Every website out there should have either Google Analytics or at least some way of measuring hits, time spent on your site, what people clicked on and for how long, where the surfer was located… (a long time ago in a galaxy far, far away…)But did you know that Google can tell you some other pretty exciting stuff about the makeup of your surfers, ewoks and wookies? And it can also tell you the secret formula (the force) to winning your candidate...
Google “how to cock up a project” and you find hundreds of articles about projects hitting the dust due to poor project management. The outcomes of a recruitment technology project “stuff up” (translated so we don’t appear in too many inappropriate searches) are far reaching and not restricted to:
Reduced reputation and reduced trust in the IT department and recruitment leaders
Lack of trust in technology and the technology providers
You will have seen word clouds when you’ve been surfing. As a recruiter you’ll want to attract active and passive talent to you, your content and your jobs. You’ll also (if you’re clever) want to demonstrate to your client base what you do, how you do and why they should work with you.The way you operate online has a big part to play and can even help you engage more offline (never let it be said that a tweet makes a placement – a recruiter makes...
Recruitment Technology, Social Media, Recruitment, Recruitment Software, Business Process, IT, Social Recruitment
Barclay Jones: Recruitment Technology and Social Media for Recruiters
Director, 2008 - present
I am a recruitment, technology and training professional. I advise recruiters on the most effective use of recruitment technology and social media to improve their business processes, recruitment and bottom line.
Operations and IT Director, 2006 - 2008
IT Director and overall responsibility for Operations (IT, Marketing, HR, Training and Administration).
IT Drector, 2000 - 2006
Head of IT, responsible for IT staff, including award winning IT Training function and award winning IT Department. Responsible for massive program of change that resulted in £3k increase in turnover per consultant per lunar period.
Manager, 1995 - 2000
Various roles: Training Manager, IT Trainer, Training Centre Facilities Manager