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It’s time for brands to step up and build their credibility like never before. In today’s market, Americans are seeking security and assurance in their purchasing decisions. Here’s how marketers can help relieve the purchase anxiety in an atmosphere of uncertainty. http://ow.ly/vwtAz
In the face of an uncertain future, America is on edge. Jessie Gould explores how marketers can relieve that fear and build a stronger brand.
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LaneTerralever

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Happiest of birthdays to our very own Meredeth Henderson!
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Last month, the World Wide Web is officially 25 years old. It’s changed the ways in which we interact with one another. And in the future? It’ll change the way we interact with everything else.http://ow.ly/vws3y
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LaneTerralever

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Toni Teplitsky has offically been with LaneTerralever for 1 year today! Happy LT anniversary!
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Your Monday infographic:
The World of Social Media Monitoring and Analytics

Full article at http://www.digitalinformationworld.com/2014/03/14-best-social-media-analytics-tools-infographic.html
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Have them in circles
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AZMIA hosts Richard McDonald, SVP of Marketing at Fender, to give an insider look at Fender music's interactive marketing powerhouse on April 17th. Get your tickets now! http://ow.ly/uL7UZ
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LaneTerralever

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Whether by bus, plane, bike, or foot, consumers want to be productive and entertained during their daily commute. There is a market for on-the-go services and products to make the trip more enjoyable. Find out more: http://bit.ly/1jcdRMO
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LaneTerralever

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Donate today until midnight for Arizona Gives Day. A day for Arizonans to all come together to support our state's nonprofits. http://ow.ly/vBNpu
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LaneTerralever

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Wishing the happiest of Anniversaries to Lexy Bahn her 1 year with LaneTerralever today!
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Scott McAndrew interviews fellow LaneTerralever strategist on the application of the Jobs to be Done framework and how this simple but profound idea can revolutionize breaking into new markets. http://bit.ly/1g1ewNi
Explore Clayton M. Christensen’s profound idea of trying to help people address their “jobs to-be done” rather than selling their products and services to customers with Scott McAndrew & Matt Gunson.
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Awesome interview!
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Challenge inspires us. Results drive us.
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LaneTerralever is a full-service strategic marketing agency with locations in Phoenix and Denver, CO.
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(602) 258-5263
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733 West McDowell Rd Phoenix, AZ 85007