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Kobot
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Edmonton Web Design, Development and Strategy
Edmonton Web Design, Development and Strategy

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We also created a case study, which will give you a behind-the-scenes look at what we were all thinking as we "feuded" with each other.
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Do you want to re-live the fall of 2014? When Kobot and our most high-profile client got into an all-out Internet war? Well go right ahead, we created a timeline for that.
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When we started working with Jon Mick to create a month-long comedy performance on the web, we didn't prepare for the way that some people would take it. But the response was instructive and has changed the way we think about social media and writing for the web.

Kobot's latest blog is about truth, lies and messaging on the web. It's an excerpt from a case study that is coming soon.
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For smaller, local brands, the best way to do local media is not to look to what a huge brand like McDonald's is doing and copy it, but to do what local brands do best: create engaging, locally-focused content that your friends and neighbours (and customers!) can identify with and participate in. Basically, do your own thing.

Kobot's designer Bryan Kulba explores how Edmonton's Vivid Print has successfully been doing its own thing on social media with their phenomenally popular #securitycamdiaries on Instagram, and how other local brands can learn from their success.
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A PDF mockup of a website is a step that seems imperative, but there are a lot of pitfalls to a static PDF that we'd like to avoid. Therefore, we're doing our level best to cut the static PDF mockup out of our design process. "Whaaaaaaaat?" I can hear you say from here. I can tell you all about why and how on our blog.
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Not long ago, Kobot sponsored Pica, a graphic design conference held right here in Edmonton, and presented by the Graphic Designers of Canada, Alberta North Chapter.
Because we sponsored, we all got tickets to go—and it was great! In addition to the prettiest swag bags we've ever received, the conference had a lot to teach us, and allowed us to step back and take stock of our own creative process by learning about how others strive to create.
At Kobot there are only three of us, and each of us has a specific job: Bryan K designs, Stefan develops and Bryan B writes. We discuss everything, sure, and each of us is opinionated, but ultimately we have specialties that we stick to for the most part.
The latest blog on our site deals with Bryan B's experience at a design conference as a non designer and the lessons that can be gleaned from experiencing someone else's creative process and applying it to your own, even across disciplines.
And you can have a look at just some of the cool stuff that came in the swag bag.

PS — Here's a little tip about these tote bags that I once thought I was a genius for realizing: pack one into your luggage when you're travelling light. It frees you up from carrying a backpack or a shoulder bag inside your luggage—or a purse if you're a lady—for when you need a smaller, walking-around bag, and doesn't take up room that could be better used for kitschy snow globes (just me?).
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New blog!
Putting in the time to define your audience before you build anything can help make design and content decisions easier:  WWOSAL? (What Would Our Specific Audience Like?)
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Kobot's latest blog is about the value a writer can add, even to a small team. Don't pay any attention to the spelling and grammar!
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Kobot's developer Stefan Duret blogs about how a non-CMS approach helps us maximize site speed for our own website and how we're using that knowledge to maximize speed on CMS sites for our clients.
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Our latest blog covers the time we spent at the top of Google for the search term "Edmonton Web Design." Those were heady days! We were so young!
What did we learn being on top of the world and our subsequent fall from grace (and straight to Page 2)? We learned that SEO is work—constant work.
But we're taking the lessons learned from our own mistakes and applying them to the work we do for clients, in order to make sure that their sites are optimized for maximum searchability, and that everyone knows all about them.
To read a more in-depth account of what we learned and why it's important, head over to our blog. 
And let us know what you think!
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