Today, I have it.
Most days I ride my bike pretty hard. Why? Because I love it! It makes me feel good. It keeps me strong. And it helps me to think clearly, and often deeply. I don't like to brag, but I've been known to kick the ass of cyclists half my age. But more than competition, road cycling is something that I got serious about, 11-years ago, because I discovered it can heal the body and awaken the mind. I wrote the attached post about five years ago, and I still feel pretty much the same way. If you're an oldster, a senior, a boomer, a middle-ager, a second chancer, or just a person of a certain age, follow along with me here and at my blog, and let's change the status quo. BTW, I'll be 64 later this year.
I’ve been a commercial writer and marketing consultant for over 25-years and have worked with hundreds of astute marketers from around the world, many with complex product offerings. My storytelling skill set is comprehensive and includes:
- a Da Vincian curiosity
- listening, questioning and critical thinking skills
- superior writing, editing and oral skills
- content strategy and story development
- video scriptwriting
- an energy for creative collaboration
- a strategic vision for social media
- a practiced eye for effective design
- mechanical and technological aptitude
Here is a Partial List of Organizations I've worked with over the years. It illustrates the diversity of my experience in solving marketing communications problems.
I’ve been active in social media for 13-years. As it continues to evolve and expand exponentially, I’ve moved more of my efforts to Google Plus. The G+ platform is both powerful and manageable. From here you have a connection to most everything I do.
I'm also an avid cyclist with a penchant for long-distance, unsupported rides. I advocate for cycling, mentor anyone willing to listen, and believe the bike can heal the body and awaken the mind. (I’m living proof of that.) I write and edit the blog Cycling Nirvana, where I share stories about serious cycling for the young at heart. I also discuss issues of safety, endurance, and health and fitness for people of a certain age, late-bloomers and other enthusiasts. Additionally, I own the G+ Page, Cycling Nirvana/BRIEFS, where I bring you short bits of knowledge to make your cycling life safer and more enjoyable.
I’m currently writing a book called: The Simplest Machine. It explores diverse styles of bicycle riding, the mental and physical benefits associated with a cycling lifestyle, and the adventure that cycling can be.
Here are a few things that interest me:
- good writing/storytelling
- social media marketing
- older athletes
- endurance over 50
- health & fitness
- cycling advocacy
- cycling education
- Lloyd Lemons / content marketingOwner, 1982 - presentContent and script writer, and creative consultant; served over 280 corporate clients.
- Cycling NirvanaOwner, 2007 - presentSpreading the joy and wisdom of cycling for late bloomers, second chancers and athletes of a certain age.
- Express Technology Inc.Intn'l Marketing Director, 1990 - 1991Created strategic communications for marketing technology to 36-countries.
- Accuform Manufacturing Inc.Marketing Manager, 1984 - 1989Created strategic communications for marketing industrial sign systems
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