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Leigh Lovett
Works at General Mills
Attended Northwestern University
Lives in Minneapolis, MN
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Leigh Lovett

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Straight Outta Compton premiered Friday and finished with an amazing $60.2 million open weekend at the box office. Only costing $25 million to create, the N.W.A. biopic has one of the highest grossing August open weekends in recent years. The movie had…
Straight Outta Compton premiered Friday and finished with an amazing $60.2 million open weekend at the box office. Only costing $25 million to create, the N.W.A. biopic has one of the highest gross...
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Leigh Lovett

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With the evolution of social media, brands are having to take on more human characteristics to showcase their personality. A brand’s identity is the combination of all the communication touchpoints consumers interact with. A brand’s personality is the…
With the evolution of social media, brands are having to take on more human characteristics to showcase their personality. A brand’s identity is the combination of all the communication touchpoints...
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Leigh Lovett

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It is very rare for a professional in the marketing/PR world to not switch from the agency to the corporate side at least once in their career. Having worked in both, there are definitely benefits to experiencing both sides. Now that I work in corporate,…
It is very rare for a professional in the marketing/PR world to not switch from the agency to the corporate side at least once in their career. Having worked in both, there are definitely benefits ...
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Would you like your coffee with a side of racial debate? Earlier this week, Starbucks began its #racetogether campaign. The campaign encourages baristas to write the hashtag on customers’ cups and then discuss race relations with them.  The idea came to…
Would you like your coffee with a side of racial debate? Earlier this week, Starbucks began its #racetogether campaign. The campaign encourages baristas to write the hashtag on customers’ cups and ...
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On Sunday night’s Oscar’s, there were many celebrity winner’s including John Legend & Common for their song “Glory” from the movie Selma. There was only one brand winner however; and that was Lego®. Lego statues were given out to random audience members…
On Sunday night’s Oscar’s, there were many celebrity winner’s including John Legend & Common for their song “Glory” from the movie Selma. There was only one brand winner however; and that was L...
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Yesterday night, Bonnaroo Music & Arts Festival announced its 2015 line-up. Actually, Bonnaroo let its fans announce the 2015 lineup for them.  Fans called the special Bonnaroo hotline, were greeted by a warm, “Hi yall” and then received an artist’s name.…
Yesterday night, Bonnaroo Music & Arts Festival announced its 2015 line-up. Actually, Bonnaroo let its fans announce the 2015 lineup for them.  Fans called the special Bonnaroo hotline, were gr...
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For the recent stop of the Mad Decent Block Party (a musical festival that travels the US and Canada), Budlight created 200,000 individualized festival cans. The festival cans will continue to be distributed through the end of September as the party hits…
For the recent stop of the Mad Decent Block Party (a musical festival that travels the US and Canada), Budlight created 200,000 individualized festival cans. The festival cans will continue to be d...
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If you’re looking for a funny Twitter account to follow I suggest Denny’s Diner. Yes, Denny’s. The self-dubbed “America’s Diner” decided to stray away from the typical corporate restaurant social media account filled with food photos and promotions.…
If you’re looking for a funny Twitter account to follow I suggest Denny’s Diner. Yes, Denny’s. The self-dubbed “America’s Diner” decided to stray away from the typical corporate restaurant social m...
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If you shop online, chances are you scroll down to the product review section. If the item you’re interested in has 3 stars you’re probably going to hesitate before you place it in your shopping cart. Now more than ever, the opinion and reviews of others…
If you shop online, chances are you scroll down to the product review section. If the item you’re interested in has 3 stars you’re probably going to hesitate before you place it in your shopping ca...
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Last week, the popular dating app, Tinder, rolled out its premium service, “Tinder Plus.” Many users were unhappy because the new features on Tinder Plus cost money and if you’re older, they are going to charge you more. Tinder is blatantly infusing…
Last week, the popular dating app, Tinder, rolled out its premium service, “Tinder Plus.” Many users were unhappy because the new features on Tinder Plus cost money and if you’re older, they are go...
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Sampling is crucial for brand new products and products with little to no media support. It immediately drives trial of your product with consumers and hopefully if it’s a good product drives a purchase. On Monday, January 26, Chipotle had a national…
Sampling is crucial for brand new products and products with little to no media support. It immediately drives trial of your product with consumers and hopefully if it’s a good product drives a pur...
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Is your company engaging in real time marketing? It should be! Last night’s Golden Globes broadcast was not just a showcase of TV and movie stars, but A-list brands, marketing, and creative agencies. The Super Bowl was once the biggest advertisement…
Is your company engaging in real time marketing? It should be! Last night’s Golden Globes broadcast was not just a showcase of TV and movie stars, but A-list brands, marketing, and creative agencie...
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People
Work
Occupation
Graduate Student and Freelance Marketing/Public Relations Professional
Skills
Digital Marketing, Public Relations, Social Media, Creative Writing, Media Relations, Community Relatios and Special Events
Employment
  • General Mills
    Marketing Communications Planner, 2014 - present
    Planner for Box Tops for Education
  • Loews Corporation
    Events Assistant, 2010 - 2012
  • MEPR Agency
    Account Associate, 2011 - 2011
  • McNeely Pigott & Fox
    Public Relations Intern, 2010 - 2010
  • Nashville Business Journal
    Marketing Events Intern, 2009 - 2099
  • R.H. Boyd Publishing
    Marketing Intern, 2008 - 2008
  • Momentum Worldwide
    Account Management Intern, 2013 - 2013
  • Momentum Worldwide
    Graduate Account Management Intern, 2013 - 2013
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Minneapolis, MN
Previously
Chicago, IL - Nashville, TN - Atlanta, GA
Links
Contributor to
Story
Tagline
A Social Girl in a High Tech Social World
Introduction
Leigh is social online and offline! Leigh received her Master's in Integrated Marketing Communications at Northwestern University-Medill School in 2013. She is a 2010 graduate of Spelman College. For the past two years, she has been working as a freelance Marketing/PR Consultant for small businesses and non-profits. Leigh provides client with content writing services, brand development, creative strategic planning, and traditional and non-traditional media management.
 
Leigh also worked as a fulltime events assistant after graduation.  She shares marketing and PR insights from her academic, personal, and professional experiences on her blog Social PR World. Readers can find posts about digital marketing, public relations, social events, music, and the latest in social media on www.socialprworld.com
 
Bragging rights
Southern by Birth. Nashvillian by the Grace of God.
Education
  • Northwestern University
    Integrated Marketing Communications, 2012 - 2013
  • Spelman College
    Pyschology, 2006 - 2010
Basic Information
Gender
Female
Leigh Lovett's +1's are the things they like, agree with, or want to recommend.
Tip from a Teacher: Little things add up
www.galvestondailynews.com

Take time to point out everyday natural occurrences, like budding plants, cocoons, birds nesting, blowing dandelion seeds or even the way th

Instagram publishes tips for brands
www.prdaily.com

Guideline one is to ‘be true to your brand.’ Of course, that’s easier said than done.

This'll Show Abercrombie & Fitch
www.huffingtonpost.com

In response to Abercrombie & Fitch CEO Mike Jeffries not wanting "not so cool" kids or women who wear size large to wear his company's cloth

Real Time Marketing: The Heart of Social and Your Business
nusocialimc.blogspot.com

By: Leigh F. Lovett @leighlovettpr Almost all of today’s important cultural moments from sporting events, award shows, to elections are inst

Social Media News and Web Tips – Mashable – The Social Media Guide
mashable.com

Social Media news blog covering cool new websites and social networks: Facebook, Google, Twitter, MySpace and YouTube. The latest web techno

PR Daily News: Public Relations news and marketing in the age of social ...
www.prdaily.com

PR Daily provides public relations professionals, social media specialists and marketing communicators with a daily news feed.

Bonnaroo
www.bonnaroo.com

Fest 411 · Tickets · Volunteer · News · Travel Packages · Vendors · FAQs · Greening & Activism · Patrons with Disabilities · Community I

Dr. Seuss Quotes (Author of Green Eggs and Ham)
www.goodreads.com

135 quotes from Dr. Seuss: 'Be who you are and say what you feel, because those who mind don't matter, and those who matter don't mind.', 'D