdWords ahead of the HOA! [http://goo.gl/nTGcok]

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This will be a live Hangout On Air with a Q&A. Ask your questions on the event page to get them answered live.

For agencies in North America (required) we also invite you to join the Google Partners North America community where you can discuss tips and tricks for growing your business and making the most of Google products like AdWords, Analytics, Google+ and YouTube - http://goo.gl/RJ3GAC

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A great video and YouTube channel banner art (cover photo). Notice how the graphic displays well in mobile, desktop and tablet. This can be accomplished by providing optimized media that will resize & crop intelligently so that it didn't appear distorted or stretched.

Kudos to +Rick Kuck  #digitalmedia
URL: https://www.youtube.com/channel/UCNZxi_ky5jzA3p2HDrTVJQg
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