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Linchpin SEO
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Linchpin SEO

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You’re probably asking yourself questions such as, How does Google determine my local ranking? or How do I rank higher or increase my ranking on Google Maps?

There are many reasons that your SEO may not be giving you the local ranking boost you might expect, so we thought we would outline the primary reasons why your business isn’t ranking in the local results and tips for increasing your local rankings.
Linchpin SEO: Reasons your local SEO isn't working, how to fix it, factors Google uses to determine your local ranking, and how to rank on Google Maps.
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Linchpin SEO

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Case Study - Learn how we helped LLamasoft Software transition their website to a new design, rebuild their site architecture, and optimize their content set...all while retaining their organic traffic, increasing organic reach by 7%, increase engagement, and increased software demo requests by 50%.
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Email Marketing Benchmarks By Industry. Find your industry here --> http://linchpinseo.com/email-marketing-benchmarks-by-industry #Emailmarketing #Email
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In this first part of this “hiring an SEO company” series, we outlined seven dealmakers to look for when hiring an SEO company for your small business website. Now we’ll go into more detail, including what SEO really is, how much you should pay for it, and the truth behind companies that offer “SEO guarantees.”
Are there any guarantees? Here's what you need to know when it comes to hiring an SEO company for your small businesses website.
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The Ultimate Guide to Billboard Advertising for Small Business.

What you need to know if you plan on buying billboard advertising.




Linchpin SEO: The Ultimate Guide to Billboard Advertising for Small Business by Bill Ross
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Case Study - Learn how we helped Camargo Pharma redesign their website, grow SEO traffic by 59%, and increase leads significantly.

Linchpin SEO: Camargo Pharma Web Design Project
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45+ experts (including our Founder +Bill Ross ) weigh in on what businesses should look for when hiring an #SEO company?
Need to find a good SEO agency that suits your company's marketing needs? One that you can trust too? Read these SEO agency hiring insights!
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Ever wonder what beacons where, how they are used to target consumers in-store, and some of the benefits of using them?

Below you will find our beacon technology cheat sheet and stats for mobile marketers, and retailers who are thinking about adding this technology to their marketing mix. #Beacons #MobileMarketing
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So maybe you’re a big law firm in a top tier market and you’re thinking about redesigning your website, or maybe you are a new attorney who is opening a practice and needs a website to help drive leads and build your brand. Either way, there are certain aspects that must be included in your website, to not only provide a great experience for your users, but help you drive traffic, and increase leads.

We analyzed over 100 law firm websites and less than 10% included all aspects that are listed.
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We’ve worked with a ton of small businesses to help them build amazing websites and make sure that their website experience is optimized for both users and search engines. Each business we work with has slightly different goals and challenges, yet they have many of the same questions and concerns.
You want to make sure your small businesses website is optimized for both users and search engines. Learn what to look for when hiring an SEO company.
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130 S Canal St Chicago, IL 60606
130 South Canal StreetUSIllinoisChicago60606
(773) 791-3197linchpinseo.com
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Camargo Pharmaceutical Services
6 months ago
When facing the challenges of moving to a new website, we knew from the start Camargo had many issues to address. First, our blog, an important and widely-read resource for our niche in the pharmaceutical industry, was hosted at a different site than our company website, which meant that we were missing out on the organic search results of having quality information on our blog connected to our site. Second, our website had been built on a proprietary web design platform and hosted in an environment incompatible with Wordpress, our blog’s format. Third, our branding, though recently updated, didn’t follow the direction the company was poised to grow. Fourth, one of our main goals for business and growth was to integrate our incoming contact form data with our CRM software housed internally, which had never been accomplished. As a result, we knew we needed a whole site re-do, from every aspect. After interviewing local website redesign firms, small and large, and also having consultations with large national site redesign firms, we couldn’t find a provider who could address all the challenges our website project had. Then we found Linchpin SEO. Not only did Linchpin SEO’s former and existing clients recommend them enthusiastically, but the initial conversations indicated Bill Ross and his team at Linchpin SEO would be able to meet every challenge we faced. With positive due diligence in hand, we began work with Linchpin SEO. From the very first, Linchpin SEO rose to every challenge and made every call and interaction positive (and fun) with a can-do spirit. When the science and technicalities behind what our company does would set most people back, Bill Ross quickly learned the nuances of our technical jargon and seamlessly generated web content. Even as the site proved to be a bigger challenge than first anticipated, Bill Ross has come through with the solution for obstacles and problems before they started. Linchpin SEO met every need we had with our website redesign, site and blog integration, brand and look update, and forms-CRM assimilation. Bill Ross and his team have exceeded our expectations. We cannot recommend them highly enough. They are exceptional. - Jennifer King, Director of Marketing, Camargo Pharmaceutical Services
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Linchpin SEO
2 years ago
I worked with Bill for several years and was always impressed with his technical know-how combined with his easy-going style. He is smart and very, very hard working. Bill is the type of guy who you aren’t sure if he actually sleeps at night. The guy simply accomplishes far more than would seem normal. But Bill is driven and knows what he wants to do. He cares about his work and holds himself to a very high standard. I saw Bill hold his own many times and he always approached clients and projects with a can-do attitude. DJ Francis, VP, Content Strategy at Imagination Publishing
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