Profile

Cover photo
The Legal Watercooler
237 followers|10,855 views
AboutPostsPhotosVideos

Stream

The Legal Watercooler

Shared publicly  - 
 
A couple of my heroes have passed away. #lmamkt #RichardsBarger #christinemilligan

This year has gotten off to a horrible start. First David Bowie. Then Glenn Frye. And now Christine Milligan and .Richards Barger Christine Milligan was my mother-in-law. She passed away on Sunday from complications of living a very grand life. She would…
This year has gotten off to a horrible start. First David Bowie. Then Glenn Frye. And now Christine Milligan and .Richards Barger Christine Milligan was my mother-in-law. She passed away on Sunday ...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
Don't seek resolutions. Find your adventure. #lmamkt #bizoflaw

Happy New Year, everyone. I spent my morning sitting on my couch, watching the Rose Parade and trolling Facebook for healthy eating ideas (should I do the 100 Days of Real Food challenge, or just go with some detox?) and alternatives for the gym (Yogi’s…
Happy New Year, everyone. I spent my morning sitting on my couch, watching the Rose Parade and trolling Facebook for healthy eating ideas (should I do the 100 Days of Real Food challenge, or just g...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
It’s been an interesting year. Law firm merger. Sports dude started doing his thing for a local radio station. My oldest kid began driver’s training. The youngest turned 13. And I changed jobs. We’re juggling new schedules, new attitudes, and new…
It's been an interesting year. Law firm merger. Sports dude started doing his thing for a local radio station. My oldest kid began driver's training. The youngest turned 13. And I changed jobs. We'...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
ABA Journal's Blawg 100 is out. The Legal Watercooler is in. #bizoflaw #lmamkt @abajournal

Heidi Klum’s tag on her long-running show is “In fashion, one day you are in, the next you are out.” For those of us who blog on and about the legal industry and practice of law, the ABA Journal’s Blawg 100 is the list to make. For the third year running…
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
Hold that press release: Are you proofing for defamation? #lmamkt

Well. It’s been a little busy this pre-holiday season as my department is deep in holiday cards, holiday gifts, budgets, business plans, oh my. But this little diddy of a headline caught my eye in today’s Los Angeles Daily Journal (our local legal rag)…
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
How to listen to a conference, from your desk. #lmamkt #lmatech

The LMA Technology Conference kicks off today in San Francisco, and I can’t be there. We have a big client event tomorrow night, and today is all about the final steps for preparation. What to do? What to do? Set my Tweetdeck columns, that’s what’s to do.…
The LMA Technology Conference kicks off today in San Francisco, and I can't be there. We have a big client event tomorrow night, and today is all about the final steps for preparation. What to do? ...
1
Add a comment...
In their circles
96 people
Have them in circles
237 people
LogMyCalls's profile photo
Austin Colton's profile photo
Gabriela Velázquez's profile photo
Hebets & McCallin P.C.'s profile photo
Kevin Byrne's profile photo
Skinner Law Firm's profile photo
eJustice Legal Marketing's profile photo
Demas Law Group, P.C.'s profile photo
Couples Help Therapist Houston Marriage Counseling Peggy Halyard | Couples Workshop Retreats's profile photo

The Legal Watercooler

Shared publicly  - 
 
If your firm collects ANY data, I need your help. #LMAMKT #bizoflaw

Without a doubt, the legal marketer is moving towards a data-centric and strategic role. Whether you are a legal marketing professional in an AmLaw 100, or a department of one serving a regional boutique, talking the numbers needs to become our second…
Without a doubt, the legal marketer is moving towards a data-centric and strategic role. Whether you are a legal marketing professional in an AmLaw 100, or a department of one serving a regional bo...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
Jonathan Fitzgarrald and I were asked to contribute our thoughts on the generations at work for the Greater Chicago Chapter of the Association of Legal Administrator’s magazine. While our initial research and conversations in regards to the generational…
Jonathan Fitzgarrald and I were asked to contribute our thoughts on the generations at work for the Greater Chicago Chapter of the Association of Legal Administrator's magazine. While our initial r...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
Calling All In-House Legal Marketers: Survey Says ... #lmamkt #lmathanks #mkttech

For the past few years I have been heavily involved in LMA’s Technology Committee, first as the board liaison, and for the past two years as the co-chair. My term comes to an end at the end of this year and I would like to end this round of service…
For the past few years I have been heavily involved in LMA's Technology Committee, first as the board liaison, and for the past two years as the co-chair. My term comes to an end at the end of this...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
I don't need to zone out, I need to zone in. #lmamkt #lma16

I remember taking my first Myers-Briggs assessment way back when. I was an ENTJ. The “E” completely confused me. I hated people. I preferred to be alone. Ugh. I had to be an introvert. Right? Wrong. Fast forward 20 years and I have completely come into my…
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
The First Amendment should apply to everyone, even lawyers in Ohio #lmamkt #BizofLaw

Once again the First Amendment, as it applies to lawyers, is under attack. The First Amendment! The one that says speech is protected from being abridged by the government. That one. Here it is, in case you forgot: Congress shall make no law respecting an…
Once again the First Amendment, as it applies to lawyers, is under attack. The First Amendment! The one that says speech is protected from being abridged by the government. That one. Here it is, in...
1
Add a comment...

The Legal Watercooler

Shared publicly  - 
 
Thinking of buying a .LAW domain today? Think again. #lmamkt #bizoflaw

Today’s the day. Dot LAW (.law) is released. Should you run out and spend $200+ to reserve your firm’s spot? Guest poster Igor Ilyinsky breaks it down for us. Have you ever felt like you missed the big wave on some business opportunity? For me, as a…
Today's the day. Dot LAW (.law) is released. Should you run out and spend $200+ to reserve your firm's spot? Guest poster Igor Ilyinsky breaks it down for us. Have you ever felt like you missed the...
1
Add a comment...
Story
Tagline
A place where we can grab a cup of coffee and share in a little bit of legal industry chat.
Introduction
In May 2008, I launched The Legal Watercooler, a blog dedicated to the conversations surrounding the business of law.

An early adopter to social media and social networking, you can follow me on Twitter at @heather_morse and connected with on LinkedIn. In addition, you can become a fan of The Legal Watercooler on Facebook.

About Me
I began her career in legal marketing in 1998, after spending 10 years working with non-profit and member service organizations. After serving in senior marketing positions with AmLaw 100 law firms, I am  currently the Director of Marketing for Barger & Wolen LLP, a mid-sized law firm based in Los Angeles.

As the firm’s first marketing director, I am charged with developing a comprehensive marketing and business development program.