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Luca Leonardini
532 followers -
Business Architect - Reinventa il Business
Business Architect - Reinventa il Business

532 followers
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Presentazione in Comune del progetto TEDxLivorno: un'opportunità di crescita per la tutta la comunità che si ritrova nell'amore per la diffusione della conoscenza nello stile TED.

#TEDxLivorno

https://www.uninfonews.it/luca-leonardini-presenta-il-tedxlivorno/
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Vorrei che tutto ciò serva a dar vita ad un Hub di creatività per le imprese, un inizio di scuola di formazione che aiuti le persone che vogliono fare imprenditoria.
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Our progress in any arena depends on us taking the opportunity to fix the things we can control, instead of focusing on the one thing we can’t.



https://thestoryoftelling.com/keep-your-eye-on-the-ball/
Keep Your Eye On The Ball
Keep Your Eye On The Ball
thestoryoftelling.com
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What attracts any customer isn’t necessarily what keeps the right customer coming back. Sustainable businesses and beloved brands build for day two customers, not only for the masses who show up on day one.

#Brand #Marketing #Storytelling

https://thestoryoftelling.com/the-attraction-retention-conundrum/
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There is no better way to tell your story than to show people who they will become in the presence of your product. What’s his new reality?
That’s your story.

#Marketing #Strategy #Innovation

https://thestoryoftelling.com/show-your-story/
Show Your Story
Show Your Story
thestoryoftelling.com
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The truth is that culture is the lifeblood of any organisation. It defines how people treat each other, how they relate to customers and stakeholders of all kinds. Yet, culture is one of the least understood and underappreciated assets in any company.

#culturechange #digitaltransformation #innovation Brian Solis

https://www.techrevolution.asia/culture-2-0-human-centered-culture-design-drives-business-performance
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The kind of marketing we invest in sends a signal the kind of company we are aspiring to build. The immediacy of gaining awareness feels like progress.

But awareness isn’t what keeps customers coming back.

#Marketing #Strategy

https://thestoryoftelling.com/visible-memorable/
Visible Vs. Memorable
Visible Vs. Memorable
thestoryoftelling.com
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"Entrepreneurs on a Dance Floor"

The same keen awareness of strengths and weaknesses is critical to the success of firms and individuals as well.

#Entrepreneurship #Innovation #Strategy #Creativity

Jamie Anderson & @MartinKupp

https://www.london.edu/faculty-and-research/lbsr/entrepreneurs-on-a-dancefloor
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"The problem isn’t the efficacy of our marketing—it’s our expectations about the kind of change it’s possible to create, with the resources we have, in the time we’ve allowed."
#BernadetteJiwa #marketing #efficacy #Experience #customerexperience

https://thestoryoftelling.com/efficacy-and-expectations/
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Nothing can change if you don't have a simple set of tools to enable that change. It could at least start the conversation—and make it harder for founders to use the standard dorm-room defense in the future.

#Innovation #exponentialgrowth

https://www.wired.com/story/ethical-os/
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