Lisa Picarille is an online content strategist, specializing content creation, branding, and social media. Previously, she was the Publisher and Editor-in-Chief of Revenue Magazine. She co-hosts the Affiliate Thing podcast and is a regular on The Spew.
A veteran journalist, she’s led news coverage at Wired.com,
TechWeb.com, TechTV.com and CRN.com. Her work has appeared in Rolling Stone,
PCWeek, MacWeek, Computerworld and InfoWorld.
Lisa is a frequent speaker at conferences including Ad: Tech, Affiliate Summit, Web 2.0, and Blog World Expo. In 2008, she won a LinkShare Golden Link Award for Most Vocal Performance Marketing Advocate.
- Northeastern University
- lisapicarille.comContent Strategist, present
- Ziff-Davis, CMP, IDG, TechTV, Wired News
PMA Industry Report: Benefits of Performance Marketing for Bloggers | Th...
Welcome to the PMA Industry Report. PMA Board of Directors member, Angel Djambazov of Lab6 Media, hosts this episode which includes Publishe
Does Your Performance Marketing Strategy Put Quality Above Quantity? - I...
Many brands and advertisers have not been stringent in fostering a performance marketing culture that values quality over quantity.
How Storefronts are Changing the Face of Affiliate Marketing
One of the most exciting areas of opportunity is affiliate storefronts, which not only give merchants the ability to connect with non-tradit
Affiliate Nexus Tax Update: Supreme Court to Select Cases in November
We have received word that the US Supreme Court will meet November 26th to decide if it will select the petitions filed by Amazon and Overst
Online Marketing Crock Pot #19: Full Disclosure - GeekCast.fm
Podcast: Play in new window | Download (Duration: 43:37 — 39.9MB) The Online Marketing Crock Pot co-hosts, Lisa Picarille and Todd Farmer, h
Online Marketing Crock Pot #18: Affiliate’s Need a Holiday Plan - GeekCa...
Podcast: Play in new window | Download (Duration: 38:32 — 35.3MB) It’s Q4 and Crock Pot co-hosts Lisa Picarille and Todd Farmer were bubblin
Online Marketing Crock Pot #17: The Value of Crappy Jobs - GeekCast.fm
Podcast: Play in new window | Download (Duration: 36:59 — 33.9MB) Inspired by a Facebook post from good pal Tricia Meyer, the Online marketi
Online Marketing Crock Pot #16: Building a Brand - GeekCast.fm
Podcast: Play in new window | Download (Duration: 32:46 — 30.0MB) | Embed The Online Marketing Crock Po co-hosts, Lisa Picarille and Todd Fa
Online Marketing Crock Pot #15: Diversifying Affiliate Income - GeekCast.fm
Podcast: Play in new window | Download (Duration: 40:12 — 36.8MB) | Embed Online Market Crock Pot co-hosts Lisa Picarille and Todd Famer dis
Online Marketing Crock Pot #14: The Barn Raisers Episode - GeekCast.fm
Podcast: Play in new window | Download (Duration: 43:56 — 40.2MB) | Embed The Online Marketing Crock Pot is back in full swing after summer