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Liquid Agency

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We’re helping launch a product that will change the way you keep your little ones safe from germs. Welcome, Ellie, the first ever digital UV sterilizing technology. Back us today to learn more about this innovative launch and receive a special 40% off early bird discount.
The first ever portable digital UV sterilizing technology that will keep babies safe from germs in seconds
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Liquid Agency

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Marty Neumeier will be at #DTLQC16. Will you? Don't miss out, Register today:
You can register for the DTLQC. Conference online or via fax. To register via fax, download the pdf and fax it to 877-790-4271 or mail it to 800-1881 Yonge Street, Toronto Ontario, M3S 3C4. Register Online! Download PDF! Retailer $199. Register. Member Non-Retail$299. Register. Non-Member
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Liquid Agency

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Rules of Genius, Rule #34: Seek Instructive Criticism — When you’re working in creative mode, you’re more likely to be imaginative and intuitive. But you’re also more likely to make logic errors. Switching back and forth between creative mode and critical mode is difficult, since it requires considerable mental and emotional effort. The best cure for logic blindness is to seek regular feedback from people who can critique your ideas instructively rather than constructively.
From Marty Neumeier’s weekly blog series “The Rules of Genius”—an innovator’s guide to creativity.
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Liquid Agency

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Lumileds was formerly known as Lumileds LED, a division of Philips based in Silicon Valley. When Philips decided to merge Lumileds LED with a European automotive lighting division to create a separate lighting business under the name of Lumileds, Liquid Agency was hired to manage the branding of the divestiture. We created a new global brand that positions Lumileds for growth and aligns two different corporate cultures under a common ambition, fueled by light.
Liquid was engaged to lead a global brand strategy effort for both the SV-based Lumileds LED components & European-based automotive lighting division
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The future of #retail is a lot like dating: In this report, we explore the notion that brands and retailers need to embrace the idea that retail is an opportunity to build relationships by creating experiences that are relevant, intimate, and fun. In other words, the future of retail is a lot like dating. Relationships lead to transactions, and that is something that is dear to the hearts of brands and retailers alike.
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As we barrel ahead toward an ever increasingly connected world—watching innovation after innovation surface through the Internet of Things (IoT)—it’s easy to get caught up in the endless possibilities of the technology and lose sight of who it’s being made for. Makers, innovators, and tinkerers in this space would be well-advised to pause for a moment and recognize brands that thrive live and breathe people first.
It’s easy to get caught up in the endless possibilities of technology and lose sight of who it’s being made for.
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Liquid Agency

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Every so often, we get the chance to be part of something groundbreaking. We get to be part of a movement. That’s why we’re proud to be working with RayVio—a company that’s changing the way the world looks at health and hygiene. We wanted you to be the first to know about their first product: a revolutionary sterilizer that uses digital UV light to eradicate germs, mold and bacteria.

Help us shed a brand new light on keeping babies safe from germs. Just click the link below to be included in future updates and news on our official launch.
The first ever portable digital UV sterilizing technology that will keep babies safe from germs in seconds”
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Liquid Agency

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Happy Labor Day!
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Liquid Agency

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Steal This Idea from Marty Neumeier: The Buy-in Curve
Brand concepts and tools from Marty Neumeier that will help you zag, design, and innovate.
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#TBT Windows 8 was a huge step for #Microsoft. It was by far the most significant evolution of the Windows operating system since 1995. After considering other firms, Microsoft selected Liquid Agency to manage the worldwide retail product launch—including the design and production of all the marketing and branding assets.
The inside story on designing the retail merchandising campaign for Microsoft’s biggest product launch ever.
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Liquid Agency

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This project created a new model of working together that redefined the agency/client relationship by blurring the boundaries between them. And that is what we call Silicon Valley Thinking.
Liquid uses Jive Software's own collaborative tools to power a revolutionary rebranding process.
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Liquid Agency

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Liquid Agency was engaged to lead a global brand strategy effort to articulate a unified platform that represents both Lumileds LED and European automotive lighting division. The challenge: create a new global brand that positions Lumileds for growth and aligns two different corporate cultures under a common ambition, fueled by light.
Liquid was engaged to lead a global brand strategy effort for both the SV-based Lumileds LED components & European-based automotive lighting division
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Contact info
Phone
408.850.8800
Address
www.liquidagency.com
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We help people become believers in your brand through the power of brand experience.
Introduction
We help our clients move their business forward by creating meaningful experiences at key touchpoints through a collaborative approach and Silicon Valley Thinking.