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Krista Goon
454 followers -
Entrepreneur, author, speaker, co-founder & adviser of WomenBizSENSE, a women entrepreneur organisation. Optimist & bookworm.
Entrepreneur, author, speaker, co-founder & adviser of WomenBizSENSE, a women entrepreneur organisation. Optimist & bookworm.

454 followers
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Krista's posts

Met up with my mentee for lunch today. Mentoring is an interesting concept because as I help her clarify her life and goals, she helps me clarify mine. We've developed a good relationship now even though I never knew her prior to our mentoring process which started in December. Although I am doing this as part of my requirement after attending the Malaysian Institute of Management programme on women mentors, I would say that I would also do this even if I weren't required to. The process is an enlightening journey for my mentee and me.

#mentoring #mentee #mentoringwomen #mentoringgirls #mimkasprogramme #konradadenauerstiftungfoundation #learningmentoring #beingamentor 

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This is a very interesting website - letters that were written by famous people. In the Internet age, we lose this art of letter-writing. When I was young, I had penpals and friends who lived abroad and nothing thrilled me more than getting their letters!

#revivingtheartofletterwriting #missivesworthmentioning #letters #penpals #lettersofnote #notesandletters 

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Sunday reading. Bought this book in Taipei (Eslite bookstore had a 23% discount for English titles on the 7th of each month). If you want strategy, this book has plenty. Peter Thiel is one of the founders of PayPal. Insightful and inspiring!

#books #startups #buildthefuture #peterthiel #taipei #eslitebooks #24hourbookstore #businessbooks 
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Taiwan was such a good break! I got to see my cherry blossoms not once, not twice but thrice! (Will be putting up more on my blog soon!) I got back to lots of work and tomorrow, Nic and I have a website consulting session with an NGO. More and more, we're getting consulting gigs as people need good quality knowledge about what works and what doesn't. More importantly, it's also about communications.

A website is about helping you communicate what you do, what you stand for and who you really serve. We do really well in consulting as we have been in the trenches, so to speak, for the past 19 years dealing not just with website design, but copywriting, communications, brand presence, PR and technical matters.

Sometimes, some people can tell you what to do but they don't know how to do it. I can tell you lots about copywriting as I've been doing it for years and years now. Nic can tell you about design because he lives, breathes and does design (and marketing and strategy and all things in between).

Nic handles a lot of the tech, design and programming stuff while I speak on PR, communications and copywriting, not just as words on a website but also words that convince, words that get to the heart of the matter. I know what you're thinking - what if a consult is out of your budget for now? Get our book, Web Wisdom. That's why we wrote the book! (www.webwisdombook.com)

#websiteconsulting #workingwithNGOs #contentconsulting #brandimagepresence #redboxstudio #helpingNGOsthrive #howtocreateabetterwebsite #websitecontent #beforewebsiteredesign #webdesign #webwisdombook #penangconsulting #websiteconsultant #copywritingpenang #copywriter #contentstrategist #marketingstrategist 


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13/04/2017
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With almost 700,000 artefacts, the National Palace Museum is reportedly the best if you wanted to understand Chinese history. So here we are today. Taiwan's seamless MRT and bus lines make travelling easy. Plus the Shilin MRT stop is where the famous night market action is!

#taipeitravel #taiwan #nationalpalacemuseum #chinesehistory #museums #shilin 
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4/6/17
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The first thing I notice about Taoyuan airport is that the orchids are real (unlike the ones in our own airport). Second (good) surprise? Internet speed is so much faster too and free airport wifi works like a dream. Third and this is the best - the airport toilets don't smell, are dry and clean and pleasant! How much more First World can the Taiwanese get? 
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Krista Goon commented on a post on Blogger.
You are so right. I was just asking Nic why our Internet seems to slow down at night. Maybe all our neighbours are downloading movies or watching movies or something but all related to doing something on the Internet. I agree that books are here to stay. I have a Kindle but I still adore my books. In fact I seem to have more books now than ever. Yet, I still get quite antsy when the Internet slows especially when I am doing work!

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We had a great session on Wednesday! See you on 14 June if you're keen to find out how Marketing Mojo can help you grow your business and contacts.

#marketingmojomeetup #penangbusinessevent #redboxstudio #marketingrocks #chinahousecafe #penangcafes #networking #entrepreneurs

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This makes me want to hop on a train right now! I've forgotten how amazing overland travels can be. Perhaps this will be my next trip!

#travels #southeastasia #penang #cambodia #thailand #vietnam #singapore #sojourns #traintrips #trainadventures #romanceonrails #uniquetravels #asiabytrain

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Only 2 more seats left for next Wednesday's Marketing Mojo. If you're not in this round, you'll be waiting till 14 June. Nic's giving out a free Action Guide to help Mojoers with their year-long marketing roadmap too. More details: http://redboxstudio.com/marketing-mojo-meetup/
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