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Krista Seiden
Works at Google
Attended University of California, Berkeley
376 followers|86,300 views
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[Blog Post] Step-by-Step: Setting up +Google Analytics Outbound Link Tracking via Google Tag Manager http://krsta.me/16mWZBB
Following up on last week’s post on event tracking, I thought it would be a good idea to deep dive on outbound link tracking. Outbound link tracking is sup
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[Blog Post] Definitions of Common Analytics Terms http://krsta.me/1v4Cz7N 
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Awesome new +Google Analytics Academy course starting today!
 
Class is in session - our new Analytics Academy course on Mobile App Analytics is now live!

Once you’ve built a mobile app, you’ll want to acquire new users, engage them regularly, and generate revenue. But how do you do that? Join us for a course on mobile app measurement to learn how Google Analytics data can help you make your app more discoverable and profitable.

Get started at: http://goo.gl/o9IGPG
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Happy Friday! Here's a new blog post

Update: Setting up +Google Analytics via #GoogleTagManager's new UI
http://krsta.me/1tmXiPY 
This post is essentially an update to the one I posted about a month ago for setting up Google Analytics via Google Tag Manager for WordPress (using Thomas
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Join us in SF on 11/13 for awesome optimization insights!
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[Blog Post] Step-by-step Guide: Setting up a +Google Analytics Content Experiment on Your Website http://krsta.me/1FrF6ys
Setting up a Google Analytics Content Experiment is easy! Follow this four-step process and you’ll be on your way to running your first test. To start, fir
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Have her in circles
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Krista Seiden

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Blog Post: 2014 Travel by the Numbers - it was a BIG year!! #measure  http://krsta.me/1Im74dL 
Happy New Year! Wow, I can’t believe 2014 is already behind us, it really did FLY by… Ha.. see what I did there? 2014 was a big year in travel for me, both
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[Blog Post] Using a Google Tag Manager Constant String Variable for +Google Analytics Property ID http://krsta.me/1xzpjdF
If you use Google Tag Manager and Google Analytics, you’ll know that with every new analytics tag you create, you need to enter in your Google Analytics pr
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[Blog Post] Step by Step: Setting up a +Google Analytics Dashboard http://krsta.me/1yvMTWL 
Do you need to look at the same metrics or report on a regular basis? Do you want to share the same report across a broader group of stakeholders? Do you w
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[Blog Post] Video: A Casual Conversation with Google's Analytics Advocates http://krsta.me/1zk4C7l +Google Analytics +Adam Singer 
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[Blog Post] Setting Up a Quick Onsite Survey with Google Consumer Surveys (GCS) and Google Tag Manager (GTM): http://krsta.me/1u3vPK7 
We all love hard data. The facts and figures please. BUT those who really love data know that the secret sauce is to combine ‘hard’ data (quantitative) wit
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[Blog Post] The Alphabet Soup of Business Terms - Demystified! http://krsta.me/1DfX0SI 
Confused by the alphabet soup of business metrics you hear around the office? Here are some of the many business metrics you may hear, defined: KPI: this s
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Have her in circles
376 people
alex Lyord's profile photo
melan bred's profile photo
Adam Srebniak's profile photo
Robert Patrick's profile photo
Anna Lewis's profile photo
David Rogers's profile photo
Francesca Lorenzoni's profile photo
Youssef Fertat's profile photo
Ragil Pembayun's profile photo
Work
Occupation
Web Analytics & Optimization Manager
Employment
  • Google
    PMM, Web Analytics & Optimization, 2012 - present
  • Apollo Group
    Product Analytics Analyst, 2011 - 2012
  • Adobe Systems
    Web Analytics Manager, 2009 - 2011
Basic Information
Gender
Female
Story
Tagline
Digital Analytics & Optimization @Google. Follow me on Twitter: @kristaseiden
Education
  • University of California, Berkeley
    Economics, 2005 - 2008
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I've given been going to YogaWorks for nearly a year and have tried out a variety of classes and teachers. I've been to probably close to 100 classes at Yogaworks thus far and not a single one has disappointed! Several months ago a friend suggested I give yoga a try (aka told me I need to chill out a bit). I've never been inclined to practice yoga. I've always thought it was a fluffy 'activity' (wouldn't dare call it a workout) but now I'm a convert. I've enjoyed every class I've been to, and though I don't feel I get the same workout as a 5 mile run, I don't feel like I've done nothing either. There have been numerous times I've been sore (in a good way) the next day from stretching and holding positions that I've never practiced before. Classes I've tried: YogaWorks Vinyasa Flow Yoga Blend SculptWorks BarWorks Pilates Reformer Pilates Springboard My favorite yoga class is definitely their signature class - YogaWorks. It combines different styles and each teacher has a unique spin. I've tried the class with 3 or 4 different teachers and loved different things about each one. I've been going to YogaWorks (the class) about twice a week since I joined. Also LOVE their Pilates classes. Greta and Rachelli are amazing! Rachelli is always full of contagious energy (even at 6:30am!). Greta has an amazing eye for seeing the slightest changes in form and will makes adjustments that seem so small but feel so big! She's definitely got a gift for teaching! The facility itself is great (and the staff are awesome). Two different studio rooms, locker room facilities (free hand towels), and a nice lounge area with complimentary tea and water. The Pilates studio is located above the yoga studio and has 3 separate rooms set up for various Pilates classes. Overall, quite impressive!
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Public - a year ago
reviewed a year ago
Came here on a Friday night with some girlfriends for dinner. Before arriving, my girlfriend made sure to tell us to ignore the 3 star rating and keep an open mind. She was right! Definitely worth a solid star rating. The sushi was quite tasty, the portions were generous, and the best part? We were there for a 9pm dinner, which happened to coincide with the start of their late night happy hour. I shared the H.O.T. roll and the dynamite roll. The H.O.T. was very tasty, but was completely deep fried. Loved it, just didn't realized I was going for a deep-fried roll when I ordered. The dynamite roll was also very good, but quite heavy (creamy sauce on top). Definitely didn't end up needing both of these (both were heavy - wish I had gotten a lighter roll - but still very good). Other rolls on the table included a 49er, a shrimp tempura roll, and the tropical crunch roll. I tried a piece of the tropical crunch, it was yummy! Drinks were cheap for happy hour. $2.99 cocktails, $1.99/3$3.99 small/large hot sake. Can't go wrong, even at non-happy hour prices the sushi is a great value. With happy hour prices, I paid $13 for two large rolls. What a deal! Will be back.
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Food: Very GoodDecor: GoodService: Good
Public - a year ago
reviewed a year ago
I've been here twice for drinks and apps and once for a full dinner, and I love it. All the food I've tried here has been absolutely delicious, and the wine tasty as well. Would definitely like to come back for a full dinner sometime. Favorite dish was the raviola appetizer. Had it the first time I came, tried to get it again the second time but ended up with a different type of ravioli dish (one I loved was one large ravioli, the second one I tried was good, but not the same. Several small raviolis). Also love the frito misto app (had it both times!). Staff is friendly, last time I was there our server even split the ravioli small plate we'd ordered onto two plates for us without asking.
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Food: Very GoodDecor: Very GoodService: Excellent
Public - a year ago
reviewed a year ago
I've been here twice now for drinks and bar bites. We were able to walk in and find seats at the bar right away both times (weeknights). Great atmosphere, good wine, and delicious food. The lobster sandwich small plates sticks out in my memory as absolutely yummy (so much so that when we came here the second time my guy insisted that we had to get it again!). Also tried their pasta with quail egg (loved it!), a crab dish and a cheese plate. Everything was great both times. Would definitely like to come back to dine from the full menu.
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Food: Very GoodDecor: ExcellentService: Excellent
Public - a year ago
reviewed a year ago
15 reviews
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Consistently delicious food! I seriously can't rave enough about how good the food is, I haven't tried a thing I don't like. The thing I like the most?! It's healthy! And perfect for those who are conscious about calorie intake and nutritious ingredients. My favorite dish by far is the chicken enchilada. It's got a thin corn tortilla and is stuffed full with chicken (very generous portion of chicken!). The sauce that comes with it is very tasty. Best part of the dish?! It's only 230 calories for the whole thing! My favorite side dish is the cauliflower chickpea dish - it's got a great flavor, yum! The quinoa is also great. Recent discovery that is a must try are the yams, so flavorful! Honestly, I could go on all day about how great the food is, trust me, give it a try. The staff are great. Very patient in portioning out all of my dishes. The owners are a very sweet couple and go out of there way to tell you about the great ingredients and recipes. Love love love this place - it's quickly becoming a staple in my diet!
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Food: ExcellentDecor: GoodService: Very Good
Public - a year ago
reviewed a year ago
I've been frequenting bodyfi on and off for more than 2 years and have had a great experience. Almost a year and a half ago I got a Plum district deal for 5 studio classes. I went through those quickly doing a TRX/bosu class in the mornings for a couple of weeks. Loved that class. Came back a couple months later and have proceeded to purchase several different class packages and have loved every one. I was on a 3x per week package and it was great (have since changed jobs and do not get to work out downtown very often)! Most of the classes I'm going to currently are either Plyometric drills or 'Training Day' which is usually a circuit/interval training class but changes every class. The training day class I went to last night was about half TRX and half bosu/mat work. It's great to constantly switch up the workouts. They also just started offering ViPR and are incorporating it into the training day classes - it's a killer. The instructors are all great. In particular, Cassie's classes always leave me breathless and sore - in a very good way. I've also taken Pilates reformer with her. Great classes - all of them. I'd recommend checking out bodyFi for a high intensity, calorie torching quick (only 30 min) workout!
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Public - a year ago
reviewed a year ago
I feel like this place sometimes gets a bad rap because it's a bit on the pricey side. It's a great spot, and come on, you know it's not going to be cheap, so don't knock the establishment for being 'pricey.' This place has quickly become one of my favorite places to grab a drink and maybe an app or two after work. Until recently, I worked just down the street from rn74 so I ended up frequenting for a nice glass of pinot. They've got a great wine list and the atmosphere is perfect for relaxing after a long day of work. I love the vibe of this place. Apparently a lot of other people do too because the bar is always packed (in a classy establishment packed kind of way - not sardines). If you get there before the crowds though and can grab a seat at the bar then you're in for a great evening. Pinot + burrata + bar stool & good company = :) at rn74
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Food: Very GoodDecor: ExcellentService: Excellent
Public - a year ago
reviewed a year ago