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Laura Spencer
Works at WritingThoughts
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Laura Spencer

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Worth reading!
Words aren't enough to keep customers and prospects engaged these days. To inspire you to add compelling visuals to your next content project, the CMI team has put together a new Visual Content Mar...
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Really good advice for bloggers and other content specialists. Definitely one to bookmark.

#blogging #webcontent  
"Content audit" sounds a bit intimidating like something that involves ghastly amounts of time, endless spreadsheets, and dozens of unpaid interns. The word
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Awesome. I was looking for info on this the other day! Thanks Laura. :)
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I still think that a strong web presence is one of the best marketing tools any freelancer can have.

Here's a look at how you can build your web presence in only 40 minutes a day.

What would you add?

#webdesign #freelancing #socialmedia  


http://vandelaydesign.com/blog/marketing/be-unforgettable-build-your-web-design-online-presence-even-when-youre-busy/
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Laura Spencer

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Here's +Jennifer Mattern's review.  Have you tried this tool?
 
I'll have to think about this one from +Jennifer Mattern I've never used Scrivener (for novels or otherwise). How about you?
Find out why one writer uses Scrivener for blogging, from blog content planning and blog organization to goal-oriented, distraction-free writing.
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Laura Spencer's profile photoSteve Maurer's profile photoTania Dakka's profile photo
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Thank you!
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Laura Spencer

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Interesting...
More than 90 percent of companies are now using content marketing.
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+Dawn Mentzer I think it's a really good solution for small to medium-sized organizations. Sometimes it helps to see a practical solution.
 
Will long-form content help your website?

What you need to know if you're thinking about adding longer content (including a compromise that makes it more affordable for smaller businesses).

#webcontent   #contentmarketing  
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This is an easy change to make, but it can improve your blog traffic and result in new prospects for your business.

http://www.writingthoughts.com/are-you-ignoring-half-your-prospective-audience-timing-social-shares/

#blogging #webcontent  
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Laura Spencer's profile photoSamar Owais's profile photoSamantha Gluck's profile photo
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Good thinking +Samantha Gluck.  But overseas companies can be prospects too, so it's important to keep those schedules in mind as well.
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Laura Spencer

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Has anyone done this? I think I did several months ago, but I'm not sure if it was this tool.
 
Have You Checked Your Author Rank?
You can check it herehttp://beta.authorrank.org/

This was once brought to my attention by +Johnny Base (many thanks, Johnny!)

What's Autor Rank?
AuthorRank is approximation of author value . The algorithm takes into account many factors but primarily:
- Use of Google Authorship
- Diversity of sites to which an author contributes
- Link value of sites to which an author contributes
- Volume of content produced by author
- Link value of content produced by author

I recently discovered that clear had shot as a profile picture is crucial for your author rank. When I first checked my rank I didn't have a proper profile picture, and my rank was zero, which was very strange, given all the posting I do. Couple of days ago I changed my profile picture, and look at my rank now! :) Although I'm very curious what was that I wrote about home, family, and parenting, I'm glad Auto Rank founds me funny and entertaining! :D

The other mystery to clarify is how come +Mark Traphagen's profile has been used as an official screen shot for Author Rank. I think there is Big Brother watching you there, Mark! ;)
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Thanks for sharing this, +Laura Spencer - off to check mine now.
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Did you know there was a guide to hashtags? The guide actually includes Facebook and Google+  #socialmedia  
 
A Scientific Guide to Hashtags: How Many, Which Ones, and Where to Use Them - http://buff.ly/1jF6pZs via Buffer
Have you ever found yourself explaining hashtags to someone whose only connection with the word is as a telephone button? Internet language has evolved considerably over the past few years as social media has taken off. Hashtags are a huge part of this evolution. What once was a telephone button is now a social media [...]
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Have her in circles
2,650 people
Work
Occupation
Freelance Copywriter, Blogger, and Business Writer
Employment
  • WritingThoughts
    Owner/Principal, 2002 - present
Story
Tagline
Laura Spencer is a freelance copywriter who specializes in writing effective copy for businesses.
Introduction
Laura is a Texas freelance writer with over 20 years of experience. She has managed her own writing business since 2002. Laura’s current writing specialties include: business writing, copywriting, editing, and web content.
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Gender
Female
I worked with Pamil Visions on a project a few years ago and I would work with them again. The agency is both imaginative and innovative. When you combine that with the fact that Mihaela and Phil are both very knowledgeable about PR you definitely have a winning combination.
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