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Laurence Borel
Works at LHB Digital Ltd.
Attends Birkbeck, University of London
Lives in London
513 followers|19,359 views
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Laurence Borel

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A must see! 
Whether we like it or not we create data about ourselves, leaving indelible traces about who we are online. In fact, right now, I am creating data ironically about an exhibition about data, through my Instagrams and blog post, which combined with your likes and retweets and comments, will have generated even more data.If you …
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Laurence Borel

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PhD researcher, PhD student, PhD candidate? I never quite know, which label is most appropriate. As I type these words, I have just begun the second year of the gruelling, yet exciting journey that a PhD is. So what did I learn since my So what did I learn since my last update back in June? …
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Thrilled to have won the B2B Marketing Awards, best use of social media 
My work on the Portrait of an Inventor Video series received an Award for best use of Social Media. Find out how we manage to emotionally engage consumers in a very rational industry: engineering
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Incredibly proud of our interactive infographic on 3D printing
Discover how 3D printing is disrupting technology, science, fashion and our home life
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A trip down memory lane...
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Latest book review up on the blog!
'Why do consumers do what they do? What’s really behind the choices they make? What moves them, what delights them, what truly fulfills them?
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6 months into my PhD. Time flies when you're having fun! 
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Laurence Borel

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I’m excited to share the YouTube trailer created for the RS Components YouTube channel, which features some of the video content, Vine and events wrap up videos created at RS Components for the past 12 months. 1 minute and 12 seconds of sheer hard work and pure awesomeness!
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A quick analysis of Coke and Starbucks and their use of emojis 
Following the footsteps of Coca-Cola, Starbucks unveiled today a new #RedCup brand emoji, Twitter's latest ad format. Aside the novelty (and branding power) factor, the new emoji drove brands and consumers to engage in a series of hilariously funny Tweets (entire conversation here).
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Review video of the new Arduino Yun Mini
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People
In her circles
99 people
Have her in circles
513 people
Monir Draoui's profile photo
Katie Glass's profile photo
nycix km's profile photo
James Ban's profile photo
Carli Palmer's profile photo
Yulius Pangiman's profile photo
Ruth Anne Caukwell's profile photo
Ninette Hanlin's profile photo
Ali Kemal's profile photo
Work
Occupation
Digital Marketing Consultant
Employment
  • LHB Digital Ltd.
    Director/Digital Consultant, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London
Previously
Lyon
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Story
Introduction
London-based Digital Consultant by day, PhD candidate
Bragging rights
Trilingual: English, French, Italian
Education
  • Birkbeck, University of London
    PhD Marketing, 2014 - present
  • Birkbeck, University of London
    MRes Marketing, 2012 - 2014
  • University of Canterbury
    Marketing, 2000 - 2003
  • Universite Lumiere, Lyon II
    English with Italian philology, 1998 - 2000
Basic Information
Gender
Female
Fab cocktails, lovely staff. Glad I can call it my local
Public - a week ago
reviewed a week ago
The most delicious French food South of the River. A must try!
Public - 7 months ago
reviewed 7 months ago
3 reviews
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Amazing food!
Public - 8 months ago
reviewed 8 months ago