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Lauren Girardin
Works at Lauren Girardin Consulting
Lives in San Francisco, often in New York, game to travel wherever
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Lauren Girardin

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I love what +Marlene Oliveira wrote when sharing my new blog post for +Nonprofit MarCommunity:

"In this blog post, Lauren Girardin confesses to using Reddit. But after reading the potential benefits she describes, I think it's those of us who DON'T use it who are guilty!"

http://nonprofitmarcommunity.com/how-your-nonprofit-organization-can-use-reddit/
 
How your nonprofit organization can use Reddit

In this +Nonprofit MarCommunity blog post, +Lauren Girardin confesses to using Reddit. But after reading the potential benefits she describes, I think it's those of us who DON'T use it who are guilty!

http://nonprofitmarcommunity.com/how-your-nonprofit-organization-can-use-reddit/
I have a confession. Take a seat. It may disturb you. I use Reddit. And I believe more nonprofit communicators should use it, too. Reddit is a community of communities. It’s like going to a gigantic high school—you can’t possibly know everyone and you certainly won’t all get along. But, within the Reddit website, you… Read More »
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Lauren Girardin

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Contests, competitions, and challenges have evolved, and have become sophisticated, ambitious, and even a little bit crazy. These #contests—and the prizes and recognition offered to the winners—use #crowdsourcing to engage people in creative solving problems. They spur innovation and incite fierce competitiveness.

Let’s take a look at five of the craziest government contests.

#citizenengagement   #octribe  #communityorganizers
Buried, hopefully deeply, in my hometown newspaper archives, there’s a photograph of a dorky 8-year-old me whose mom dressed her funny. (To be fair, it was the 80s. We were all dressed funny.) In the photo I proudly and nervously showed off my award-winning anti-drunk driving poster of a drawing of a girl crying a single cartoonish blue... Read more »
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Lauren Girardin

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If you couldn't be at the Nonprofit Technology Conference this month, I talked to Marlene Oliveira of Non-Profit MarCommunity about about embracing emerging social media. #nptech   #npmc  #SoMe
 
How nonprofits can embrace emerging social media: Q&A with Lauren Girardin [video]

Stay calm! In this +Nonprofit MarCommunity video interview, +Lauren Girardin explains how your nonprofit can embrace emerging social media. Don't miss her five important questions to ask instead of, "Should we be there?"
#nonprofit   #socialmedia   #NPMC  

http://nonprofitmarcommunity.com/embrace-emerging-social-media-qa-lauren-girardin/
Lauren Girardin, marketing and communications consultant, writer, and trainer shares key tips on how nonprofits can embrace emerging social media.
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Lauren Girardin

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Just released from LightBox Collab - 2015 Editorial Calendar. A must-have for #nonprofit #communications http://buff.ly/1EtPxhA
Take charge of your own publishing with our downloadable, customizable editorial calendar.
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Lauren Girardin

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Using Twitter Chat to Create an Online Community

I'm honoured to have been asked by +Lauren Girardin of the Lightbox Collaborative to share a case study of the #NPMC  Twitter chat for nonprofit marketers and communicators. Here it is in the form of a guest blog post!

#twitterchat   #nonprofitmarketing  

http://www.lightboxcollaborative.com/twitter-chat-how-to
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Lauren Girardin

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Nine questions to answer when creating editorial calendars

What factors will help you make the right decisions when planning your nonprofit's blog and newsletter editorial calendars? Answer these questions to point yourself in the right direction.

#nonprofitmarketing   #blogging   #newsletters  

http://nonprofitmarcommunity.com/nine-questions-answer-creating-editorial-calendars/
When you’re creating editorial calendars for your nonprofit organization’s blog or newsletter, ask yourself these questions.
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Lauren Girardin

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Honored to be invited by +Marlene Oliveira to share my thoughts on why nonprofits should work with professional copywriters. Doubly honored to be included alongside fellow wordsmiths +Kerri Karvetski and +Mary Cahalane.
 
11 reasons to outsource to a professional nonprofit copywriter

Yes, you'll save time. But did you know that there are at least 10 other reasons to consider outsourcing your nonprofit's copywriting projects to a professional? Thank you +Kerri Karvetski, +Lauren Girardin and +Mary Cahalane for sharing your insights for this blog post!  
#copywriter   #outsourcing   #nonprofit  

http://moflow.ca/11-reasons-outsource-nonprofit-copywriter/
Are you considering the idea of outsourcing work to a professional nonprofit copywriter? Want a better understanding of the benefits? If so, this article...
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Lauren Girardin

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Free webinar this Thursday >

The Secret to Managing Your Values-Based Brand, with the smart folks behind the new book, The Brand IDEA http://bit.ly/1F7LYTM Hosted by my client +TechSoup 

#npmc #nonprofit   #branding
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Signed up! Thanks for sharing, +Lauren Girardin​
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Lauren Girardin

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My newest training on digital storytelling http://slidesha.re/1EAVCZI 
Digital storytelling is an effective way for teens to connect with their peers about the issues that matter to them. How can teen ambassadors, peer educators, students, kids, and other youth use engaging digital storytelling to help nonprofits, good causes, and other organizations? This presentation was given as a training for TeenSource's Peer Educators. TeenSource improves the health and well being of young people in California by providing non...
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Call for abstracts for #YTHlive  2015 are due this Friday, November 7. Submit yours today! yth.org/abstracts

Are you working to build a healthier future for youth by using technology and excited to share what you’ve learned?

Submit an abstract for presentation at YTH Live 2015, the premier event for individuals and organizations to showcase their cutting-edge technology programs that are advancing the health and wellness of youth, young adults, and other underserved populations. 

#mhealth #publichealth #nonprofit #nptech
Submit an abstract for YTH Live 2015, the premier event for health technology programs advancing the health and wellness of youth, teens, and other underserved populations.
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Lauren Girardin

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How to set #contentmarketing goals & measure success http://bit.ly/1r6BP0P < my new guest post for +Nonprofit MarCommunity!

#nonprofit  #communications #strategy
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People
Have them in circles
77 people
NTEN's profile photo
Pamela Hawley's profile photo
Kerri Karvetski's profile photo
Stanford Social Innovation Review's profile photo
Matt Jeschke's profile photo
Matthew Billingsley's profile photo
James Mark's profile photo
Nonprofit Information's profile photo
Stewart Ugelow's profile photo
Work
Occupation
Maker of nimble communications strategies and wrangler of words. Work with nonprofits, foundations, social entrepreneurs, and others who inspire.
Employment
  • Lauren Girardin Consulting
    Marketing and Communications Consultant, Freelance Writer, present
    Provide consulting services such as marketing, communications, and social media strategy planning; website content development and information architecture; project management; research and analysis; press release writing and media pitching; and PowerPoint and document design. Also speaker, trainer, and facilitator.
  • Full Circle Fund
  • Business for Social Responsiblity
Contact Information
Work
Email
Story
Tagline
Experimenting bravely. Maker of nimble communications strategies and wrangler of words. Consultant and trainer.
Introduction
I use my creative chutzpah to help nonprofits and foundations engage their communities and share their stories. I specialize in moving marketing and communications projects from strategy through implementation, applying my planning foresight to right-size the work.

I'm determined to help organizations experiment bravely in their social media, blogging, content marketing, media relations, brand messaging, and other digital and traditional communications. No noob to digital, my first professional social media experience was running Arianna Huffington’s plucky Friendster profile during the 2003 California gubernatorial campaign. I have a B.A.—in chemistry, of all things—from New York University.

My clients include California Family Health Council and TeenSource, Caravan Studios, the David & Lucile Packard Foundation, GovLoop, Points of Light, NGOsource, TechSoup Global, YTH, and others. I've presented at several NTEN Nonprofit Technology Conferences, the Commonwealth Club, and for the California Wellness Foundation, Ford Foundation, and others. I'm also predisposed to extroverted activities.
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Currently
San Francisco, often in New York, game to travel wherever